Scentials

Mumbai, India Founded: 2017 • Age: 9 yrs
Fragrance products including perfumes and skincare are retailed online.

About Scentials

Scentials is a company based in Mumbai (India) founded in 2017 by Jinesh Mehta and Mahesh Bhupathi.. Scentials has raised $11.72 million across 4 funding rounds from investors including TIW Private Equity, Swag Fashions Hub and Jaysingh Mariwala. The company has 69 employees as of April 10, 2024. Scentials offers products and services including Lucifer Eau De Parfum, Rebellion Eau De Parfum, White Fang Eau De Parfum, and Black Eau De Parfum. Scentials operates in a competitive market with competitors including AdilQadri, JASS Perfumes, Eze Perfumes, Perfume Lounge and Perfumers Club, among others.

  • Headquarter Mumbai, India
  • Employees 69 as on 10 Apr, 2024
  • Founders Jinesh Mehta, Mahesh Bhupathi
  • Stage Minicorn
  • Sectors
    Consumer
    Healthcare
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Scentials Beauty Care And Wellness Private Limited
  • Date of Incorporation 21 Dec, 2017
  • Jurisdiction Mumbai, Maharashtra, India
Operational Areas
Consumer → Beauty, Personal & Household Care
Healthcare → Health Technology & Digital Health
Key Metrics
  • Annual Revenue
    $1.7 M (USD)
    -10.72
    as on Mar 31, 2023
  • Net Profit
    $-1.65 M (USD)
    5.87
    as on Mar 31, 2023
  • EBITDA
    $-1.69 M (USD)
    6.25
    as on Mar 31, 2023
  • Total Equity Funding
    $11.72 M (USD)

    in 4 rounds

  • Latest Funding Round
    $209.61 K (USD), Angel Round

    Sep 05, 2023

  • Investors
  • Employee Count
    69

    as on Apr 10, 2024

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Products & Services of Scentials

Scentials offers a comprehensive portfolio of products and services, including Lucifer Eau De Parfum, Rebellion Eau De Parfum, White Fang Eau De Parfum, and Black Eau De Parfum. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Musky-leather scent exuding confidence and mystery for men.

Woody-spicy fragrance representing bold individuality and charm.

Icy scent radiating strength and elegance for wearers.

Spicy fragrance balancing warmth and intensity effectively.

People of Scentials
Headcount 50-200
Employee Profiles 3
Employee Profiles
People
Shubham Tiwari
Sales Officer
People
anish bhatt
Area Sales Manager
People
Jinesh Mehta
Co-Founder

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Teams

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Funding Insights of Scentials

Scentials has successfully raised a total of $11.72M across 4 strategic funding rounds. The most recent funding activity was a Angel Round round of $209.61 thousand completed in September 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 4
  • Last Round Angel Round — $209,607
  • First Round

    (27 May 2019)

  • Investors Count 12
Date Amount Transaction Name Valuation Lead Investors Investors
Sep, 2023 Amount Angel Round - Scentials Valuation Jaysingh Mariwala
Mar, 2022 Amount Series B - Scentials Valuation Indus Way Emerging Market , Kate K Dinshaw
Feb, 2021 Amount Series B - Scentials Valuation TIW Private Equity
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Scentials

Scentials has secured backing from 12 investors, including angel, venture fund, and institutional investors. Prominent investors backing the company include TIW Private Equity, Swag Fashions Hub and Jaysingh Mariwala. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
-
Founded Year Domain Location
Venture capital and single family offices investing in multiple sectors
Founded Year Domain Location
Private equity investments and growth acceleration in various sectors.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Scentials

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Scentials

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Scentials Comparisons

Employees
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Competitors of Scentials

Scentials operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as AdilQadri, JASS Perfumes, Eze Perfumes, Perfume Lounge and Perfumers Club, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Brand offers a range of fragrances
domain founded_year HQ Location
Offers online sales of perfumes, deodorants, and body mists to individual buyers.
domain founded_year HQ Location
Operates an online platform featuring a wide range of exquisite fragrances for men and women.
domain founded_year HQ Location
Provider of D2C fragrance brand for men and women
domain founded_year HQ Location
Online retailer selling perfumes, gift sets, and fragrance products for consumers.
domain founded_year HQ Location
Perfume products are offered through an internet-first brand model.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Scentials

Frequently Asked Questions about Scentials

When was Scentials founded?

Scentials was founded in 2017 and raised its 1st funding round 2 years after it was founded.

Where is Scentials located?

Scentials is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.

Who is the current CEO of Scentials?

Mahesh Bhupathi is the current CEO of Scentials. They have also founded this company.

Is Scentials a funded company?

Scentials is a funded company, having raised a total of $11.72M across 4 funding rounds to date. The company's 1st funding round was a Series B of $6M, raised on May 27, 2019.

How many employees does Scentials have?

As of Apr 10, 2024, the latest employee count at Scentials is 69.

What is the annual revenue of Scentials?

Annual revenue of Scentials is $1.7M as on Mar 31, 2023.

What does Scentials do?

Scentials was established in 2017 in Mumbai, India, as an online retailer in the beauty and personal care sector. A range of products such as perfumes, deodorants, skincare items, and sanitizers is offered through its e-commerce platform. Sections for bestsellers, featured products, new launches, and trending items are maintained to organize the catalog. Operations are focused on direct-to-consumer sales via the domain scentialsworld.com.

Who are the top competitors of Scentials?

Scentials's top competitors include AdilQadri, Perfume Lounge and A Fragrance Story.

What products or services does Scentials offer?

Scentials offers Lucifer Eau De Parfum, Rebellion Eau De Parfum, White Fang Eau De Parfum, and Black Eau De Parfum.

Who are Scentials's investors?

Scentials has 12 investors. Key investors include TIW Private Equity, Swag Fashions Hub, Jaysingh Mariwala, Kulin Jayantilal Kothari, and Avinash Rajan.

What is Scentials's valuation?

The valuation of Scentials is $17.9M as of Mar 2022.

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