About SendCloud
SendCloud is a Transportation, Automotive & Logistics company based in Eindhoven (Netherlands) founded in 2012 by Bas Smeulders, Sabi Tolou, and Rob van den Heuvel. Cloud-based multi-carrier shipping platform is provided for e-commerce enterprises. It operates in the Transportation, Automotive & Logistics and Retail sectors. SendCloud has raised $200.31 million across 6 funding rounds from investors including Rabobank, AXA Venture Partners and SoftBank Vision Fund. SendCloud has completed 2 acquisitions, including Lox and Tracey. Its chief executive, as recorded, is Rob van den Heuvel. Its website sendcloud.com draws about 953 thousand monthly visits. SendCloud offers products and services including Shipping Software, Tracking Service, Returns Management, and Pick and Pack. Its focus areas include E-Commerce Enablers, Operations Management, Logistics Management and Shipping and Fulfillment Enablers.
Company details
SendCloud was founded in 2012 in Eindhoven, Netherlands, as a provider of a cloud-based platform for multi-carrier shipping. Parcel delivery services are booked and managed through the system by e-commerce businesses. Operations encompass order tracking, returns processing, email notifications, sales oversight, and account handling. Access is granted via monthly subscriptions adjusted for shipping volumes in the logistics sector.
- Headquarters Eindhoven, Netherlands
- Founders Bas Smeulders, Sabi Tolou, Rob van den Heuvel
- SectorsTransportation, Automotive & LogisticsRetail
- Website category Computers Electronics and Technology
- Email••••••••
- Phone•••• ••••
- Website sendcloud.com
- Social LinkedIn X Facebook Instagram
Products & Services of SendCloud
SendCloud offers a comprehensive portfolio of products and services, including Shipping Software, Tracking Service, Returns Management, and Pick and Pack.
Automates parcel shipping and carrier connections for e-commerce.
Provides real-time updates and notifications for shipments.
Handles automated returns and customer portals.
Streamlines order preparation and error reduction.
Funding Insights of SendCloud
SendCloud has successfully raised a total of $200.31M across 6 strategic funding rounds. The most recent funding activity was a Series C round of $177.21 million completed in September 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $200.31M
- Total Rounds 6
- Last Round Series C — $177.21M
- First Round $2.2M
(Feb 2016)
- Investors Count 10
All 6 funding rounds of SendCloud with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2021 | $177.21M | Series C | – | SoftBank Vision Fund, L Catterton | |
| Nov 2020 | Debt – Conventional | – | – | ||
| Nov 2020 | $14.92M | Series B | – | AXA Venture Partners | |
| Jul 2019 | Series A | – | Bonsai Partners | ||
| Aug 2017 | $5.97M | Series A | – | TIIN Capital, BOM | – |
| Feb 2016 | $2.2M | Series A | – | BOM, TIIN Capital | – |
10 investors in total: 10 institutional.
Investors in SendCloud
SendCloud has secured backing from 10 investors, including venture fund and institutional investors. Prominent investors backing the company include Rabobank, AXA Venture Partners and SoftBank Vision Fund.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments in technology and startups. | 2016 | visionfund.com | London, United Kingdom | |
L Catterton is recognized as a leading consumer-focused private equity group. | lcatterton.com | Greenwich, United States | ||
Digital and technology-based companies are invested in by HPE Growth. | hpegrowth.com | Amsterdam, Netherlands | ||
Seed and early-stage investments are focused on French tech firms. | 2013 | axavp.com | Paris, France | |
Investments are directed by BOM toward early and growth-stage firms. | 1983 | bom.nl | Tilburg, Netherlands | |
Venture capital firm investing in pre-series A and series B startups | bonsaipartners.eu | Madrid, Spain | ||
Venture capital funding is provided to B2B software startups. | henq.vc | |||
| tiincapital.nl | ||||
Tech focused global accelerator firm | startupbootcamp.org | London, United Kingdom | ||
Commercial banking services are provided by Rabobank from Utrecht, Netherlands. | 1972 | rabobank.com | Utrecht, Netherlands |
Investor details for SendCloud
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of SendCloud
46 people are tracked at SendCloud (19 in leadership, 27 in team).
| Name | Role | Group |
|---|---|---|
Bas Smeulders | Co-Founder & COO | Leadership |
Sabi Tolou | Co-Founder & CCO | Leadership |
Rob van den Heuvel | Co-Founder & CEO | Leadership |
Nick Buddingh | Senior Global Partner Manager | Leadership |
Pieter Kerkhof | VP Operations | Leadership |
Bram Greijmans | Chief Of Staff | Leadership |
Christian de Vries | Vice President Of Strategic Alliances | Leadership |
Ana Silvério Rodrigues | Chief Customer Officer | Leadership |
Jaap Rosink | Global Head Of Accounting | Leadership |
Siem Peters | Head Of Revenue Operations | Leadership |
Mark Appel | Chief Marketing Officer | Leadership |
Roy van Grinsven | VP Of Sales | Leadership |
Isabeau Bruno | Strategy Partner | Leadership |
Frank Hendrix | Head Of Business Control | Leadership |
Ronald Delpeut | VP Corporate Development & Partnerships | Leadership |
Teun Castelijns | Head Of Fp&a | Leadership |
Alexandra Bath | Global Lead Of Events & Partner Marketing | Leadership |
Alex Aneichyk | Chief Financial Officer | Leadership |
Matheus Xavier | Head Of Process Optimization | Leadership |
Thijs de Vries | Verkoper | Team |
26 more people are available in the full profile.
Complete people profiles for SendCloud
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by SendCloud
SendCloud has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Lox and Tracey.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Delivery issues are managed through automated claims and resolution processes. | loxsolution.com | Rotterdam, Netherlands | 2020 | Dec 2024 | •••• | |
AI-based analytics solutions are delivered for e-commerce operations. | traceyourdata.com | Eindhoven, Netherlands | 2019 | Jul 2023 | •••• |
Complete acquisition details for SendCloud
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of SendCloud
Web traffic of SendCloud
The website of SendCloud (sendcloud.com) receives about 953.5K visits a month and ranks #42,192 among all websites worldwide, #5,142 in Computers Electronics and Technology.
- Monthly visits953.5K
▼ 7.4% vs previous month
- Unique visitors242K
per month
- Global rank#42,192
among all websites
- Category rank#5,142
Computers Electronics and Technology · Computers Electronics and Technology
- Bounce rate30%
- Pages per visit6.1
- Average visit5 min 40 sec
- DevicesDesktop 70% · Mobile 30%
Websites whose visitors overlap most with SendCloud. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
moneybird.com | moneybird.com | 100% | #16,581 | – | |
| notion.so | 99% | 178.3M | #160 | View details | |
| upwork.com | 96% | 38M | #886 | View details | |
storage.googleapis.com | storage.googleapis.com | 96% | #1,052 | – | |
archive.is | archive.is | 96% | #2,011 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for SendCloud
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Sendcloud
Complete news archive for SendCloud
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Frequently Asked Questions about SendCloud
SendCloud was founded in 2012 and raised its 1st funding round 4 years after it was founded.
SendCloud is headquartered in Eindhoven, Netherlands. It is registered at Eindhoven, Noord-brabant, Netherlands.
Rob van den Heuvel is the CEO of SendCloud, as recorded in our data. They have also founded this company.
SendCloud is a funded company, having raised a total of $200.31M across 6 funding rounds to date. The company's 1st funding round was a Series A of $2.2M, raised on Feb 2016.
SendCloud was founded in 2012 in Eindhoven, Netherlands, as a provider of a cloud-based platform for multi-carrier shipping. Parcel delivery services are booked and managed through the system by e-commerce businesses. Operations encompass order tracking, returns processing, email notifications, sales oversight, and account handling. Access is granted via monthly subscriptions adjusted for shipping volumes in the logistics sector.
SendCloud offers Shipping Software, Tracking Service, Returns Management, and Pick and Pack.
SendCloud has 10 investors. Key investors include Rabobank, AXA Venture Partners, SoftBank Vision Fund, BOM, and L Catterton.
The website of SendCloud receives about 953 thousand visits a month and ranks #42,192 among all websites worldwide.