About Rong 360
Rong 360 is a publicly listed company based in Beijing (China) founded in 2011 by Lu Jiayan, Caofeng Liu, and Ye Daqing. It operates as a financial products comparison platform. Rong 360 has raised $255 million across 4 funding rounds from investors including Kleiner Perkins, Yunfeng Capital and Sailing Capital. The company has 8 employees. Its website rong360.com draws about 63 thousand monthly visits. Its focus areas include FinTech, Alternative Lending, Lead Generation Platforms and Loan Comparison Platforms. Its competitors include American Express, 91JinRong, 51 Credit Card, Haodai and Bicai and 3 more; 6 of its 8 listed competitors have raised funding.
Company details
Rong 360 was established in 2011 in Beijing, China, within the financial technology sector. An online platform is maintained for evaluating consumer loans, business loans, mortgage loans, and credit cards from various banks and lenders. Advisory services are extended to assist users in decision-making. Operations focus on facilitating informed choices in personal and business finance across the region.
- Headquarters Beijing, China
- Employees 8
- Founders Lu Jiayan, Caofeng Liu, Ye Daqing
- Stage Public
- SectorsFinancial Services
- Website category Finance · Financial Planning and Management
- Email••••••••
- Phone•••• ••••
- Website rong360.com
- Social LinkedIn Facebook
- Total Equity Funding$255M (USD)
in 4 rounds
- Latest Funding Round$158M (USD), Series D
Oct 2015
- InvestorsKleiner Perkins
& 12 more
- Employee Count8
Funding Insights of Rong 360
Rong 360 has successfully raised a total of $255M across 4 strategic funding rounds. The most recent funding activity was a Series D round of $158 million completed in October 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $255M
- Total Rounds 4
- Last Round Series D — $158M
- First Round $7M
(Mar 2012)
- Investors Count 13
All 4 funding rounds of Rong 360 with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2015 | $158M | Series D | – | Yunfeng Capital, Sailing Capital | |
| Jul 2014 | $60M | Series C | – | Pavillion Capital | |
| Jul 2013 | $30M | Series B | – | Sequoia Capital China | |
| Mar 2012 | $7M | Series A | – | Lightspeed China Partners, Zero2IPO Ventures | – |
| Date | Valuation | Stage |
|---|
Full valuation and stage history of Rong 360
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13 investors in total: 13 institutional.
Investors in Rong 360
Rong 360 has secured backing from 13 investors, including venture fund and institutional investors. Prominent investors backing the company include Kleiner Perkins, Yunfeng Capital and Sailing Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are managed by Yunfeng Capital in China. | – | yfc.cn | Shanghai, China | |
Early & late stage sector-agnostic VC firm investing in the US, Asia and Middle East | – | star-ventures.com | Herzliya, Israel | |
- | – | pavillioncapital.co.uk | - | |
Venture capital services are offered by Lightspeed China Partners in technology sectors focused on China. | – | lightspeedcp.com | - | |
Venture capital firm investing in early-stage tech startups | 1972 | kleinerperkins.com | Menlo Park, United States | |
- | – | zero2ipovc.com | - | |
Early-stage investments in advanced technologies are focused on. | – | ccvcap.com | Singapore, Singapore | |
- | – | dwfund.net | - | |
Tech investments are made stage-agnostically in China and the US. | – | sky9capital.com | Shanghai, China | |
- | – | overturewealth.com | - |
Investor details for Rong 360
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People of Rong 360
3 people are tracked at Rong 360 (3 in leadership); the tracked headcount is 8.
| Name | Role | Group |
|---|---|---|
Lu Jiayan | Co-Founder & COO | Leadership |
Caofeng Liu | Co-Founder & CTO | Leadership |
Ye Daqing | Founder | Leadership |
Complete people profiles for Rong 360
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Timeline of Rong 360
5 dated milestones of Rong 360 across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Rong 360 is founded.
- Funding First funding round of $7.0M.
- Funding Latest funding round, Series D, of $158.0M.
- Milestone Reaches Unicorn status.
- IPO Lists on the stock exchange (IPO).
Competitors of Rong 360
Rong 360 has 8 listed competitors in our database, 6 of them funded. They include American Express, 91JinRong, 51 Credit Card, Haodai and Bicai, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| americanexpress.com | 1850 | New York, United States | – | – | Financial products for individuals and businesses are compared online. | |
| 91jinrong.com | 2011 | Beijing, China | $42.07M | – | Consumer and business loans are compared via 91JinRong's platform. | |
| u51.com | 2012 | Hangzhou, China | $509M | – | Credit card bill management tool for consumers | |
| haodai.com | 2013 | Beijing, China | $50M | – | Haodai serves as a loan aggregator platform connecting users to various loan options. | |
| bicai365.com | 2016 | Beijing, China | $38.12M | – | Financial products are compared via an AI-powered platform. | |
| wdzj.com | 2011 | Shanghai, China | $15M | – | Aggregates P2P lending platforms for investors to facilitate peer-to-peer lending opportunities. | |
| roadoor.com | 2009 | Shanghai, China | $1M | – | Loan aggregator platform for consumers and businesses | |
| huirongtech.com | 2017 | Beijing, China | – | – | A platform for searching and recommending loans to users. |
Detailed competitors of Rong 360
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Web traffic of Rong 360
The website of Rong 360 (rong360.com) receives about 62.7K visits a month and ranks #285,511 among all websites worldwide, #3,788 in Financial Planning and Management.
- Monthly visits62.7K
▼ 33.8% vs previous month
- Unique visitors40.7K
per month
- Global rank#285,511
among all websites
- Category rank#3,788
Finance · Financial Planning and Management
- Bounce rate41%
- Pages per visit5.3
- Average visit1 min 49 sec
- DevicesDesktop 24% · Mobile 76%
Websites whose visitors overlap most with Rong 360. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
51credit.com | 51credit.com | 100% | – | – | – |
1010-0000.pingan.com | 1010-0000.pingan.com | 96% | – | – | – |
| spdb.com.cn | 94% | 338.6K | – | View details | |
cardbaobao.com | cardbaobao.com | 92% | – | – | – |
lianhanghao.com.cn | lianhanghao.com.cn | 91% | – | #2,851,133 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 33 similar websites and full traffic analytics for Rong 360
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 33 similar websites
- Audience overlap
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Top companies in Alternative Lending
10 companies that operate in the same segment as Rong 360 (Alternative Lending), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Payment acceptance and processing solutions provider for businesses | 2018 | Gurugram, Haryana, India | USD 589.25 M | USD 179.52 M | 3,670 | |
A peer-to-peer marketplace for business loans is operated and developed. | 2010 | London, England, United Kingdom | USD 372.67 M | USD 299.61 M | 860 | |
Diversified loans are provided via an AI-enabled online marketplace. | 2012 | Palo Alto, California, United States | USD 128.65 M | USD 1.04 B | 1,190 | |
Various consumer loans and financial services are offered online. | 2011 | San Francisco, California, United States | USD 3.04 B | USD 4.77 B | 6,843 | |
Technology platform for real estate transactions and mortgages is provided. | 2014 | Gurugram, Haryana, India | USD 97.98 M | USD 28.9 M | 9,619 | |
Purchase financing solutions are offered to businesses via installment payments. | 2019 | Dubai, Dubai, United Arab Emirates | USD 837 M | – | 4,683 | |
Financial services are provided, specializing in personal and business loans. | 2016 | Mumbai, Maharashtra, India | USD 320.39 M | USD 106.45 M | 2,161 | |
Credit score checking and comparison platform for financial products | 2007 | San Francisco, California, United States | USD 869.77 M | – | 1,487 | |
Financial benefits platform for on-demand pay is provided to employees. | 2018 | London, England, United Kingdom | USD 133.02 M | – | – | |
Payflow is recognized as a financial wellness application for employees. | 2020 | Alcobendas, Comunidad De Madrid, Spain | USD 58.23 M | – | – |
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Related news about Rong 360
Complete news archive for Rong 360
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Frequently Asked Questions about Rong 360
Rong 360 was founded in 2011 and raised its 1st funding round 1 year after it was founded.
Rong 360 is headquartered in Beijing, China. It is registered at Beijing, Beijing, China.
Rong 360 is a funded company, having raised a total of $255M across 4 funding rounds to date. The company's 1st funding round was a Series A of $7M, raised on Mar 2012.
Rong 360 has 8 employees.
Rong 360 was established in 2011 in Beijing, China, within the financial technology sector. An online platform is maintained for evaluating consumer loans, business loans, mortgage loans, and credit cards from various banks and lenders. Advisory services are extended to assist users in decision-making. Operations focus on facilitating informed choices in personal and business finance across the region.
Rong 360's top competitors include American Express, 51 Credit Card and 91JinRong.
Rong 360 has 13 investors. Key investors include Kleiner Perkins, Yunfeng Capital, Sailing Capital, Star Ventures, and Sequoia Capital.