About RapidBlue Solutions
RapidBlue Solutions is a Retail company based in Helsinki (Finland) founded in 2007, and was acquired by ShopperTrak in June 2013. Location analytics are derived from anonymous mobile device monitoring. It operates in the Retail and Technology sectors. RapidBlue Solutions has raised $1.7 million across 1 funding round from investors including ShopperTrak. The company was acqui-hired. Its focus areas include In Store Retail Tech, Analytics, Customer Intelligence and Behaviour and Demographics.
Company details
RapidBlue Solutions was founded in 2007 in Helsinki, Finland, within the location analytics sector. Anonymous monitoring of mobile devices is employed to track customer location, movement, and behavior. Retail operations are optimized through analysis of metrics including abandonment rate, dwell time, flow opportunity, gross shopping hours, shopper loyalty, and window conversion. Acquisition by Shoppertrak was completed in May 2013.
- Headquarters Helsinki, Finland
- Stage Acquired
- SectorsRetailTechnology
- Website rapidbluesolutions.com
- Social LinkedIn X
- Acquired by ShopperTrak (Jun 2013)
- Total Equity Funding$1.7M (USD)
in 1 rounds
- Latest Funding Round$1.7M (USD), Angel Round
Jan 2011
- Investors
- Acquired byShopperTrak
(Jun 2013)
Funding Insights of RapidBlue Solutions
RapidBlue Solutions has successfully raised a total of $1.7M through 1 strategic funding round. The most recent funding activity was a Angel Round of $1.7 million completed in January 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.7M
- Total Rounds 1
- Last Round Angel Round — $1.7M
- First Round $1.7M
(Jan 2011)
All 1 funding rounds of RapidBlue Solutions with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2011 | $1.7M | Angel Round | – | – | – |
1 investors in total: 1 institutional.
Investors in RapidBlue Solutions
RapidBlue Solutions has secured backing from 1 investor. Prominent investors backing the company include ShopperTrak.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Global provider of shopper analytics | 1993 | shoppertrak.com | Chicago, United States |
Investor details for RapidBlue Solutions
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of RapidBlue Solutions
3 dated milestones of RapidBlue Solutions across 6 years, from founding to its latest funding, stage changes and deals.
- Founded RapidBlue Solutions is founded.
- Funding First funding round of $1.7M.
- Exit Acquired by ShopperTrak.
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Frequently Asked Questions about RapidBlue Solutions
RapidBlue Solutions was founded in 2007 and raised its 1st funding round 4 years after it was founded.
RapidBlue Solutions is headquartered in Helsinki, Finland.
RapidBlue Solutions is a funded company, having raised a total of $1.7M across 1 funding round to date. The company's 1st funding round was a Angel Round of $1.7M, raised on Jan 2011.
RapidBlue Solutions was founded in 2007 in Helsinki, Finland, within the location analytics sector. Anonymous monitoring of mobile devices is employed to track customer location, movement, and behavior. Retail operations are optimized through analysis of metrics including abandonment rate, dwell time, flow opportunity, gross shopping hours, shopper loyalty, and window conversion. Acquisition by Shoppertrak was completed in May 2013.
RapidBlue Solutions has 1 investor. Key investors include ShopperTrak.
Yes. RapidBlue Solutions was acquired by ShopperTrak in June 2013.