
About RockAuto
RockAuto is a company based in Madison (United States) founded in 1999 by Tom Taylo and Jim Taylor. It operates as a B2C. The company has 6 employees. RockAuto offers products and services including Auto Parts Catalog. RockAuto operates in a competitive market with competitors including Discount Tire, RealTruck.com, FCP Euro, Rough Country and Carparts.com, among others.
- Headquarter Madison, United States
- Employees 6
- Founders Tom Taylo, Jim Taylor
- SectorsTransportation, Automotive & Logistics
- Website rockauto.com
- Social X Facebook
- Legal Name Rock Cars
- Employee Count6
Products & Services of RockAuto
RockAuto offers a comprehensive portfolio of products and services, including Auto Parts Catalog.
Online system for searching and purchasing automotive parts and kits
People of RockAuto
6 people are tracked at RockAuto (2 in leadership, 4 in team); the tracked headcount is 6.
| Name | Role | Group |
|---|---|---|
Tom Taylo | Co-Founder, President | Leadership |
Jim Taylor | Co-Founder, President | Leadership |
David Schindler | Product Chain Manager | Team |
Megan Theodoro | Product Manager | Team |
Daniel Carson | Supply Chain Manager | Team |
Kayla Starr | Supply Chain Operations Specialist | Team |
Complete people profiles for RockAuto
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- Team structure
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Competitors of RockAuto
RockAuto operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Discount Tire, RealTruck.com, FCP Euro, Rough Country and Carparts.com, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| discounttire.com | 1997 | Madison, United States | – | – | Retailer offering tires, wheels, and accessories for vehicles online and in stores. | |
| realtruck.com | 1998 | Jamestown, United States | – | 92 | Online retailer of parts & accessories for pickup trucks | |
| fcpeuro.com | 1986 | Milford, United States | $25M | 193 | Automotive parts and accessories are retailed online. | |
| roughcountry.com | 1996 | Dyersburg, United States | – | 275 | Automotive parts are retailed online by Rough Country. | |
| carparts.com | 1995 | Orange, United States | $300,000 | 893 | Auto parts and accessories are retailed through an online platform. | |
| mddistributorsstore.com | 1943 | Humble, United States | – | – | Retailer of automotive parts | |
| jegs.com | 1960 | Delaware, United States | – | 383 | Auto parts and accessories are retailed online through categorized selections. | |
| trwaftermarket.com | 2002 | Livonia, United States | – | – | Automotive parts and accessories are supplied online to consumers. | |
| wheelwell.com | 2014 | San Francisco, United States | $5.08M | – | Automotive parts and services are aggregated via an online community. |
Detailed competitors of RockAuto
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- Full competitor set
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Web traffic of RockAuto
Websites that share an audience with RockAuto (rockauto.com).
Websites whose visitors overlap most with RockAuto. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| dormanproducts.com | 100% | 624K | #85,231 | View details | |
| vpracingfuels.com | 100% | 111.2K | #438,796 | View details | |
| cloyes.com | 99% | 51.4K | #621,586 | View details | |
| napaonline.com | 97% | 6.1M | #7,101 | View details | |
| dacomsa.com | 96% | 477.1K | #92,156 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for RockAuto
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Similar companies to RockAuto
10 companies that operate in the same segment as RockAuto (Automotive Retail & Aftersales), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Pre-owned vehicles are sold online with financing and valuation services. | 2012 | Phoenix, Arizona, United States | USD 460 M | USD 20.32 B | 17,400 | |
Insurance products for vehicles, health, travel, and life are offered. | 2016 | Bengaluru, Karnataka, India | USD 655.23 M | USD 216.04 M | 461 | |
Retailer of inspected, certified pre-owned vehicles with service and finance options | 2015 | Gurugram, Haryana, India | USD 716.48 M | USD 446.48 M | 3,992 | |
Pre-owned cars are certified, inspected, and traded online via Kavak. | 2016 | Lerma De Villada, Estado De Mexico, Mexico | USD 1.98 B | – | 2,500 | |
Auto insurance is delivered via app to individual drivers. | 2017 | London, England, United Kingdom | USD 206.3 M | – | – | |
Provider of car service and repair network | 2016 | Gurugram, Haryana, India | USD 62.01 M | USD 8.06 M | 171 | |
Second-hand cars are listed online to connect buyers and sellers. | 2003 | Mumbai, Maharashtra, India | USD 5.89 M | USD 5.28 M | 451 | |
Vehicle parts and accessories are sold via an online platform. | 1897 | Walsall, West Midlands, United Kingdom | USD 20.37 M | – | – | |
Full-stack marketplace services for car ownership are provided. | 2015 | Singapore, Singapore | USD 685.9 M | USD 806.83 M | 1,000 | |
Retailer of new automobiles, used vehicles, and related automotive news | 2008 | Jaipur, Rajasthan, India | USD 60 M | USD 289.58 M | 721 |
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Frequently Asked Questions about RockAuto
RockAuto was founded in 1999.
RockAuto is headquartered in Madison, United States. It is registered at Madison, Wisconsin, United States.
RockAuto has 6 employees.
RockAuto is an online platform based in Madison, Wisconsin, USA, that offers a wide selection of automotive parts for cars, trucks, and other vehicles. It operates through a user-friendly website where customers can search for parts by year, make, and model, place orders, and track shipments. The company serves individual consumers and potentially professionals worldwide, with options for multiple currencies and payment plans to facilitate global transactions.
RockAuto's top competitors include JEGS High Performance, RealTruck.com and TZF Aftermarket.
RockAuto offers Auto Parts Catalog.
RockAuto operates through Rock Cars.