About Rustic Earth
Rustic Earth is a Consumer company based in Mumbai (India) founded in 2020. It produces high-quality natural hair and skincare products for everyday use. It operates on a B2C model. Its Indian entity Rustic Earth Private Limited reported revenue of ₹6.2 Lakh. Its focus areas include Consumer Goods, Personal Care, Skincare and Haircare and Natural Products. Its competitors include Mamaearth, WOW Skin Science and Juicy Chemistry; 3 of its 3 listed competitors have raised funding.
Company details
Rustic Earth, founded in 2020 in Mumbai, India, focuses on producing consumer products, providing personal care products, skincare and haircare, and natural products. Produces high-quality natural hair and skincare products for everyday use. The company is dedicated to excellence, innovation, and customer satisfaction, ensuring sustainable practices and long-term success in its sectors.
- Headquarters Mumbai, India
- Employees 1
- SectorsConsumer
- Website rusticearth.in
- Social Facebook
- Legal Name Rustic Earth Private Limited
- Date of Incorporation 03 Nov, 2020
- Jurisdiction Mumbai, Maharashtra, India
- Annual Revenue₹6.2 Lakh
FY 2024 · -78% YoY
- Net Loss-₹1 Lakh
FY 2024 · -17% margin
- EBITDA-₹1 Lakh
FY 2024 · -17% margin
- Employee Count1
Associated legal entities of Rustic Earth
Rustic Earth is associated with 2 registered companies on The Company Check; the primary company is Rustic Earth Private Limited. Each company page carries the filings, financials, charges and directors of that entity.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Rustic Earth Private Limited CIN U47733MH2020PTC349329 | Active | 03 Nov 2020 | Mumbai, Maharashtra | ₹0.1 Cr | 2 | View details | |
| Rustic Earth Private Limited CIN U24304MH2020PTC349329 | 03 Nov 2020 | Mumbai, Maharashtra, India | View details |
Board of directors of Rustic Earth Private Limited (Rustic Earth)
Rustic Earth Private Limited is the primary company behind Rustic Earth. The board of Rustic Earth Private Limited currently have 2 directors; the longest-serving is Udai Kothari, appointed in 2020.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Udai Kothari DIN 00284256 | Director | 03 Nov 2020 | 5 yrs 11 mo | Rustic Earth Private Limited |
| Deepak Kothari DIN 00280323 | Director | 03 Nov 2020 | 5 yrs 11 mo | Rustic Earth Private Limited |
Financials of Rustic Earth
Figures of Rustic Earth Private Limited, the primary company behind Rustic Earth, for FY 2024. Revenue was ₹6.2 Lakh (-78% year on year). Net loss was -₹1 Lakh (-17% margin). EBITDA was -₹1 Lakh (-17% margin).
- ₹6.2 LakhRevenue · FY 2024 · -78% YoY
- -₹1 LakhNet loss · -17% margin
- -₹1 LakhEBITDA · -17% margin
- ₹50 LakhPaid-up capital
Balance sheet, profit and loss, cash flow and ratios of Rustic Earth Private Limited are on its company page.
Detailed financial statements for Rustic Earth
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Competitors of Rustic Earth
Rustic Earth has 3 listed competitors in our database, 3 of them funded. They include Mamaearth, WOW Skin Science and Juicy Chemistry.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| mamaearth.in | 2016 | Gurugram, India | $89.36M | 1,900 | Online brand offering multi-category natural skin care and makeup products | |
| buywow.in | 2014 | Bengaluru, India | $98M | 100 | Organic beauty products are offered by an internet-first brand. | |
| juicychemistry.com | 2014 | Coimbatore, India | $7.56M | 52 | Natural skin and hair care products are sold online. |
Detailed competitors of Rustic Earth
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Beauty & Personal Care Products
3 companies that operate in the same segment as Rustic Earth (Beauty & Personal Care Products) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 3,752 | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | |||
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Rustic Earth
Rustic Earth was founded in 2020.
Rustic Earth is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
Rustic Earth has 1 employees.
The primary company behind Rustic Earth, Rustic Earth Private Limited, reported revenue of ₹6.2 Lakh for FY 2024, down 78% year on year.
Rustic Earth, founded in 2020 in Mumbai, India, focuses on producing consumer products, providing personal care products, skincare and haircare, and natural products. Produces high-quality natural hair and skincare products for everyday use. The company is dedicated to excellence, innovation, and customer satisfaction, ensuring sustainable practices and long-term success in its sectors.
Rustic Earth's top competitors include Mamaearth, WOW Skin Science and Juicy Chemistry.
Rustic Earth operates through Rustic Earth Private Limited.
The legal entities of Rustic Earth currently have 2 directors, including Udai Kothari, Deepak Kothari.