Rakuten

Setagaya, Japan Founded: 1997 • Age: 29 yrs
Internet services in e-commerce, finance, and digital content are operated.
Annual revenue $14.8B Latest available
Total funding - Funding intelligence
Employees 1601 Tracked headcount
Investors - Known backers
Products 4 Services tracked
Competitors - Brand Intelligence

About Rakuten

Rakuten is a company based in Setagaya (Japan) founded in 1997 by Hiroshi Mikitani. It operates as a SaaS (Software-as-a-Service), Two-Sided Marketplace, and FinTech. The company has 1,601 employees as of May 31, 2025. Rakuten has completed 5 acquisitions, including Bata, Kobo and Seiyu. Rakuten offers products and services including Rakuten Travel AI Hotel Search, Rakuten Mobile, Rakuten Bank, and Drone Delivery Services.

  • Headquarter Setagaya, Japan
  • Employees 1601 as on 31 May, 2025
  • Founders Hiroshi Mikitani
  • Sectors
    Telecommunications
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Rakuten Group, Inc.
Operational Areas
Telecommunications → Telecommunications Infrastructure & Services
Key Metrics
  • Annual Revenue
    $14.77 B (USD)
    8
    as on Dec 31, 2023
  • Net Profit
    -$2.35 B (USD)
    13
    as on Dec 31, 2023
  • EBITDA
    -$1.55 B (USD)
    48
    as on Dec 31, 2023
  • Latest Funding Round
  • Investors
  • Employee Count
    1601

    as on May 31, 2025

  • Investments & Acquisitions
    Bata

    & 4 more

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Products & Services of Rakuten

Rakuten offers a comprehensive portfolio of products and services, including Rakuten Travel AI Hotel Search, Rakuten Mobile, Rakuten Bank, and Drone Delivery Services.

Primary

AI-driven hotel recommendations are provided for tailored user experiences.

Mobile services are offered with innovative space and AI integration.

Banking solutions are enhanced by AI and ecosystem integration.

Drone delivery solutions are developed for regional community challenges.

Funding Insights of Rakuten

Investments & Acquisitions by Rakuten

Rakuten has strategically engaged in corporate development activities, having acquired 5 companies. Notable acquisitions include Bata, Kobo and Seiyu.

Investments
Acquisitions
Company Name Description Domain Location Founded Year Amount
Footwear and accessories are sold by this company.
2016
Unique Asian travel experiences are discovered and booked via marketplace.
2011
Video-on-demand streaming services are provided by Wuaki.tv.
2010

Financial Statements - Rakuten

Rakuten Comparisons

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Competitors of Rakuten

Latest news on Rakuten

Frequently Asked Questions about Rakuten

Rakuten was founded in 1997.

Rakuten is headquartered in Setagaya, Japan. It is registered at Setagaya, Tokyo, Japan.

Hiroshi Mikitani is the current CEO of Rakuten. They have also founded this company.

As of May 31, 2025, the latest employee count at Rakuten is 1,601.

Annual revenue of Rakuten is $14.77B as on Dec 31, 2023.

Rakuten Group, Inc. is engaged in providing innovative internet services across various sectors worldwide. Operations are focused on e-commerce, telecommunications through Rakuten Mobile, financial services via Rakuten Bank, and travel technology with AI-driven solutions like Rakuten Travel AI Hotel Search. Additionally, drone delivery services are being developed to address regional challenges. The company is committed to sustainability and diversity, with initiatives in AI, sports, and culture, fostering community engagement and technological advancement across global markets including Americas, Asia Pacific, Europe, and Japan.

Rakuten offers Rakuten Travel AI Hotel Search, Rakuten Mobile, Rakuten Bank, and Drone Delivery Services.

Rakuten has made 5 acquisitions, including Bata, Kobo, and Seiyu.

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