About SimplePart
SimplePart is a Transportation, Automotive & Logistics company based in Atlanta (United States) founded in 2008, and was acquired by Infomedia in May 2021. Online e-commerce services for auto parts industry are provided. It operates in the Transportation, Automotive & Logistics and Retail sectors. The company has 59 employees. Its website simplepart.com draws about 145 thousand monthly visits. SimplePart offers products and services including Parts E-commerce Platform and Service Websites. Its focus areas include Consumer, Auto E-Commerce & Content, Parts and Accessories and B2B. Its legal entity is SIMPLEPART LLC. Its competitors include PartsTech, FinditParts and Magnuson; 3 of its 3 listed competitors have raised funding.
Company details
SimplePart was founded in 2008 and is based in Atlanta, United States. An e-commerce platform is operated to assist auto manufacturers and dealers in engaging online consumers. Access to graphical catalogs, fitment details, and product information is enabled through navigable websites. Additional services include SEO, SEMPPC campaign management, online reputation monitoring, social media handling, live chat integration, and channel marketing support within the automotive sector.
Products & Services of SimplePart
SimplePart offers a comprehensive portfolio of products and services, including Parts E-commerce Platform and Service Websites.
Online system for selling automotive parts to dealers.
Websites for scheduling automotive repairs and maintenance.
Investors in SimplePart
SimplePart has secured backing from 1 investor. Prominent investors backing the company include Infomedia.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
SaaS solutions are provided to automotive parts and service sectors. | 1987 | infomedia.com.au | Forest, Australia |
Investor details for SimplePart
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of SimplePart
13 people are tracked at SimplePart (1 in leadership, 12 in team); the tracked headcount is 59.
| Name | Role | Group |
|---|---|---|
Garrett Mathews | Director Of Ecommerce | Leadership |
Leif Westermark | Product Quality Lead / QA Team Lead | Team |
Nan H. | Senior Project Manager | Team |
Anthony Hardy | Senior Dealer Strategist | Team |
Ulanda Donald | Software Quality Assurance Engineer | Team |
Brian Norton | Web Developer | Team |
Samaiyah Bashir | Marketing Manager | Team |
Alexandra McGuire | Marketing Copywriter & Content Strategist | Team |
Aaron Walker | French Speaking Dealer Experience Manager | Team |
Maximilian Brandenburgh | Enterprise E-commerce Account Manager | Team |
Robert Miranda | Ecommerce Client Performance Analyst - Business Strategy And Coaching | Team |
Lolly Mason | People Culture Coordinator | Team |
Adelis Hernandez | Client Administrator | Team |
Complete people profiles for SimplePart
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of SimplePart
2 dated milestones of SimplePart across 13 years, from founding to its latest funding, stage changes and deals.
- Founded SimplePart is founded.
- Exit Acquired by Infomedia.
Competitors of SimplePart
SimplePart has 3 listed competitors in our database, 3 of them funded. They include PartsTech, FinditParts and Magnuson.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| partstech.com | 2012 | Cambridge, United States | $38.54M | 10 | Automotive parts are supplied to businesses via PartsTech's platform. | |
| finditparts.com | 2010 | Los Angeles, United States | $30M | Online marketplace for truck parts | ||
| magnusonsuperchargers.com | 1970 | Ventura, United States | $6.87M | Provider of superchargers and other automotive parts |
Detailed competitors of SimplePart
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of SimplePart
The website of SimplePart (simplepart.com) receives about 145.5K visits a month and ranks #221,646 among all websites worldwide, #5,069 in Automotive Industry.
- Monthly visits145.5K
▼ 5.2% vs previous month
- Unique visitors86.1K
per month
- Global rank#221,646
among all websites
- Category rank#5,069
Vehicles · Automotive Industry
- Bounce rate40%
- Pages per visit3.8
- Average visit3 min 00 sec
- DevicesDesktop 48% · Mobile 52%
Websites whose visitors overlap most with SimplePart. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
beckcatalog.com | beckcatalog.com | 100% | #9,287,205 | – | |
dekacatalog.com | dekacatalog.com | 99% | #897,272 | – | |
| rockauto.com | 89% | #1,807 | View details | ||
| autozone.com | 79% | 30.8M | #1,534 | View details | |
simpleparts.jimdo.com | simpleparts.jimdo.com | 79% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 36 similar websites and full traffic analytics for SimplePart
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 36 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Simplepart
Complete news archive for SimplePart
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about SimplePart
SimplePart was founded in 2008.
SimplePart is headquartered in Atlanta, United States. It is registered at Atlanta, Georgia, United States.
SimplePart has 59 employees.
SimplePart was founded in 2008 and is based in Atlanta, United States. An e-commerce platform is operated to assist auto manufacturers and dealers in engaging online consumers. Access to graphical catalogs, fitment details, and product information is enabled through navigable websites. Additional services include SEO, SEMPPC campaign management, online reputation monitoring, social media handling, live chat integration, and channel marketing support within the automotive sector.
SimplePart's top competitors include PartsTech, FinditParts and Magnuson.
SimplePart offers Parts E-commerce Platform and Service Websites.
SimplePart has 1 investor. Key investors include Infomedia.
SimplePart operates through Simplepart Llc.
Yes. SimplePart was acquired by Infomedia in May 2021.
The website of SimplePart receives about 145 thousand visits a month and ranks #221,646 among all websites worldwide.