Rareform

Santa Monica, United States Founded: 2012 • Age: 14 yrs
Billboards are converted into unique bags and accessories by Rareform.
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About Rareform

Rareform is a company based in Santa Monica (United States) founded in 2012.. Rareform has raised $150 thousand across 1 funding round. The company has 47 employees as of December 31, 2022. Rareform operates in a competitive market with competitors including Senreve, DAGNE DOVER, BEIS, RTIC and RuMe, among others.

  • Headquarter Santa Monica, United States
  • Employees 47 as on 31 Dec, 2022
  • Sectors
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Rareform Llc
Operational Areas
Retail → Fashion & Retail Innovation
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $150 K (USD)

    in 1 rounds

  • Latest Funding Round
    $150 K (USD), Seed

    Jun 01, 2012

  • Investors
  • Employee Count
    47

    as on Dec 31, 2022

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People of Rareform
Headcount 10-50
Employee Profiles 5
Employee Profiles
People
Megan Frentzel
Brand Manager
People
Kelley King, CPA
Accounting Manager
People
Alec Avedissian
Co-Founder & Chief Executive Officer
People
Lorén Jackson
Director of Finance and Strategy

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Funding Insights of Rareform

Rareform has successfully raised a total of $150K through 1 strategic funding round. The most recent funding activity was a Seed round of $150 thousand completed in June 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Seed — $150,000
  • First Round

    (01 Jun 2012)

  • Investors Count
Date Amount Transaction Name Valuation Lead Investors Investors
Jun, 2012 Amount Seed - Rareform Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investments & Acquisitions by Rareform

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Rareform

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Rareform Comparisons

Employees
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Competitors of Rareform

Rareform operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Senreve, DAGNE DOVER, BEIS, RTIC and RuMe, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Women's handbags are designed in NYC and made in Italy.
domain founded_year HQ Location
Chic handbags and accessories are designed, produced, and sold.
domain founded_year HQ Location
Multi-category bags are offered by internet-first brand BEIS.
domain founded_year HQ Location
Kitchen supplies and apparel are offered by an internet-first brand.
domain founded_year HQ Location
Reusable shopping, grocery, and tote bags are manufactured for sustainability.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Rareform

Frequently Asked Questions about Rareform

When was Rareform founded?

Rareform was founded in 2012.

Where is Rareform located?

Rareform is headquartered in Santa Monica, United States. It is registered at Santa Monica, California, United States.

Is Rareform a funded company?

Rareform is a funded company, having raised a total of $150K across 1 funding round to date. The company's 1st funding round was a Seed of $150K, raised on Jun 01, 2012.

How many employees does Rareform have?

As of Dec 31, 2022, the latest employee count at Rareform is 47.

What does Rareform do?

Rareform was founded in 2012 in Santa Monica, United States, and operates in the sustainable accessories sector. Billboards are repurposed into products such as backpacks, tote bags, surf bags, and duffels. Manufacturing occurs primarily in California, with some production in China. No company-owned retail outlets are maintained; items are distributed through various retailers in California and select online platforms.

Who are the top competitors of Rareform?

Rareform's top competitors include RTIC, BEIS and Senreve.

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