About Seiyu
Seiyu is a Retail company based in Kumamoto (Japan) founded in 1963, and was acquired by Trial Holding in March 2025. Grocery retail and online supermarket services are provided in Japan. Its website seiyu.co.jp draws about 877 thousand monthly visits. Its focus areas include Consumer Goods, Retail Chains, Horizontal and Supermarkets. Its legal entity is Seiyu Co., Ltd.
Company details
Seiyu was established in 1963 in Kumamoto, Japan, within the grocery retail sector. Physical stores are maintained alongside an online platform for purchasing items like fresh produce, daily essentials, and household products. Delivery options are offered for online orders. Weekly promotional flyers are accessible, and diverse payment methods are supported. Operations emphasize standard grocery distribution across Japan.
- Headquarters Kumamoto, Japan
- Stage Acquired
- SectorsRetail
- Website category Food and Drink
- Website seiyu.co.jp
- Social X Facebook Instagram
- Acquired by Trial Holding (Mar 2025)
- Legal Name Seiyu Co., Ltd
- InvestorsWalmart
& 3 more
- Acquired by
Investors in Seiyu
Seiyu has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include Walmart, KKR and Rakuten.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multiple sectors are invested in by this private equity firm. | 1976 | kkr.com | New York, United States | |
Multinational retail corporation | 1962 | walmart.com | Bentonville, United States | |
Internet services in e-commerce, finance, and digital content are operated. | 1997 | global.rakuten.com | Setagaya City, Japan | |
Retail and AI solutions are provided for sector operations. | trial-holdings.inc |
Investor details for Seiyu
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Timeline of Seiyu
4 dated milestones of Seiyu across 62 years, from founding to its latest funding, stage changes and deals.
- Founded Seiyu is founded.
- Exit Acquired by Walmart.
- Exit Acquired by KKR.
- Exit Acquired by Trial Holding.
Web traffic of Seiyu
The website of Seiyu (seiyu.co.jp) receives about 876.5K visits a month and ranks #56,452 among all websites worldwide, #1,640 in Food and Drink.
- Monthly visits876.5K
▼ 18.4% vs previous month
- Unique visitors505.4K
per month
- Global rank#56,452
among all websites
- Category rank#1,640
Food and Drink · Food and Drink
- Bounce rate50%
- Pages per visit2.4
- Average visit2 min 07 sec
- DevicesDesktop 17% Β· Mobile 83%
Websites whose visitors overlap most with Seiyu. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| maruetsu.co.jp | 100% | 674.8K | #96,050 | View details | |
summitstore.co.jp | summitstore.co.jp | 86% | #62,964 | β | |
| lifecorp.jp | 84% | 1.8M | #48,483 | View details | |
| the-fuji.com | 83% | 909.5K | #64,903 | View details | |
aeontohoku.co.jp | aeontohoku.co.jp | 82% | #142,404 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Seiyu
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- Audience overlap
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Related news about Seiyu
Complete news archive for Seiyu
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Frequently Asked Questions about Seiyu
Seiyu was founded in 1963.
Seiyu is headquartered in Kumamoto, Japan. It is registered at Kumamoto, Kumamoto Prefecture, Japan.
Seiyu was established in 1963 in Kumamoto, Japan, within the grocery retail sector. Physical stores are maintained alongside an online platform for purchasing items like fresh produce, daily essentials, and household products. Delivery options are offered for online orders. Weekly promotional flyers are accessible, and diverse payment methods are supported. Operations emphasize standard grocery distribution across Japan.
Seiyu has 4 investors. Key investors include Walmart, KKR, Rakuten, and Trial Holding.
Seiyu operates through Seiyu Co., Ltd.
Yes. Seiyu was acquired by Trial Holding in March 2025.
The website of Seiyu receives about 877 thousand visits a month and ranks #56,452 among all websites worldwide.

