Sauce

Seoul, South Korea Founded: 2013 • Age: 13 yrs
Sauce is recognized as a leading shoppable video technology provider in Asia.
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About Sauce

Sauce is a company based in Seoul (South Korea) founded in 2013 by Ryan Kwon and David Yun Hee Lee. It operates as a SaaS (Software-as-a-Service). Sauce has raised $5.25 million across 2 funding rounds from investors including Kiwoom Investment, V Platform Investment and SBI Investment. Sauce offers products and services including Saucelive, Sauceclip, Saucead, and Saucemakers. Sauce operates in a competitive market with competitors including Firework, Bambuser, Instasell, Quinn and FLIP-INC.COM, among others.

  • Headquarter Seoul, South Korea
  • Founders Ryan Kwon, David Yun Hee Lee
  • Sectors
    Retail
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Mobidoo Co., Ltd.
Operational Areas
Retail → E-Commerce Platforms & Marketplaces
Technology → Marketing, Adtech & Commerce Technology
Retail → E-Commerce Technology & Services
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $5.25 M (USD)

    in 2 rounds

  • Latest Funding Round
    $5.25 M (USD), Series B

    Sep 06, 2023

  • Investors
  • Employee Count
    Employee Count
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Products & Services of Sauce

Sauce offers a comprehensive portfolio of products and services, including Saucelive, Sauceclip, Saucead, and Saucemakers. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Live shopping videos are facilitated for customer engagement.

Short-form videos are created for product showcasing purposes.

Targeted video ads are developed for marketing campaigns.

Full-scale video production services are offered to clients.

Funding Insights of Sauce

Sauce has successfully raised a total of $5.25M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $5.25 million completed in September 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Series B — $5.2M
  • First Round
  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Sep, 2023 Amount Series B - Sauce Valuation Kiwoom Investment
Jul, 2017 Amount Series A - Sauce Valuation Samsung NEXT
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Sauce

Sauce has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Kiwoom Investment, V Platform Investment and SBI Investment. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Investment services are offered by Kiwoom Investment in South Korea.
Founded Year Domain Location
-
Founded Year Domain Location
Venture capital funds are managed to support unlisted companies' growth.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Sauce

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Sauce

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Sauce Comparisons

Employees
+
Add Comparison
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Competitors of Sauce

Sauce operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Firework, Bambuser, Instasell, Quinn and FLIP-INC.COM, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Provider of a cloud-based software tool to create shoppable and interactive videos
domain founded_year HQ Location
Providing solution for live video streaming for businesses
domain founded_year HQ Location
Provider of live streaming e-commerce software suite solutions for businesses
domain founded_year HQ Location
Shoppable videos for Shopify stores are integrated and analyzed.
domain founded_year HQ Location
Multi-category products are offered via an online live shopping platform.
domain founded_year HQ Location
AI-based live streaming solutions are provided for e-commerce brands.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Sauce

Frequently Asked Questions about Sauce

When was Sauce founded?

Sauce was founded in 2013 and raised its 1st funding round 4 years after it was founded.

Where is Sauce located?

Sauce is headquartered in Seoul, South Korea.

Who is the current CEO of Sauce?

David Yun Hee Lee is the current CEO of Sauce. They have also founded this company.

Is Sauce a funded company?

Sauce is a funded company, having raised a total of $5.25M across 2 funding rounds to date.

What does Sauce do?

Sauce is established as a prominent provider of shoppable video technology in Asia. Solutions are offered for video commerce, including live shopping, short-form videos, and targeted marketing through platforms like Saucelive, Sauceclip, Saucead, and Saucemakers. Customer traffic and conversions are enhanced using AI-powered tools. The focus is placed on high engagement and real results for clients across various sectors.

Who are the top competitors of Sauce?

Sauce's top competitors include Firework, Bambuser and Quinn.

What products or services does Sauce offer?

Sauce offers Saucelive, Sauceclip, Saucead, and Saucemakers.

Who are Sauce's investors?

Sauce has 5 investors. Key investors include Kiwoom Investment, V Platform Investment, SBI Investment, Hana Securities, and Samsung NEXT.

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