RockAuto

Madison, United States Founded: 1999 • Age: 27 yrs
Online retailer providing automotive parts for various vehicle makes and models.

About RockAuto

RockAuto is a company based in Madison (United States) founded in 1999 by Tom Taylo and Jim Taylor. It operates as a B2C. The company has 6 employees. RockAuto offers products and services including Auto Parts Catalog. RockAuto operates in a competitive market with competitors including Discount Tire, RealTruck.com, FCP Euro, Rough Country and Carparts.com, among others.

  • Headquarter Madison, United States
  • Employees 6
  • Founders Tom Taylo, Jim Taylor
  • Sectors
    Transportation, Automotive & Logistics
  • Website rockauto.com
  • Social X Facebook
  • Legal Name Rock Cars
Key Metrics
  • Employee Count
    6

Products & Services of RockAuto

RockAuto offers a comprehensive portfolio of products and services, including Auto Parts Catalog.

Auto Parts Catalog
Ecommerce Platform

Online system for searching and purchasing automotive parts and kits

People of RockAuto

6 people are tracked at RockAuto (2 in leadership, 4 in team); the tracked headcount is 6.

NameRoleGroup
Tom Taylo
Co-Founder, PresidentLeadership
Jim Taylor
Co-Founder, PresidentLeadership
David Schindler
Product Chain ManagerTeam
Megan Theodoro
Product ManagerTeam
Daniel Carson
Supply Chain ManagerTeam
Kayla Starr
Supply Chain Operations SpecialistTeam
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Complete people profiles for RockAuto

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  • Team structure
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Competitors of RockAuto

RockAuto operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Discount Tire, RealTruck.com, FCP Euro, Rough Country and Carparts.com, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
discounttire.com1997Madison, United States––
Retailer offering tires, wheels, and accessories for vehicles online and in stores.
realtruck.com1998Jamestown, United States–92
Online retailer of parts & accessories for pickup trucks
fcpeuro.com1986Milford, United States$25M193
Automotive parts and accessories are retailed online.
roughcountry.com1996Dyersburg, United States–275
Automotive parts are retailed online by Rough Country.
carparts.com1995Orange, United States$300,000893
Auto parts and accessories are retailed through an online platform.
mddistributorsstore.com1943Humble, United States––
Retailer of automotive parts
jegs.com1960Delaware, United States–383
Auto parts and accessories are retailed online through categorized selections.
trwaftermarket.com2002Livonia, United States––
Automotive parts and accessories are supplied online to consumers.
wheelwell.com2014San Francisco, United States$5.08M–
Automotive parts and services are aggregated via an online community.
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Detailed competitors of RockAuto

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  • Operating metrics
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Web traffic of RockAuto

Websites that share an audience with RockAuto (rockauto.com).

Similar websites

Websites whose visitors overlap most with RockAuto. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
dormanproducts.com
100%
624K#85,231View details
vpracingfuels.com
100%
111.2K#438,796View details
cloyes.com
99%
51.4K#621,586View details
napaonline.com
97%
6.1M#7,101View details
dacomsa.com
96%
477.1K#92,156View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for RockAuto

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

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Similar companies to RockAuto

10 companies that operate in the same segment as RockAuto (Automotive Retail & Aftersales), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Pre-owned vehicles are sold online with financing and valuation services.
2012Phoenix, Arizona, United StatesUSD 460 MUSD 20.32 B17,400
Insurance products for vehicles, health, travel, and life are offered.
2016Bengaluru, Karnataka, IndiaUSD 655.23 MUSD 216.04 M461
Retailer of inspected, certified pre-owned vehicles with service and finance options
2015Gurugram, Haryana, IndiaUSD 716.48 MUSD 446.48 M3,992
Pre-owned cars are certified, inspected, and traded online via Kavak.
2016Lerma De Villada, Estado De Mexico, MexicoUSD 1.98 B–2,500
Auto insurance is delivered via app to individual drivers.
2017London, England, United KingdomUSD 206.3 M––
Provider of car service and repair network
2016Gurugram, Haryana, IndiaUSD 62.01 MUSD 8.06 M171
Second-hand cars are listed online to connect buyers and sellers.
2003Mumbai, Maharashtra, IndiaUSD 5.89 MUSD 5.28 M451
Vehicle parts and accessories are sold via an online platform.
1897Walsall, West Midlands, United KingdomUSD 20.37 M––
Full-stack marketplace services for car ownership are provided.
2015Singapore, SingaporeUSD 685.9 MUSD 806.83 M1,000
Retailer of new automobiles, used vehicles, and related automotive news
2008Jaipur, Rajasthan, IndiaUSD 60 MUSD 289.58 M721
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Frequently Asked Questions about RockAuto

RockAuto was founded in 1999.

RockAuto is headquartered in Madison, United States. It is registered at Madison, Wisconsin, United States.

RockAuto has 6 employees.

RockAuto is an online platform based in Madison, Wisconsin, USA, that offers a wide selection of automotive parts for cars, trucks, and other vehicles. It operates through a user-friendly website where customers can search for parts by year, make, and model, place orders, and track shipments. The company serves individual consumers and potentially professionals worldwide, with options for multiple currencies and payment plans to facilitate global transactions.

RockAuto's top competitors include JEGS High Performance, RealTruck.com and TZF Aftermarket.

RockAuto offers Auto Parts Catalog.

RockAuto operates through Rock Cars.

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