About Sellforte
Sellforte is a Technology company based in Helsinki (Finland) founded in 2017 by Juha Nuutinen, Teppo Luukkonen, and Mikko Ervasti. Software solutions for consumer insights and marketing optimization are provided. Sellforte has raised $4.77 million across 2 funding rounds from investors including Icebreaker.vc, Bright Pixel Capital and Bonnier Capital. Its chief executive, as recorded, is Juha Nuutinen. Its website sellforte.com draws about 37 thousand monthly visits. Sellforte offers products and services including Marketing Mix Modeling Platform, Data Connect, Campaigns Optimizer, and Dashboard. Its focus areas include Enterprise Applications, MarketingTech and Marketing Intelligence. Its legal entity is SELLFORTE SOLUTIONS UK LTD.
Company details
Sellforte was founded in 2017 in Helsinki, Finland, as a provider of software in the marketing technology sector. Insights into consumer behavior are generated through analysis of historical marketing campaigns, promotional activities, and traffic from offers. Retailers are assisted in optimizing investments via recommendations on customer communication, targeted products, and pricing strategies. Shopping behaviors and responses to promotions are monitored to inform shop owners. Clients include Stockmann, Musti, and DealDash.
- Headquarters Helsinki, Finland
- Founders Juha Nuutinen, Teppo Luukkonen, Mikko Ervasti
- SectorsTechnology
- Website category Business and Consumer Services · Online Marketing
- Website sellforte.com
- Social LinkedIn X Facebook
- Legal Name Sellforte Solutions Uk Ltd
- Total Equity Funding$4.77M (USD)
in 2 rounds
- Latest Funding Round$4.77M (USD), Series A
Mar 2021
- InvestorsIcebreaker.vc
& 2 more
Products & Services of Sellforte
Sellforte offers a comprehensive portfolio of products and services, including Marketing Mix Modeling Platform, Data Connect, Campaigns Optimizer, and Dashboard.
Platform for measuring and optimizing media effectiveness in eCommerce.
Tool for connecting and analyzing marketing data sources quickly.
Software to recommend optimal ad spend and budget pacing.
Interface for visualizing ROI across various advertising channels.
Funding Insights of Sellforte
Sellforte has successfully raised a total of $4.77M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $4.77 million completed in March 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $4.77M
- Total Rounds 2
- Last Round Series A — $4.77M
- Investors Count 3
All 2 funding rounds of Sellforte with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2021 | $4.77M | Series A | – | Bright Pixel Capital | |
| Aug 2017 | Seed | – | Icebreaker | – |
3 investors in total: 3 institutional.
Investors in Sellforte
Sellforte has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Icebreaker.vc, Bright Pixel Capital and Bonnier Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Seed and early-stage tech investments are targeted in Finland. | icebreaker.vc | Helsinki, Finland | ||
Investment in cybersecurity, retail technologies, and emerging sectors through venture capital. | brpx.com | |||
Venture capital firm focused on multiple sectors | bonniercapital.se | Stockholm, Sweden |
Investor details for Sellforte
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Sellforte
22 people are tracked at Sellforte (8 in leadership, 14 in team).
| Name | Role | Group |
|---|---|---|
Juha Nuutinen | Co-Founder & CEO | Leadership |
Teppo Luukkonen | Co-Founder & CTO | Leadership |
Mikko Ervasti | Co-Founder & CSO | Leadership |
Katarzyna Wierzchowiecka | Customer Success Director | Leadership |
Antti Heliste | Director Of Finance And Operations | Leadership |
Lauri Potka | Chief Operating Officer | Leadership |
Paul Arpikari | Chief Commercial Officer & Partner | Leadership |
Edward Ford | Marketing Director | Leadership |
Elias Ylä-Jarkko | Junior Data Scientist | Team |
Ilmo Heiska | Senior Customer Data Scientist | Team |
Otto Trapp | Senior Customer Success Manager | Team |
Chris Kervinen | Product Marketing Manager | Team |
Kacper Solarski | Lead Data Scientist | Team |
Ekaterina Baibuz | Senior Customer Data Scientist | Team |
Lauri Seppäläinen | Data Scientist | Team |
Carmen B. | Sales Operations Specialist (sales & Revops) | Team |
Orhan Solak | Senior Customer Data Scientist | Team |
Harri Junttari | Senior Customer Success Manager | Team |
Emil Kauppi | Senior Customer Data Scientist | Team |
Samantha Lee-Uusitupa | Senior Customer Success Manager | Team |
2 more people are available in the full profile.
Complete people profiles for Sellforte
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Sellforte
3 dated milestones of Sellforte across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Sellforte is founded.
- Funding First funding round.
- Funding Latest funding round, Series A, of $4.8M.
Web traffic of Sellforte
The website of Sellforte (sellforte.com) receives about 37.1K visits a month and ranks #792,107 among all websites worldwide, #1,703 in Online Marketing.
- Monthly visits37.1K
▲ 5.8% vs previous month
- Unique visitors14.1K
per month
- Global rank#792,107
among all websites
- Category rank#1,703
Business and Consumer Services · Online Marketing
- Bounce rate38%
- Pages per visit2.5
- Average visit1 min 15 sec
- DevicesDesktop 43% · Mobile 57%
Websites whose visitors overlap most with Sellforte. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| socialsellinator.com | 100% | #1,188,598 | View details | ||
| marketmuse.com | 91% | 74.6K | #435,399 | View details | |
| meetyogi.com | 90% | 12.1K | #2,573,924 | View details | |
| hotjar.com | 87% | 867K | #54,671 | View details | |
| ruleranalytics.com | 86% | 73.6K | #538,337 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 14 similar websites and full traffic analytics for Sellforte
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 14 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Sellforte
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Frequently Asked Questions about Sellforte
Sellforte was founded in 2017.
Sellforte is headquartered in Helsinki, Finland.
Juha Nuutinen is the CEO of Sellforte, as recorded in our data. They have also founded this company.
Sellforte is a funded company, having raised a total of $4.77M across 2 funding rounds to date.
Sellforte was founded in 2017 in Helsinki, Finland, as a provider of software in the marketing technology sector. Insights into consumer behavior are generated through analysis of historical marketing campaigns, promotional activities, and traffic from offers. Retailers are assisted in optimizing investments via recommendations on customer communication, targeted products, and pricing strategies. Shopping behaviors and responses to promotions are monitored to inform shop owners. Clients include Stockmann, Musti, and DealDash.
Sellforte offers Marketing Mix Modeling Platform, Data Connect, Campaigns Optimizer, and Dashboard.
Sellforte has 3 investors. Key investors include Icebreaker.vc, Bright Pixel Capital, and Bonnier Capital.
Sellforte operates through Sellforte Solutions Uk Ltd.