About Ruler Analytics
Ruler Analytics is a company based in Liverpool (United Kingdom) founded in 2012. The company has 12 employees. Ruler Analytics offers products and services including Marketing Attribution, Call Tracking, Form Tracking, and Lead Tracking. Ruler Analytics operates in a competitive market with competitors including IgnitionOne, Contentsquare, Amplitude, LiveRamp and Optimizely, among others.
- Headquarter Liverpool, United Kingdom
- Employees 12
- SectorsTechnology
- Website category Business and Consumer Services · Online Marketing
- Website ruleranalytics.com
- Social LinkedIn X Facebook Instagram
- Legal Name Ruler Analytics Limited
- Date of Incorporation 17 Jul, 2015
- Jurisdiction LIVERPOOL, ENGLAND
- InvestorsAXM Venture Capital
& 1 more
- Employee Count12
Products & Services of Ruler Analytics
Ruler Analytics offers a comprehensive portfolio of products and services, including Marketing Attribution, Call Tracking, Form Tracking, and Lead Tracking.
Tracks revenue attribution to marketing channels and campaigns.
Monitors calls generated from marketing efforts.
Links form submissions to specific marketing campaigns.
Identifies sources of leads and their journey to conversion.
Funding Insights of Ruler Analytics
- Total Rounds 2
- Investors Count 2
All 2 funding rounds of Ruler Analytics with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2016 | – | Seed | – | – | |
| Jan 2016 | – | Seed | – | – |
2 investors in total: 2 institutional.
Investors in Ruler Analytics
Ruler Analytics has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include AXM Venture Capital and The North West Fund.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital funds are managed for seed and growth investments. | – | axmvc.co.uk | - | |
Venture debt firm | – | thenorthwestfund.co.uk | Warrington, United Kingdom |
Investor details for Ruler Analytics
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Ruler Analytics
9 people are tracked at Ruler Analytics (4 in leadership, 5 in team); the tracked headcount is 12.
| Name | Role | Group |
|---|---|---|
Jamie Hallitt | Head of Growth | Leadership |
Daniel Reilly | Founder and Director | Leadership |
David Rooney | Head Of Development | Leadership |
Alex Duffy | Head of Accounts & Operations | Leadership |
Owen Ashton | Lead Developer | Team |
Liam Moorcroft | Senior Software Developer | Team |
Ross Hamilton | Junior Solutions Developer | Team |
Jason Sebastian Flynn | Software Developer | Team |
Matt Scahill | Sales & Partnerships Manager | Team |
Complete people profiles for Ruler Analytics
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Ruler Analytics
3 dated milestones of Ruler Analytics across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Ruler Analytics is founded.
- Funding First funding round.
- Funding Latest funding round, Seed,.
Competitors of Ruler Analytics
Ruler Analytics operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as IgnitionOne, Contentsquare, Amplitude, LiveRamp and Optimizely, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ignitionone.com | 2004 | Atlanta, United States | $72.19M | 326 | Digital marketing platform is offered for media optimization across channels. | |
| contentsquare.com | 2012 | Paris, France | $1.21B | – | AI interfaced customer digital experience analytics software | |
| amplitude.com | 2012 | San Francisco, United States | $336.1M | 492 | Amplitude is recognized as a leading digital analytics platform. | |
| liveramp.com | 2011 | San Francisco, United States | – | 95 | Offline customer data is connected and activated for online advertising. | |
| optimizely.com | 2009 | San Francisco, United States | $200.39M | 62 | Cloud-based platform for digital experience management and content marketing | |
| phunware.com | 2009 | Austin, United States | $50.06M | 25 | Analytics and data management software for mobile marketing are provided. | |
| servicesource.com | 1999 | San Francisco, United States | – | 1,264 | Revenue lifecycle management solutions provider | |
| infosum.com | 2015 | Basingstoke, United Kingdom | $93.21M | 32 | Customer data collaboration is enabled securely via decentralization technology. | |
| dunnhumby.com | 1989 | London, United Kingdom | – | 2,305 | Customer data analytics for retail loyalty building are provided. | |
| neuro-id.com | 2014 | Whitefish, United States | $47.93M | 27 | Consumer behavior analytics for form interactions are provided. |
Detailed competitors of Ruler Analytics
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Ruler Analytics
The website of Ruler Analytics (ruleranalytics.com) receives about 73.6K visits a month and ranks #538,337 among all websites worldwide, #1,137 in Online Marketing.
- Monthly visits73.6K
▲ 6.3% vs previous month
- Unique visitors29.6K
per month
- Global rank#538,337
among all websites
- Category rank#1,137
Business and Consumer Services · Online Marketing
- Bounce rate41%
- Pages per visit1.7
- Average visit23 sec
- DevicesDesktop 38% · Mobile 62%
Websites whose visitors overlap most with Ruler Analytics. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| improvado.io | 100% | 182.3K | #316,094 | View details | |
measureschool.com | measureschool.com | 99% | – | #401,524 | – |
businessdasher.com | businessdasher.com | 98% | – | #2,390,221 | – |
| socialmediaexaminer.com | 94% | – | #234,951 | View details | |
suite.searchmetrics.com | suite.searchmetrics.com | 94% | – | – | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Ruler Analytics
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Ruler Analytics
Complete news archive for Ruler Analytics
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Ruler Analytics
10 companies that operate in the same segment as Ruler Analytics (SME & Vertical Software), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Business management software is offered for home service providers. | 2007 | Glendale, California, United States | USD 1.1 B | USD 960.97 M | 3,050 | |
Provider of cloud-based POS software solutions for businesses and service providers | 1999 | San Francisco, California, United States | USD 923 M | – | – | |
It offers a platform to schedule & manages appointments for beauty services | 2012 | San Francisco, California, United States | USD 168.82 M | – | – | |
Provider of SaaS-driven business management software for beauty salons and fitness centers | 2001 | San Luis Obispo, California, United States | USD 118.01 M | – | – | |
Meetings are scheduled via a cloud-based collaboration platform. | 2013 | Atlanta, Georgia, United States | USD 351.51 M | – | – | |
Machine learning-based tools are provided for DIY brand design creation. | 2014 | Tel Aviv, Israel | USD 70.6 M | – | – | |
Cloud-based software for visualizing municipal financial data is provided. | 2012 | Redwood City, California, United States | USD 182.12 M | USD 2.39 M | 90 | |
Online trading platforms and investment tools are provided by Samco. | 2015 | Mumbai, Maharashtra, India | USD 19.61 M | – | – | |
Predictive marketing and sales platform | 1990 | San Francisco, California, United States | USD 332.76 M | – | – |
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Frequently Asked Questions about Ruler Analytics
Ruler Analytics was founded in 2012 and raised its 1st funding round 4 years after it was founded.
Ruler Analytics is headquartered in Liverpool, United Kingdom.
Ruler Analytics has 12 employees.
Ruler Analytics was established in 2012 in Liverpool, United Kingdom, within the web analytics sector. Visitor-level data is collected to monitor individual customer journeys, including pages viewed, visit durations, geographical locations, devices used, marketing sources, keywords, operating systems, and browsers. Conversions, phone calls, and visiting companies are also tracked to support life-cycle management operations.
Ruler Analytics's top competitors include Amplitude, Contentsquare and LiveRamp.
Ruler Analytics offers Marketing Attribution, Call Tracking, Form Tracking, and Lead Tracking.
Ruler Analytics has 2 investors. Key investors include AXM Venture Capital, and The North West Fund.
Ruler Analytics operates through Ruler Analytics Limited.