About Shnuggle
Shnuggle is a company based in Newtownards (United Kingdom) founded in 2009 by Adam Murphy and Sinead Murphy.. Shnuggle operates in a competitive market with competitors including Sweet Dreamers, From Babies with Love, Organic Zoo, Munchkin and MILOVES, among others.
- Headquarter Newtownards, United Kingdom
- Founders Adam Murphy, Sinead Murphy
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Sectors
Consumer
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Email
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Phone
*********
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Website
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Social
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- Legal Name Shnuggle Ltd
- Date of Incorporation 13 Nov, 2009
- Jurisdiction NEWTOWNARDS, NORTHERN IRELAND
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
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Investors
European Union
& 1 more
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Employee Count
Employee Count
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Funding Insights of Shnuggle
- Total Funding Total Funding
- Total Rounds 2
- Last Round Last Round
- First Round First Round
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr, 2020 | Amount | Grant - Shnuggle | Valuation |
investors |
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| Jun, 2017 | Amount | Series A - Shnuggle | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Shnuggle
Shnuggle has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include European Union and Crescent Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Founded Year | Domain | Location | |
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Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Shnuggle
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Shnuggle
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Shnuggle Comparisons
Competitors of Shnuggle
Shnuggle operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Sweet Dreamers, From Babies with Love, Organic Zoo, Munchkin and MILOVES, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Offers baby sleep aids, sleeping bags, and bath towels for parents online.
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| domain | founded_year | HQ Location |
Sells organic baby clothes, gifts, and accessories while donating profits to aid abandoned children.
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| domain | founded_year | HQ Location |
Operates a direct-to-consumer brand for multi-category organic kids' products.
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| domain | founded_year | HQ Location |
Baby products and accessories are manufactured by Munchkin.
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| domain | founded_year | HQ Location |
Online retailer for kids' apparel, baby essentials, and accessories.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Shnuggle
When was Shnuggle founded?
Shnuggle was founded in 2009 and raised its 1st funding round 8 years after it was founded.
Where is Shnuggle located?
Shnuggle is headquartered in Newtownards, United Kingdom. It is registered at Newtownards, Northern Ireland, United Kingdom.
Who is the current CEO of Shnuggle?
Adam Murphy is the current CEO of Shnuggle. They have also founded this company.
What does Shnuggle do?
Shnuggle is a brand of modern and innovative baby products. The company offers a range of products across bath time, changing and sleep time including waterproof thermometer designed to test the temperature of bathwater and a changing mat with high sides to prevent reflux and colic. The products are sold throughout the UK and in over 25 countries worldwide.
Who are the top competitors of Shnuggle?
Shnuggle's top competitors include Munchkin, Sweet Dreamers and From Babies with Love.
Who are Shnuggle's investors?
Shnuggle has 2 investors. Key investors include European Union, and Crescent Capital.