About Pureica
Pureica is an Agriculture company based in Delhi (India). Sourcing and delivering authentic food ingredients directly from farms to customers. It operates on a D2C and B2C model. Pureica offers products and services including Fruits & Veggies, Spices & Tea, Nuts & Berries, and Honey & Juices. Its focus areas include Food and Agriculture Tech, Online Grocery, Multi Category and Direct Farm Delivery. Its legal entity in India is Misro Retail And Technologies Private Limited (U52100DL2019PTC347998). Its competitors include Sweet Karam Coffee, Open Secret and Conscious Foods; 3 of its 3 listed competitors have raised funding.
Company details
Pureica focuses on providing high-quality, additive-free food ingredients like fruits, vegetables, spices, and honey by partnering with farmers across India. The company manages the entire supply chain from farming to delivery, ensuring purity and ethical practices. Based in New Delhi, it eliminates middlemen to offer authentic products to consumers and supports sustainable agriculture through fair compensation for farmers. This approach promotes a reliable, direct farm-to-table model for everyday culinary needs.
- Headquarters Delhi, India
- SectorsAgriculture
- Email••••••••
- Website pureica.com
- Legal Name Misro Retail And Technologies Private Limited
- Date of Incorporation 29 Mar, 2019
- Jurisdiction Delhi, India
- Annual Revenue₹1,386
FY 2024 · -100% YoY
- Net Loss-₹1.7 Lakh
FY 2024 · -12143% margin
- EBITDA-₹1.6 Lakh
FY 2024 · -11626% margin
Associated legal entities of Pureica
Pureica operates through Misro Retail And Technologies Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Misro Retail And Technologies Private Limited CIN U52100DL2019PTC347998 | Active | 29 Mar 2019 | Delhi, Delhi | ₹0.0 Cr | 2 | View details |
Products & Services of Pureica
Pureica offers a comprehensive portfolio of products and services, including Fruits & Veggies, Spices & Tea, Nuts & Berries, and Honey & Juices.
Wide selection of fresh fruits and vegetables delivered directly from farms.
Premium spices, teas, and coffees for enhancing everyday cooking flavors.
Crunchy nuts, berries, and dried fruits sourced for nutritional value.
Pure honey and cold-pressed juices delivered hygienically for health.
Board of directors of Misro Retail And Technologies Private Limited (Pureica)
Misro Retail And Technologies Private Limited is the primary company behind Pureica. The board of Misro Retail And Technologies Private Limited currently have 2 directors; the longest-serving is Raj Pal Singh, appointed in 2019.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Raj Pal Singh DIN 08405783 | Director | 29 Mar 2019 | 7 yrs 7 mo | Misro Retail And Technologies Private Limited |
| Mukesh Kumar DIN 06837689 | Director | 29 Mar 2019 | 7 yrs 7 mo | Misro Retail And Technologies Private Limited |
Financials of Pureica
Figures of Misro Retail And Technologies Private Limited, the primary company behind Pureica, for FY 2024. Revenue was ₹1,386 (-100% year on year). Net loss was -₹1.7 Lakh (-12143% margin). EBITDA was -₹1.6 Lakh (-11626% margin). Revenue has grown at a compounded annual rate of -62% over three years.
- ₹1,386Revenue · FY 2024 · -100% YoY
- -₹1.7 LakhNet loss · -12143% margin
- -₹1.6 LakhEBITDA · -11626% margin
- ₹1 LakhPaid-up capital
- -62%Revenue CAGR, 3 years
Balance sheet, profit and loss, cash flow and ratios of Misro Retail And Technologies Private Limited are on its company page.
Detailed financial statements for Pureica
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Competitors of Pureica
Pureica has 3 listed competitors in our database, 3 of them funded. They include Sweet Karam Coffee, Open Secret and Conscious Foods.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sweetkaramcoffee.in | 2015 | Chennai, India | $13.22M | 123 | Dry snacks and coffee are manufactured and distributed. | |
| opensecret.in | 2019 | Mumbai, India | $14.18M | 85 | Healthy snacks and beverages are provided via an online platform. | |
| consciousfood.com | 1990 | Mumbai, India | $2.57M | 152 | Organic packaged foods are offered via an internet-first brand. |
Detailed competitors of Pureica
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Verified entity values are shown only after access is granted.
Top companies in AgriTech & Smart Farming
3 companies that operate in the same segment as Pureica (AgriTech & Smart Farming) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Early-stage investments in digital, climate, and deep science technologies. | 2011 | Mumbai, Maharashtra, India | USD 1.11 M | |||
Incubation of social enterprises in climate-smart agriculture, healthcare, and climate action sectors. | 2001 | Chennai, Tamil Nadu, India | USD 4.75 M | 39 | ||
Bioscience research, innovation, and entrepreneurship facilitation in life sciences are conducted in India. | 2010 | Bengaluru, Karnataka, India | USD 2.02 M |
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Frequently Asked Questions about Pureica
Pureica is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.
The primary company behind Pureica, Misro Retail And Technologies Private Limited, reported revenue of ₹1,386 for FY 2024, down 100% year on year.
Pureica focuses on providing high-quality, additive-free food ingredients like fruits, vegetables, spices, and honey by partnering with farmers across India. The company manages the entire supply chain from farming to delivery, ensuring purity and ethical practices. Based in New Delhi, it eliminates middlemen to offer authentic products to consumers and supports sustainable agriculture through fair compensation for farmers. This approach promotes a reliable, direct farm-to-table model for everyday culinary needs.
Pureica's top competitors include Sweet Karam Coffee, Open Secret and Conscious Foods.
Pureica offers Fruits & Veggies, Spices & Tea, Nuts & Berries, and Honey & Juices.
Pureica operates through Misro Retail And Technologies Private Limited.
The legal entities of Pureica currently have 2 directors, including Raj Pal Singh, Mukesh Kumar.