About Queue-it
Queue-it is a Technology company based in Ballerup (Denmark) founded in 2010, and was acquired by GRO Capital in March 2020. Virtual queue system for managing web traffic. Queue-it has raised $280 thousand across 1 funding round from investors including GRO. Its website queue-it.com draws about 538 thousand monthly visits. Its focus areas include Enterprise Infrastructure, IT Operations, ITOM and Website Monitoring.
Company details
Queue-it is an online queue system for managing website overload during extreme user peaks. By adding Queue-it to the website, users exceeding the site capacity limits are offloaded to the queue system. The volume and pace of user inflow to the website are managed dynamically in the browser-based self-service console. As the site capacity opens up, the users, who waited in line, are redirected back to the site, in the correct order and pace. It identifies and blocks bot traffic with advanced fraud protection that stops scripted bots and the organized fraudulent human activity, reducing traffic. The basic protection filters out the most obvious bots and challenges them with a CAPTCHA. It can be easily integrated with platforms such as Tessitura software, Akamai CDN, Fastly CDN, SAP Hybris, Magento, Cloudflare, and SRO TopTix. The target market includes retail, ticketing, education, and public sector. Clientele includes SONOS, Ticketfly, T-Mobile, and Sydney Opera house. Partners include AWS, Distil networks, Tessitura Network, and CloudFlare.
- Headquarters Ballerup, Denmark
- Stage Acquired
- SectorsTechnology
- Website category Business and Consumer Services · Business Services
- Email••••••••
- Phone•••• ••••
- Website queue-it.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by GRO Capital (Mar 2020)
- Total Equity Funding$280K (USD)
in 1 rounds
- Latest Funding Round$280K (USD), Seed
Jul 2010
- Investors
- Acquired byGRO Capital
(Mar 2020)
Apps and channels of Queue-it
its YouTube channel Queue-it has 2.87K subscribers and 30 videos.
Videos from Queue-it
The most watched videos on Queue-it's YouTube channel, Queue-it (2.87K subscribers). Click a video to play it here.
More on Queue-it.
Funding Insights of Queue-it
Queue-it has successfully raised a total of $280K through 1 strategic funding round. The most recent funding activity was a Seed round of $280 thousand completed in July 2010. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $280,000
- Total Rounds 1
- Last Round Seed — $280,000
- First Round $280,000
(Jul 2010)
All 1 funding rounds of Queue-it with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2010 | $280,000 | Seed | – | – | – |
1 investors in total: 1 institutional.
Investors in Queue-it
Queue-it has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include GRO.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
GRO is focused on investing in B2B software companies. | grocapital.dk | Copenhagen, Denmark |
Investor details for Queue-it
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Queue-it
91 people are tracked at Queue-it (22 in leadership, 69 in team).
| Name | Role | Group |
|---|---|---|
Jennifer Hughes | Head Of Customer Success, North America | Leadership |
Malou Toft | Chief Revenue Officer | Leadership |
Bettina Wæde | VP of People & Culture | Leadership |
Jonatan Borges | Chief Financial Officer | Leadership |
Mie Schneider | VP, Sales & Customer Success EMEA & ROW | Leadership |
Anne K Hanson | Sr. People And Culture Business Partner | Leadership |
Fei Fu | VP, Sales, APAC | Leadership |
David Espitia | Account Director - Australia & New Zealand | Leadership |
Jesper Essendrop | Chief Executive Officer | Leadership |
Martin Pronk | Co-Founder & Interim CPTO | Leadership |
Mie Elmkvist Schneider | Vice President | Sales & Customer Success | EMEA & ROW | Leadership |
Violet Chege Hansgaard | People & Culture Business Partner | Leadership |
Chris M. | Head Of Sales (emea & Latam) | Leadership |
Tim Mayer | Vice President Of Sales - North America | Leadership |
Andrew Japp | Account Director | Leadership |
Karen Skærlund Risvig | Interim Head Of Product & UX | Leadership |
Morten Ibsen | CRO & President North America At Queue-it | Leadership |
Jared Herman | Key Account Director | Leadership |
Henrik Bjergegaard | VP of Sales | Leadership |
Jose Quaresma | VP of Technical Engagement | Leadership |
71 more people are available in the full profile.
Complete people profiles for Queue-it
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Queue-it
3 dated milestones of Queue-it across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Queue-it is founded.
- Funding First funding round of $280K.
- Exit Acquired by GRO Capital.
Web traffic of Queue-it
The website of Queue-it (queue-it.com) receives about 537.8K visits a month and ranks #139,815 among all websites worldwide, #3,706 in Business Services.
- Monthly visits537.8K
▲ 25.5% vs previous month
- Unique visitors245.1K
per month
- Global rank#139,815
among all websites
- Category rank#3,706
Business and Consumer Services · Business Services
- Bounce rate57%
- Pages per visit1.4
- Average visit29 sec
- DevicesDesktop 35% · Mobile 65%
Websites whose visitors overlap most with Queue-it. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
lavi.com | lavi.com | 100% | #421,560 | – | |
marshu.com | marshu.com | 86% | #1,052,351 | – | |
| loyaltylion.com | 85% | 90.4K | #420,822 | View details | |
| smile.io | 85% | 178.9K | #280,943 | View details | |
| omnisend.com | 85% | 1M | #35,862 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 35 similar websites and full traffic analytics for Queue-it
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 35 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Queue-It
Complete news archive for Queue-it
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- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Queue-it
Queue-it was founded in 2010.
Queue-it is headquartered in Ballerup, Denmark.
Queue-it is a funded company, having raised a total of $280K across 1 funding round to date. The company's 1st funding round was a Seed of $280K, raised on Jul 2010.
Queue-it is an online queue system for managing website overload during extreme user peaks. By adding Queue-it to the website, users exceeding the site capacity limits are offloaded to the queue system. The volume and pace of user inflow to the website are managed dynamically in the browser-based self-service console. As the site capacity opens up, the users, who waited in line, are redirected back to the site, in the correct order and pace. It identifies and blocks bot traffic with advanced fraud protection that stops scripted bots and the organized fraudulent human activity, reducing traffic. The basic protection filters out the most obvious bots and challenges them with a CAPTCHA. It can be easily integrated with platforms such as Tessitura software, Akamai CDN, Fastly CDN, SAP Hybris, Magento, Cloudflare, and SRO TopTix. The target market includes retail, ticketing, education, and public sector. Clientele includes SONOS, Ticketfly, T-Mobile, and Sydney Opera house. Partners include AWS, Distil networks, Tessitura Network, and CloudFlare.
Queue-it has 1 investor. Key investors include GRO.
Yes. Queue-it was acquired by GRO Capital in March 2020.
The website of Queue-it receives about 538 thousand visits a month and ranks #139,815 among all websites worldwide.

