
About SIMPRO
SIMPRO is a Technology company based in Eight Mile Plains (Australia) founded in 2002. Cloud-based field service management software is offered by SIMPRO. SIMPRO has raised $397.44 million across 3 funding rounds from investors including Level Equity and K1 Investment Management. SIMPRO has completed 3 acquisitions, including AroFlo, BigChange and ClockShark. Its website simprogroup.com draws about 137 thousand monthly visits. Its focus areas include Enterprise Applications, Field Force Automation, Multi-Industry and Applications.
Company details
SIMPRO was founded in 2002 and is headquartered in Eight Mile Plains, Australia. Cloud-based software solutions for field service management are provided, covering operations management, employee management, scheduling, dispatching, reporting, project management, asset management, and fleet tracking. Services target sectors such as electrical, plumbing, security, and fire protection, supporting businesses in streamlining field operations across various industries.
- Headquarters Eight Mile Plains, Australia
- SectorsTechnology
- Website category Computers Electronics and Technology · Programming and Developer Software
- Email••••••••
- Phone•••• ••••
- Website simprogroup.com
- Social LinkedIn X Facebook
- Legal Name Simpro
- Total Equity Funding$397.44M (USD)
in 3 rounds
- Latest Funding Round$350M (USD), Series D
Nov 2021
- InvestorsLevel Equity
& 1 more
- Investments & AcquisitionsAroFlo
& 2 more
Apps and channels of SIMPRO
SIMPRO publishes 1 mobile app with over 50K+ downloads.
Funding Insights of SIMPRO
SIMPRO has successfully raised a total of $397.44M across 3 strategic funding rounds. The most recent funding activity was a Series D round of $350 million completed in November 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $397.44M
- Total Rounds 3
- Last Round Series D — $350M
- First Round $31M
(Oct 2016)
- Investors Count 2
All 3 funding rounds of SIMPRO with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2021 | $350M | Series D | – | K1 Investment Management | |
| Jan 2020 | $16.44M | Series B | – | – | – |
| Oct 2016 | $31M | Private Equity Round | – | Level Equity | – |
2 investors in total: 2 institutional.
Investors in SIMPRO
SIMPRO has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Level Equity and K1 Investment Management.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Middle-market growth capital investments are targeted by Level Equity. | levelequity.com | New York, United States | ||
B2B enterprise SaaS investments are managed by K1 Investment Management. | k1.com | Manhattan Beach, United States |
Investor details for SIMPRO
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of SIMPRO
94 people are tracked at SIMPRO (38 in leadership, 56 in team).
| Name | Role | Group |
|---|---|---|
Brooke Camov | Director Of Customer Success, North America | Leadership |
Shaun M. | Director Of Sales, North America | Leadership |
Olly D'Sylva | Director - Global Accounting | Leadership |
David Doloboff | VP Global Business Development | Leadership |
Ashley Mehlman | CFO | Leadership |
Gary Specter | CEO | Leadership |
Rachel Truair | CMO | Leadership |
Yvonne Anders - | Director, GTM Enablement | Leadership |
Jeetika Taneja Sharma | Director Sales Operations | Leadership |
Jamie Levy | Director Of Global Customer Engagement | Leadership |
Vicki Park | Director Of Customer Success At Simpro Group EMEA (big Change And Simpro) | Leadership |
Jason Penkethman | Chief Product & Technology Officer | Leadership |
Matthew Hooper | VP Of Sales North America | Leadership |
Sara Patterson | Chief Human Resources Officer | Leadership |
Maria de la Guerre Ca | VP Of Finance | Leadership |
Reza Hemmati | Vice President Of Product Management | Leadership |
Emily Connaker | Senior Director, Global Growth And Partner Marketing | Leadership |
Tim Lamb | VP Of Growth Marketing | Leadership |
Natasha Sinutko Morgan | Vice President Of Product Marketing | Leadership |
Hugh Garber | Director Of Product Marketing | Leadership |
74 more people are available in the full profile.
Complete people profiles for SIMPRO
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by SIMPRO
SIMPRO has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include AroFlo, BigChange and ClockShark.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Cloud-based field workforce management software is provided. | bigchange.com | Leeds, United Kingdom | 2013 | Oct 2024 | •••• | |
Automated employee time tracking is facilitated through cloud-based tools. | clockshark.com | Albuquerque, United States | 2013 | Nov 2021 | •••• | |
Cloud-based job management system is offered for facility service operators. | aroflo.com | Ringwood North, Australia | 2001 | Nov 2021 | •••• |
Complete acquisition details for SIMPRO
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of SIMPRO
6 dated milestones of SIMPRO across 22 years, from founding to its latest funding, stage changes and deals.
- Founded SIMPRO is founded.
- Funding First funding round of $31.0M.
- Funding Latest funding round, Series D, of $350.0M.
- Acquisition Acquires AroFlo.
- Acquisition Acquires ClockShark.
- Acquisition Acquires BigChange.
Web traffic of SIMPRO
The website of SIMPRO (simprogroup.com) receives about 136.9K visits a month and ranks #302,071 among all websites worldwide, #7,085 in Programming and Developer Software.
- Monthly visits136.9K
▲ 35.1% vs previous month
- Unique visitors42.6K
per month
- Global rank#302,071
among all websites
- Category rank#7,085
Computers Electronics and Technology · Programming and Developer Software
- Bounce rate44%
- Pages per visit3.8
- Average visit3 min 01 sec
- DevicesDesktop 53% · Mobile 47%
Websites whose visitors overlap most with SIMPRO. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| joblogic.com | 100% | 214.5K | #174,815 | View details | |
| kerridgecs.com | 95% | 23.8K | #1,171,539 | View details | |
| betterworks.com | 94% | 423.1K | #82,648 | View details | |
| getmaintainx.com | 92% | 522.6K | #62,906 | View details | |
| selecthub.com | 92% | 175.8K | #316,690 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 31 similar websites and full traffic analytics for SIMPRO
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- 31 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Simpro
Complete news archive for SIMPRO
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Frequently Asked Questions about SIMPRO
SIMPRO was founded in 2002 and raised its 1st funding round 14 years after it was founded.
SIMPRO is headquartered in Eight Mile Plains, Australia. It is registered at Eight Mile Plains, Queensland, Australia.
SIMPRO is a funded company, having raised a total of $397.44M across 3 funding rounds to date. The company's 1st funding round was a Private Equity Round of $31M, raised on Oct 2016.
SIMPRO was founded in 2002 and is headquartered in Eight Mile Plains, Australia. Cloud-based software solutions for field service management are provided, covering operations management, employee management, scheduling, dispatching, reporting, project management, asset management, and fleet tracking. Services target sectors such as electrical, plumbing, security, and fire protection, supporting businesses in streamlining field operations across various industries.
SIMPRO has made 3 acquisitions, including AroFlo, BigChange, and ClockShark.
SIMPRO has 2 investors. Key investors include Level Equity, and K1 Investment Management.
SIMPRO operates through Simpro.
Yes. SIMPRO publishes Simpro Mobile, with over 50,000 downloads.
The website of SIMPRO receives about 137 thousand visits a month and ranks #302,071 among all websites worldwide.
