About SEG
SEG is a Business Services company based in Chicago (United States) founded in 2009 by Brian O'Neil, and was acquired by RFE Investment Partners in October 2022. Sales and marketing consulting services are provided to organizations. It operates on a Professional Services and Managed Services model. SEG has raised $539.75 thousand across 1 funding round from investors including RFE Investment Partners. SEG has completed 2 acquisitions, including Action Selling and Square 2 Marketing. Its chief executive, as recorded, is Brian O'Neil. SEG offers products and services including Marketing & Lead Generation, Outsourced Sales Talent, Action Selling Sales Training, Revenue Operations, and Advisory Services. Its focus areas include Consulting and Sales and Marketing Consulting. Its legal entity is Sales Empowerment Group. Its competitors include Townsquare Media, Tinuiti and Prophet; 3 of its 3 listed competitors have raised funding.
Company details
Sales Empowerment Group (SEG) is engaged in providing comprehensive B2B solutions through an integrated revenue generation system. Services are offered across marketing, sales talent outsourcing, sales training, revenue operations, and advisory consulting. Industries served include SaaSTech, Healthcare, Manufacturing, and Logistics, among others. Technology and data are utilized to optimize processes, while AI-driven platforms like Tandem by Action Selling are incorporated for innovative sales training. Customized marketing programs, lead generation campaigns, and strategic insights are provided to drive organic growth and predictable revenue for clients.
- Headquarters Chicago, United States
- Founders Brian O'Neil
- Stage Acquired
- SectorsBusiness Services
- Email••••••••
- Phone•••• ••••
- Website salesempowermentgroup.com
- Social LinkedIn Facebook YouTube
- Acquired by RFE Investment Partners (Oct 2022)
- Legal Name Sales Empowerment Group
- Total Equity Funding$539.75K (USD)
in 1 rounds
- Latest Funding Round$539.75K (USD), Series A
Aug 2018
- Investors
- Investments & AcquisitionsAction Selling
& 1 more
- Acquired byRFE Investment Partners
(Oct 2022)
Products & Services of SEG
SEG offers a comprehensive portfolio of products and services, including Marketing & Lead Generation, Outsourced Sales Talent, Action Selling Sales Training, Revenue Operations, and Advisory Services.
Full-service marketing is provided to generate consistent leads.
Sales talent is sourced to handle new leads.
Innovative training is delivered for shorter sales cycles.
Sales and marketing systems are aligned with technology.
Comprehensive insights are offered for go-to-market strategies.
Apps and channels of SEG
its YouTube channel Sales Empowerment Group has 68 subscribers and 25 videos.
Videos from SEG
The most watched videos on SEG's YouTube channel, Sales Empowerment Group (68 subscribers). Click a video to play it here.
More on Sales Empowerment Group.
Funding Insights of SEG
SEG has successfully raised a total of $539.75K through 1 strategic funding round. The most recent funding activity was a Series A round of $539.75 thousand completed in August 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $539,750
- Total Rounds 1
- Last Round Series A — $539,750
- First Round $539,750
(Aug 2018)
All 1 funding rounds of SEG with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2018 | $539,750 | Series A | – | – | – |
1 investors in total: 1 institutional.
Investors in SEG
SEG has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include RFE Investment Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are managed from the United States. | rfeip.com | New Canaan, United States |
Investor details for SEG
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of SEG
1 people are tracked at SEG (1 in leadership).
| Name | Role | Group |
|---|---|---|
Brian O'Neil | Founder & CEO | Leadership |
Complete people profiles for SEG
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by SEG
SEG has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Action Selling and Square 2 Marketing.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Digital marketing services are provided to business clients. | square2marketing.com | Conshohocken, United States | 2003 | Nov 2023 | •••• | |
Sales training programs are provided to enhance professional skills. | actionselling.com | Plymouth, United States | 1990 | Apr 2023 | •••• |
Complete acquisition details for SEG
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of SEG
5 dated milestones of SEG across 14 years, from founding to its latest funding, stage changes and deals.
- Founded SEG is founded.
- Funding First funding round of $540K.
- Exit Acquired by RFE Investment Partners.
- Acquisition Acquires Action Selling.
- Acquisition Acquires Square 2 Marketing.
Competitors of SEG
SEG has 3 listed competitors in our database, 3 of them funded. They include Townsquare Media, Tinuiti and Prophet.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| townsquaremedia.com | 2010 | Greenwich, United States | $100.5M | 2,016 | Media Company focused on radio broadcasting, live events, marketing solutions | |
| tinuiti.com | 2004 | New York, United States | $31.35M | 1,003 | Digital marketing services including paid search and e-commerce are provided. | |
| prophet.com | 1992 | San Francisco, United States | $94.33M | Brand and marketing consulting solutions provider |
Detailed competitors of SEG
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of SEG
The website of SEG (salesempowermentgroup.com) receives about 5.8K visits a month.
- Monthly visits5.8K
▲ 63% vs previous month
Top companies in Marketing & Outreach Platforms
3 companies that operate in the same segment as SEG (Marketing & Outreach Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | 916 | ||
Provider of advertising services | 2003 | New York, New York, United States | USD 174.38 M | 3,660 | ||
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Seg
Complete news archive for SEG
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about SEG
SEG was founded in 2009 and raised its 1st funding round 9 years after it was founded.
SEG is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
Brian O'Neil is the CEO of SEG, as recorded in our data. They have also founded this company.
SEG is a funded company, having raised a total of $539.75K across 1 funding round to date. The company's 1st funding round was a Series A of $539.75K, raised on Aug 2018.
Sales Empowerment Group (SEG) is engaged in providing comprehensive B2B solutions through an integrated revenue generation system. Services are offered across marketing, sales talent outsourcing, sales training, revenue operations, and advisory consulting. Industries served include SaaSTech, Healthcare, Manufacturing, and Logistics, among others. Technology and data are utilized to optimize processes, while AI-driven platforms like Tandem by Action Selling are incorporated for innovative sales training. Customized marketing programs, lead generation campaigns, and strategic insights are provided to drive organic growth and predictable revenue for clients.
SEG's top competitors include Townsquare Media, Tinuiti and Prophet.
SEG offers Marketing & Lead Generation, Outsourced Sales Talent, Action Selling Sales Training, Revenue Operations, and Advisory Services.
SEG has made 2 acquisitions, including Action Selling, and Square 2 Marketing.
SEG has 1 investor. Key investors include RFE Investment Partners.
SEG operates through Sales Empowerment Group.
Yes. SEG was acquired by RFE Investment Partners in October 2022.