SimplyProtein

Toronto, Canada Founded: 2002 • Age: 24 yrs
SimplyProtein is focused on providing plant-based protein snacks.
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About SimplyProtein

SimplyProtein is a company based in Toronto (Canada) founded in 2002. It operates as a Direct-to-Consumer (D2C). SimplyProtein has raised $8.5 million across 1 funding round. SimplyProtein has completed 1 acquisition, including SimplyProtein. SimplyProtein offers products and services including Crispy Bars, Protein Tortilla Chips, Dipped Bars, and Protein Shakes.

  • Headquarter Toronto, Canada
  • Sectors
    Consumer
    Retail
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Wellness Natural Inc.
Operational Areas
Consumer → Food, Beverage & Nutrition → →
Retail → E-Commerce Platforms & Marketplaces → →
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $8.5 M (USD)

    in 1 rounds

  • Latest Funding Round
    $8.5 M (USD), Series B

    Feb 03, 2022

  • Investors
  • Employee Count
    Employee Count
  • Investments & Acquisitions
    SimplyProtein

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Products & Services of SimplyProtein

SimplyProtein offers a comprehensive portfolio of products and services, including Crispy Bars, Protein Tortilla Chips, Dipped Bars, and Protein Shakes. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Protein-rich crispy bars are offered for healthy snacking.

Protein-packed tortilla chips are provided for nutritious eating.

Dipped protein bars are made for tasty nutrition.

Plant-based protein shakes are crafted for dietary support.

Funding Insights of SimplyProtein

SimplyProtein has successfully raised a total of $8.5M through 1 strategic funding round. The most recent funding activity was a Series B round of $8.5 million completed in February 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Series B — $8.5M
  • First Round

    (03 Feb 2022)

  • Investors Count
Date Amount Transaction Name Valuation Lead Investors Investors
Feb, 2022 Amount Series B - SimplyProtein Valuation

investors
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors
Emtek
Feb, 2021 Amount Post-IPO - Grab Valuation

investors
Signite Partners
Jan, 2021 Amount Post-IPO - Grab Valuation

investors
Hana Financial Group , GGV Capital
Feb, 2021 Amount Post-IPO - Grab Valuation

investors
Signite Partners

Investments & Acquisitions by SimplyProtein

SimplyProtein has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include SimplyProtein. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bento Cloud
Bionic investment advisor platform
2016
48East
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
GrabKios by Kudo
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
48East
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
SimplyProtein
Protein bars are distributed as an internet-first brand from Canada.
2002
Company Name Description Domain Location Founded Year Amount
OVO
OVO is recognized as a smart digital payment application.
2017
Bento Cloud
Bionic investment advisor platform
2016
GrabKios by Kudo
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
GrabKios by Kudo
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - SimplyProtein

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors
Emtek
Feb, 2021 Amount Post-IPO - Grab Valuation

investors
Signite Partners
Jan, 2021 Amount Post-IPO - Grab Valuation

investors
Hana Financial Group , GGV Capital
Feb, 2021 Amount Post-IPO - Grab Valuation

investors
Signite Partners

Simplyprotein Comparisons

Employees
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Competitors of SimplyProtein

Company Name Domain Founded year HQ Location Description
inDrive
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
Bolt
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
Gojek
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
Dunzo
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Simplyprotein

Frequently Asked Questions about SimplyProtein

When was SimplyProtein founded?

SimplyProtein was founded in 2002 and raised its 1st funding round 20 years after it was founded.

Where is SimplyProtein located?

SimplyProtein is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.

Is SimplyProtein a funded company?

SimplyProtein is a funded company, having raised a total of $8.5M across 1 funding round to date. The company's 1st funding round was a Series B of $8.5M, raised on Feb 03, 2022.

What does SimplyProtein do?

SimplyProtein, operated by Wellness Natural Inc., is engaged in the production and distribution of plant-based protein snacks. Products such as Crispy Bars, Protein Tortilla Chips, Dipped Bars, and Protein Shakes are offered to cater to health-conscious consumers. The company emphasizes gluten-free and non-GMO ingredients in most products, targeting the health snack sector. Solutions are designed to support varied diets with high-protein options primarily using soy and pea protein isolates.

What products or services does SimplyProtein offer?

SimplyProtein offers Crispy Bars, Protein Tortilla Chips, Dipped Bars, and Protein Shakes.

How many acquisitions has SimplyProtein made?

SimplyProtein has made 1 acquisition, including SimplyProtein.

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