About Rooy
Rooy is a company based in Bellevue (United States) founded in 2014.. Rooy has raised $3.41 million across 2 funding rounds from investors including Korea Investment Holdings and Formation 8. Rooy offers products and services including DEKADE White, DEKADE Black, and DEKADE Red. Rooy operates in a competitive market with competitors including Zellerfeld, BucketFeet, Feetz, Milk & Honey and AliveShoes, among others.
- Headquarter Bellevue, United States
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Sectors
Retail
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Rooy, Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$3.41 M (USD)
in 2 rounds
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Latest Funding Round
$3.41 M (USD), Seed
Sep 18, 2015
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Investors
Korea Investment Holdings
& 1 more
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Employee Count
Employee Count
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Products & Services of Rooy
Rooy offers a comprehensive portfolio of products and services, including DEKADE White, DEKADE Black, and DEKADE Red. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Pure white sneakers that are aesthetically pleasing and versatile.
Classic black sneakers comfortable for various occasions.
Bold red sneakers representing daring and customizable styles.
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Funding Insights of Rooy
Rooy has successfully raised a total of $3.41M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $3.41 million completed in September 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Seed — $3.4M
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First Round
First Round
(04 Nov 2014)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2015 | Amount | Seed - Rooy | Valuation | Formation 8 | |
| Nov, 2014 | Amount | Debt – Conventional - Rooy | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Rooy
Rooy has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Korea Investment Holdings and Formation 8. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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VC Firm investing in the US
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Founded Year | Domain | Location | |
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Investment holding firm established in Seoul in 2003.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Rooy
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Rooy
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Rooy Comparisons
Competitors of Rooy
Rooy operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Zellerfeld, BucketFeet, Feetz, Milk & Honey and AliveShoes, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Men's 3D printed sneakers are provided through the platform.
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| domain | founded_year | HQ Location |
Crowdsourced footwear designs are created by artists and sold online.
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| domain | founded_year | HQ Location |
Offers a direct-to-consumer brand for custom 3D-printed shoes.
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| domain | founded_year | HQ Location |
Custom women's stilettos and pumps are designed via eCommerce.
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| domain | founded_year | HQ Location |
Outsourced design platform for custom made shoes
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Rooy
When was Rooy founded?
Rooy was founded in 2014.
Where is Rooy located?
Rooy is headquartered in Bellevue, United States. It is registered at Bellevue, Washington, United States.
Is Rooy a funded company?
Rooy is a funded company, having raised a total of $3.41M across 2 funding rounds to date. The company's 1st funding round was a Debt – Conventional of $100K, raised on Nov 04, 2014.
What does Rooy do?
Rooy was founded in 2014 in Bellevue, United States, as an online retailer in the custom footwear sector. Designs are submitted by designers through the platform and voted on by the community. Selected designs are then produced and marketed in collaboration with designers. Full logistics support is provided, including production management, customer service, payments, and delivery.
Who are the top competitors of Rooy?
Rooy's top competitors include Zellerfeld, BucketFeet and Milk & Honey.
What products or services does Rooy offer?
Rooy offers DEKADE White, DEKADE Black, and DEKADE Red.
Who are Rooy's investors?
Rooy has 2 investors. Key investors include Korea Investment Holdings, and Formation 8.