Rolex

Founded: 1905 • Age: 121 yrs
Manufacture and distribution of luxury Swiss watches.

About Rolex

Rolex is a Consumer company founded in 1905. It operates as a manufacture and distribution of luxury Swiss watches. It operates in the Consumer and Industrial Goods & Manufacturing sectors. Rolex has completed 2 acquisitions, including Boninchi and Bucherer. Rolex offers products and services including Luxury Watches and Watch Services. Its focus areas include Luxury Goods, Accessories, High-End Products and Watches and Related Items. Its legal entity is Rolex SA.

Company details

Rolex is identified as a prominent manufacturer of Swiss luxury watches, where precision engineering and iconic designs are emphasized in models like the Oyster Perpetual and Submariner. The brand is associated with initiatives such as the Perpetual Planet for environmental efforts and Perpetual Arts for cultural support. Watches are crafted using high-quality materials and are linked to sports including tennis and golf. A global presence is maintained through stores and online platforms, focusing on excellence and sustainability in operations. Overall, Rolexs contributions to horology and philanthropy are recognized worldwide.

Key Metrics

Products & Services of Rolex

Rolex offers a comprehensive portfolio of products and services, including Luxury Watches and Watch Services.

Luxury Watches
Timepieces

Luxury watches are produced by Rolex for various applications, including sports and daily wear, emphasizing precision and quality.

Watch Services
Maintenance Services

Servicing and care for watches are provided by Rolex through authorized centers to ensure ongoing functionality and longevity.

Apps and channels of Rolex

its YouTube channel ROLEX has 2.46M subscribers and 30 videos.

ROLEX
YouTube 2.46M subscribers 30 videos Science & Technology
Open channel

Videos from Rolex

The most watched videos on Rolex's YouTube channel, ROLEX (2.46M subscribers). Click a video to play it here.

A creative force
46.3M views
Rolex presents: Iga Świątek – Mind of a Champion
14.3M views
Rolex presents: Jon Rahm – Mind Over Matter
11.9M views
Rolex presents: Jannik Sinner – The Return
11.2M views

More on ROLEX.

People of Rolex

560 people are tracked at Rolex (44 in leadership, 2 in board & advisors, 514 in team).

NameRoleGroup
Jean-Frederic Dufour
CEOLeadership
Nicholas Cardoso
IT Business PartnerLeadership
Luca Bernasconi
CEO and President, Rolex Watch U.S.A.Leadership
Jerome H.
Director Of Digital, Data & Consumer ExperienceLeadership
Tiffany G.
HR Business PartnerLeadership
Yadira Preciado
CFOLeadership
Mathieu Meurin
Head Of Enterprise ArchitectureLeadership
Joël S.
Head Of World ServiceLeadership
Laurent Gavin
Head Of "corporate Events" DepartmentLeadership
Mayuri Bagade
Human Resource Business PartnerLeadership
Lisa Cross
Head Of Marketing And CommunicationsLeadership
Vivian Chan
Head Of Training, RegionalLeadership
Natascha Siegrist
HR Business PartnerLeadership
Oliver Frei
Head Of Group ControllingLeadership
Yann Desmarest
Head Of ObservabilityLeadership
Alexandre Aeschlimann
HR Business PartnerLeadership
Nicolas Girardoz
Head Of Pension FundsLeadership
Alexandre Lamarle
Head Of Consolidation And ReportingLeadership
Eric C.
Directeur Général / Managing Director Rolex & TudorLeadership
Brahim Drissi
CEO & Managing Director Rolex & Tudor Southeast AsiaLeadership

540 more people are available in the full profile.

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Investments & Acquisitions by Rolex

Rolex has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Boninchi and Bucherer.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Luxury watches and jewelry are crafted by Swiss manufacturer Bucherer.
bucherer.comLucerne, Switzerland1888Aug 2023β€’β€’β€’β€’
Manufacturer of nickel, gold, copper, and other materials
boninchi.chMeyrin, Switzerland1917Jun 2001β€’β€’β€’β€’
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Timeline of Rolex

3 dated milestones of Rolex across 118 years, from founding to its latest funding, stage changes and deals.

  1. Founded Rolex is founded.
  2. Acquisition Acquires Boninchi.
  3. Acquisition Acquires Bucherer.

Web traffic of Rolex

Websites that share an audience with Rolex (rolex.com).

Similar websites

Websites whose visitors overlap most with Rolex. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
iwc.com
100%
948.1K–View details
tourneau.com
100%
359.6K#105,351View details
shaunleane.com
100%
42K–View details
gemorogoldsmith.com
100%
––View details
panerai.com
100%
421.5K#84,220View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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Top companies in Fashion & Lifestyle Products

10 companies that operate in the same segment as Rolex (Fashion & Lifestyle Products), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Eyewear is offered online for men, women, and kids.
2010Gurugram, Haryana, IndiaUSD 1.04 BUSD 939.4 M18,984
Internet first brand offering eyewear for men and women
2010New York, New York, United StatesUSD 572.57 MUSD 871.9 M2,854
Luxury goods, jewelry, watches, and fashion accessories are retailed globally.
1988Geneve, Geneve, Switzerland–USD 26.07 B–
Jewellery is retailed via stores and an online platform.
1993Thrissur, Kerala, India–USD 3.81 B12,530
Fine jewelry brand
1994Bengaluru, Karnataka, India–USD 6.03 B7,331
Company offering diverse collection of watches for men, women, and children, featuring various styles from formal to casual
1984Bengaluru, Karnataka, India–USD 9.32 B17,820
Cowboy boots, western wear, and workwear are retailed by BootBarn.
1978Irvine, California, United States–USD 2.25 B10,400
Internet first brand of fashion products for men and women
1999London, England, United Kingdom–USD 3.31 B3,210
Retail jewellery store offering multiple gold and silver products
1991Madurai, Tamil Nadu, India–USD 905.85 M3,090
Retailer of gold, diamond, platinum jewellery, coins and bars for men and women
1994Kolkata, West Bengal, India–USD 898.49 M2,900
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Related news about Rolex

Rolex Opens New Boutique at Tysons Galleria
Cpp Luxury β€’ 1 month ago
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Frequently Asked Questions about Rolex

Rolex was founded in 1905.

Rolex is identified as a prominent manufacturer of Swiss luxury watches, where precision engineering and iconic designs are emphasized in models like the Oyster Perpetual and Submariner. The brand is associated with initiatives such as the Perpetual Planet for environmental efforts and Perpetual Arts for cultural support. Watches are crafted using high-quality materials and are linked to sports including tennis and golf. A global presence is maintained through stores and online platforms, focusing on excellence and sustainability in operations. Overall, Rolexs contributions to horology and philanthropy are recognized worldwide.

Rolex offers Luxury Watches and Watch Services.

Rolex has made 2 acquisitions, including Boninchi, and Bucherer.

Rolex operates through Rolex Sa.

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