About Shift Now
Shift Now is a Business Services company based in Greensboro (United States) founded in 2006, and was acquired by XSport Global in October 2018. SMM, branding, advertising, and direct marketing services are offered. Shift Now has raised $950 thousand across 2 funding rounds from investors including XSport Global. Its website shiftnow.com draws about 59 thousand monthly visits. Shift Now offers products and services including ShiftNOW App and Workforce Management Platform. Its focus areas include Marketing Services and Full Service Marketing Agency. Its competitors include Townsquare Media, Tinuiti and Prophet; 3 of its 3 listed competitors have raised funding.
Company details
Shift Now was founded in 2006 and is based in Greensboro, United States. Operations focus on the marketing sector, where social media marketing, branding strategies, advertising campaigns, and direct marketing solutions are provided to clients. Services are tailored for businesses seeking targeted outreach and visibility enhancement, with activities centered in the North American market. Core functions include campaign development and execution across digital and traditional channels.
- Headquarters Greensboro, United States
- Stage Acquired
- SectorsBusiness Services
- Website shiftnow.com
- Social LinkedIn X Facebook Instagram
- Acquired by XSport Global (Oct 2018)
- Total Equity Funding$950K (USD)
in 2 rounds
- Latest Funding Round$650K (USD), Seed
Feb 2024
- Investors
- Acquired byXSport Global
(Oct 2018)
Products & Services of Shift Now
Shift Now offers a comprehensive portfolio of products and services, including ShiftNOW App and Workforce Management Platform.
App for workers to find and apply to flexible hospitality shifts.
Platform for businesses to post shifts and hire vetted workers.
Apps and channels of Shift Now
Shift Now publishes 2 mobile apps with over 50K+ downloads.
Funding Insights of Shift Now
Shift Now has successfully raised a total of $950K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $650 thousand completed in February 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $950,000
- Total Rounds 2
- Last Round Seed β $650,000
- First Round $300,000
(Nov 2022)
All 2 funding rounds of Shift Now with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2024 | $650,000 | Seed | β | β | β |
| Nov 2022 | $300,000 | Seed | β | β | β |
1 investors in total: 1 institutional.
Investors in Shift Now
Shift Now has secured backing from 1 investor. Prominent investors backing the company include XSport Global.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Develops sports technologies for fan engagement, training, and media worldwide. | 2017 | xsportglobal.com | Charlotte, United States |
Investor details for Shift Now
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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Verified entity values are shown only after access is granted.
People of Shift Now
4 people are tracked at Shift Now (3 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
David Wise | CEO and Founder | Leadership |
Deirdre Dwyer | Director Of Marketing | Leadership |
Mason Best Ward | Sales Director | Leadership |
Bruce Brownlee | Data Scientist | Team |
Complete people profiles for Shift Now
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Shift Now
4 dated milestones of Shift Now across 18 years, from founding to its latest funding, stage changes and deals.
- Founded Shift Now is founded.
- Exit Acquired by XSport Global.
- Funding First funding round of $300K.
- Funding Latest funding round, Seed, of $650K.
Competitors of Shift Now
Shift Now has 3 listed competitors in our database, 3 of them funded. They include Townsquare Media, Tinuiti and Prophet.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| townsquaremedia.com | 2010 | Greenwich, United States | $100.5M | 2,016 | Media Company focused on radio broadcasting, live events, marketing solutions | |
| tinuiti.com | 2004 | New York, United States | $31.35M | 1,003 | Digital marketing services including paid search and e-commerce are provided. | |
| prophet.com | 1992 | San Francisco, United States | $94.33M | Brand and marketing consulting solutions provider |
Detailed competitors of Shift Now
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Shift Now
The website of Shift Now (shiftnow.com) receives about 58.5K visits a month.
- Monthly visits58.5K
▼ 33.1% vs previous month
Top companies in Marketing & Outreach Platforms
3 companies that operate in the same segment as Shift Now (Marketing & Outreach Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | 916 | ||
Provider of advertising services | 2003 | New York, New York, United States | USD 212.62 M | 8,625 | ||
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 |
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Related news about Shift Now
Complete news archive for Shift Now
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Frequently Asked Questions about Shift Now
Shift Now was founded in 2006 and raised its 1st funding round 16 years after it was founded.
Shift Now is headquartered in Greensboro, United States. It is registered at Greensboro, North Carolina, United States.
Shift Now is a funded company, having raised a total of $950K across 2 funding rounds to date. The company's 1st funding round was a Seed of $300K, raised on Nov 2022.
Shift Now was founded in 2006 and is based in Greensboro, United States. Operations focus on the marketing sector, where social media marketing, branding strategies, advertising campaigns, and direct marketing solutions are provided to clients. Services are tailored for businesses seeking targeted outreach and visibility enhancement, with activities centered in the North American market. Core functions include campaign development and execution across digital and traditional channels.
Shift Now's top competitors include Townsquare Media, Tinuiti and Prophet.
Shift Now offers ShiftNOW App and Workforce Management Platform.
Shift Now has 1 investor. Key investors include XSport Global.
Yes. Shift Now was acquired by XSport Global in October 2018.
Yes. Shift Now publishes shiftNOW and 1 more app, with over 50,000 downloads.

