Tracey

Eindhoven, Netherlands Founded: 2019 • Age: 7 yrs Acquired By SendCloud
AI-based analytics solutions are delivered for e-commerce operations.
Annual revenue - Latest available
Total funding $642,498 2 rounds
Employees - Tracked headcount
Investors 3 Known backers
Products - Services tracked
Competitors 10 Brand Intelligence

About Tracey

Tracey is a company based in Eindhoven (Netherlands) founded in 2019 by Bart Michiels and Huib Adriaans was acquired by SendCloud in July 2023. Tracey has raised $642.5 thousand across 2 funding rounds from investors including Rabobank, SendCloud and LTIF. Tracey operates in a competitive market with competitors including Wiser, SPINS, Intelligence Node, Crisp and Daasity, among others.

  • Headquarter Eindhoven, Netherlands
  • Founders Bart Michiels, Huib Adriaans
  • Sectors
    Transportation, Automotive & Logistics
    Retail
  • Email
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  • Phone
    Locked
  • Website
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  • Social
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Operational Areas
Transportation, Automotive & Logistics → Supply Chain, Freight & Logistics Unlock Sub-Sector Unlock Segment
Retail → E-Commerce Technology & Services Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $642.5 K (USD)

    in 2 rounds

  • Latest Funding Round
    $642.5 K (USD), Seed

    May 25, 2022

  • Investors
    Rabobank

    & 2 more

  • Employee Count
    Not available
  • Acquired by
    SendCloud

    (Jul 06, 2023)

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Funding Insights of Tracey

Tracey has successfully raised a total of $642.5K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $642.5 thousand completed in May 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Tracey

Tracey has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include Rabobank, SendCloud and LTIF.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Investment fund focused on AI and robotics startups in Southeast Netherlands.
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Commercial banking services are provided by Rabobank from Utrecht, Netherlands.
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Cloud-based multi-carrier shipping platform is provided for e-commerce enterprises.
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Investor details for Tracey

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Investments & Acquisitions by Tracey

Investments
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Investment portfolio details for Tracey

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Financial Statements - Tracey

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Detailed financials for Tracey

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Tracey Comparisons

Tracey Primary company
Description
AI-based analytics solutions are delivered for e-commerce op...
Location
Eindhoven, Netherlands
Founded Year
2019
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Tracey

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Competitors of Tracey

Tracey operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Wiser, SPINS, Intelligence Node, Crisp and Daasity, among others.

Company Name Domain Founded year HQ Location Description
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Price intelligence and optimization software is provided for e-commerce retailers.
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Retail consumer analytics services are provided for natural products sector.
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AI-powered analytics tools are offered for retail pricing strategies.
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Business analytics software is provided for CPG retailers and suppliers.
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eCommerce analytics platform is provided for online sellers.
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SaaS-based promotion software is offered for retail testing.
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Detailed competitors of Tracey

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Latest news on Tracey

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Complete news archive for Tracey

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Frequently Asked Questions about Tracey

Tracey was founded in 2019 and raised its 1st funding round 3 years after it was founded.

Tracey is headquartered in Eindhoven, Netherlands. It is registered at Eindhoven, Noord-brabant, Netherlands.

Tracey is a funded company, having raised a total of $642.5K across 2 funding rounds to date.

Tracey was founded in 2019 in Eindhoven, Netherlands, focusing on AI-driven analytics for e-commerce. Solutions encompass parcel tracking, real-time insights, predictive modeling, and alert systems. Operations center on data processing to support business decision-making in the retail sector. Co-founders Bart Michiels and Huib Adriaans lead the company, with services accessible via traceyourdata.com.

Tracey's top competitors include Intelligence Node, Peak and Eversight.

Tracey has 3 investors. Key investors include Rabobank, SendCloud, and LTIF.

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