SiriusDecisions

Wilton, United States Founded: 2001 • Age: 25 yrs Acquired By Forrester
B2B research and advisory services are provided to marketing professionals.

About SiriusDecisions

SiriusDecisions is a company based in Wilton (United States) founded in 2001 was acquired by Forrester in November 2018. SiriusDecisions operates in a competitive market with competitors including Ipsos, ICF, NewtonX, Ebiquity and VTT, among others.

Key Metrics

Funding Insights of SiriusDecisions

  • Total Rounds 1
  • Investors Count 1

All 1 funding rounds of SiriusDecisions with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jan 2014–Series A–JMI Management
–
Valuation history

2 investors in total: 2 institutional.

Investors in SiriusDecisions

SiriusDecisions has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Forrester and JMI Management.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Private equity firm investing in software companies
–jmi.comBaltimore, United States
Research and advisory company offering business news, blogs and webcasts
1983forrester.comCambridge, United States
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Investor details for SiriusDecisions

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of SiriusDecisions

352 people are tracked at SiriusDecisions (149 in leadership, 203 in team).

NameRoleGroup
Kim Perillo
Vice President, Product OperationsLeadership
Steve Casey
Vp, Research DirectorLeadership
Jon Erickson
Vice President, Practice Lead, Demand Generation Consulting ProductsLeadership
Sucharita Kodali
Vice President And Principal AnalystLeadership
George F. Colony
Chairman & CEOLeadership
Andrew Cox
Chief Marketing OfficerLeadership
James McQuivey
Vp, Principal AnalystLeadership
Joe O'Brien
VP Cio, CTO & CISO Executive Programs & Executive PartnerLeadership
Oluwasanmi Oboye
Data PartnerLeadership
Beth Caplow
Vice-president, Go-to-market And Portfolio MarketingLeadership
Jen Sanning
Executive PartnerLeadership
Cortney Eldridge
Director, Data QualityLeadership
Katerina Gryparis
Vp, Executive PartnerLeadership
Chris Finn
Chief Financial OfficerLeadership
Carrie Johnson
Chief Product OfficerLeadership
Shannon Colford
Data PartnerLeadership
Jinan Budge
Vice President, Principal Analyst Serving Security & Risk ProfessionalsLeadership
Stephanie Balaouras
VP & Group Director, Security & Risk, Infrastructure & Operations, App Development ResearchLeadership
Paul Miller
Vice-president & Principal AnalystLeadership
Martha Bennett
Vp, Principal AnalystLeadership

332 more people are available in the full profile.

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Complete people profiles for SiriusDecisions

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of SiriusDecisions

3 dated milestones of SiriusDecisions across 17 years, from founding to its latest funding, stage changes and deals.

  1. Founded SiriusDecisions is founded.
  2. Funding First funding round.
  3. Exit Acquired by Forrester.

Competitors of SiriusDecisions

SiriusDecisions operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Ipsos, ICF, NewtonX, Ebiquity and VTT, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
ipsos.com1975Paris, France–20,000
Online market research data is delivered for diverse sectors.
icf.com1969United States–9,000
IT suite and market research services are provided worldwide.
newtonx.com2016New York, United States$47M52
AI-powered marketplace facilitates expert knowledge access for corporates.
ebiquity.com1997London, United Kingdom–652
Data-driven insights for media and marketing performance are provided.
vttresearch.com1942Espoo, Finland––
Technology-focused research and consulting services are provided by VTT.
escalent.co1975Livonia, United States–481
Brand management and marketing exploration services are provided by Escalent.
adlittle.com1886Brussels, Belgium–54
Provider of business strategy, digital transformation, and consulting services for various industries
accelerationcc.com2018Los Angeles, United States–154
Market research and communication services are provided in Los Angeles.
behaviolabs.com2015San Francisco, United States$2.45M5
Market research services are provided by Behavio since 2015.
savanta.com2019London, United Kingdom–153
Offers market research, data analytics, and consulting services for brands globally.
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Detailed competitors of SiriusDecisions

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of SiriusDecisions

Websites that share an audience with SiriusDecisions (siriusdecisions.com).

Similar websites

Websites whose visitors overlap most with SiriusDecisions. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
marketingsherpa.com
100%
–#1,193,587View details
thenoesisgroup.com
thenoesisgroup.com
91%
–––
csoinsights.com
csoinsights.com
89%
–––
siriusdecisionssummit.com
siriusdecisionssummit.com
88%
–––
bridgegroupinc.com
83%
2.9K#5,603,037View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 21 similar websites and full traffic analytics for SiriusDecisions

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 21 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Siriusdecisions

Premium access

Complete news archive for SiriusDecisions

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to SiriusDecisions

10 companies that operate in the same segment as SiriusDecisions (Marketing & Outreach Platforms), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Creative Artists Agency is engaged in talent representation and brand management.
1975Los Angeles, California, United StatesUSD 263.26 M–916
Digital marketing, data analytics, and IT services are provided globally.
1981Bengaluru, Karnataka, India–USD 19.08 B323,580
Online market research data is delivered for diverse sectors.
1975Paris, France–USD 2.96 B18,640
Digital advertising and content marketing services are provided globally.
2014London, England, United Kingdom–USD 1.02 B7,170
Provider of influencer marketing services
2009Mumbai, Maharashtra, IndiaUSD 16.48 MUSD 31.68 M434
Provider of advertising services
2003New York, New York, United States–USD 174.38 M3,660
Platforms for e-commerce, marketing, and manufacturing are provided.
2016Singapore, SingaporeUSD 79.7 MUSD 365.73 M1,940
Software suite solutions are provided for brands and e-commerce businesses.
2013Lehi, Utah, United StatesUSD 277 MUSD 2.5 B159
IT suite and market research services are provided worldwide.
1969United States–USD 1.87 B9,300
Media Company focused on radio broadcasting, live events, marketing solutions
2010Greenwich, Connecticut, United StatesUSD 100.5 MUSD 427.38 M2,050
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Frequently Asked Questions about SiriusDecisions

SiriusDecisions was founded in 2001 and raised its 1st funding round 13 years after it was founded.

SiriusDecisions is headquartered in Wilton, United States.

SiriusDecisions was founded in 2001 in Wilton, United States, as a B2B research and advisory firm. Actionable intelligence, frameworks, and guidance are delivered to professionals in marketing, sales, and product management through subscription-based memberships. E-learning courses are offered via SiriusPathways, while the Command Center supports performance benchmarking and resource strategies. SiriusTools enables planning and measurement of processes, and SiriusPerspectives provides insights on topics like account-based marketing and sales enablement.

SiriusDecisions's top competitors include Ipsos, ICF and NewtonX.

SiriusDecisions has 2 investors. Key investors include Forrester, and JMI Management.

Yes. SiriusDecisions was acquired by Forrester in November 2018.

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