Skimlinks

London, United Kingdom Founded: 2006 • Age: 20 yrs Acquired By Connexity
Affiliate marketing links are generated from content by Skimlinks platform.
Annual revenue $36.1M Latest available
Total funding $23.0M 6 rounds
Employees 54 Tracked headcount
Investors 10 Known backers
Products - Services tracked
Competitors 3 Brand Intelligence

About Skimlinks

Skimlinks is a company based in London (United Kingdom) founded in 2006 was acquired by Connexity in May 2020. Skimlinks has raised $23 million across 6 funding rounds from investors including SVB, Connexity and Frog Capital. The company has 54 employees as of January 31, 2020. Skimlinks has completed 2 acquisitions, including Atma Links and Getinvisiblehand. Skimlinks operates in a competitive market with competitors including Heloola and stck.me, among others.

  • Headquarter London, United Kingdom
  • Employees 54 as on 31 Jan, 2020
  • Sectors
    Media & Entertainment
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Skimbit Ltd
  • Date of Incorporation 20 Aug, 2007
  • Jurisdiction LONDON, UNITED KINGDOM
Operational Areas
Media & Entertainment → Creator Economy & Social Platforms Unlock Sub-Sector Unlock Segment
Media & Entertainment → Digital Media, Publishing & Broadcasting Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $36.07 M (USD)
    11
    as on Dec 31, 2021
  • Net Profit
    $3.73 M (USD)
    -75
    as on Dec 31, 2021
  • EBITDA
    $7.39 M (USD)
    -56
    as on Dec 31, 2021
  • Total Equity Funding
    $23 M (USD)

    in 6 rounds

  • Latest Funding Round
    $16 M (USD), Series C

    Feb 04, 2015

  • Investors
    SVB

    & 9 more

  • Employee Count
    54

    as on Jan 31, 2020

  • Investments & Acquisitions
    Atma Links

    & 1 more

  • Acquired by
    Connexity

    (May 28, 2020)

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People of Skimlinks

Headcount 50-200
Employee Profiles 42
Employee Profiles
People
Divya Dandru
Data Engineer
People
Célia Dequeker
EMEA Publisher Development Manager
People
Bhaskar Kadian
Publisher Account Development - Non Editorial | EMEA & APAC
People
Rafa Diaz Novo
Devops Team Lead

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Funding Insights of Skimlinks

Skimlinks has successfully raised a total of $23M across 6 strategic funding rounds. The most recent funding activity was a Series C round of $16 million completed in February 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Skimlinks

Skimlinks has secured backing from 10 investors, including venture fund and institutional investors. Prominent investors backing the company include SVB, Connexity and Frog Capital.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital firm investing in European software scale-up companies
Locked Locked Locked
Venture capital investments are provided by BDMI to technology companies.
Locked Locked Locked
Multiple sectors are targeted for venture capital investments by Greycroft.
Locked Locked Locked
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Investor details for Skimlinks

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  • Investor domains
  • Investor locations
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  • Participation history

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Investments & Acquisitions by Skimlinks

Skimlinks has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Atma Links and Getinvisiblehand.

Investments
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Investment portfolio details for Skimlinks

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Acquisitions
Company Name Description Domain Location Founded Year Amount
Contextual affiliate links are generated to monetize online content.
Locked Locked 2009 Locked
-
Locked Locked 2009 Locked
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Complete acquisition details for Skimlinks

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Financial Statements - Skimlinks

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Detailed financials for Skimlinks

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Skimlinks Comparisons

Skimlinks Primary company
Description
Affiliate marketing links are generated from content by Skim...
Location
London, United Kingdom
Founded Year
2006
Annual Revenue
$36.07 M (USD)
Net Profit
$3.73 M (USD)
EBITDA
$7.39 M (USD)
Employees
54
As of 2020
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Peer comparison for Skimlinks

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  • Operating benchmarks

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Competitors of Skimlinks

Skimlinks operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Heloola and stck.me, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Monthly books are delivered via a subscription-based book club service.
Locked Locked Locked
Book publishing and monetization platform for authors is operated.
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Detailed competitors of Skimlinks

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Latest news on Skimlinks

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Complete news archive for Skimlinks

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  • Source and publication date
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  • Brand-specific news history

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Frequently Asked Questions about Skimlinks

Skimlinks was founded in 2006 and raised its 1st funding round 3 years after it was founded.

Skimlinks is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Skimlinks is a funded company, having raised a total of $23M across 6 funding rounds to date.

As of Jan 31, 2020, the latest employee count at Skimlinks is 54.

Annual revenue of Skimlinks is $36.07M as on Dec 31, 2021.

Skimlinks offers two products SkimLinks, an affiliate marketing tool for publishers which converts existing links into affiliate marketing links, and SkimWords, which turns product references into monetizable shopping links by recognizing unambiguous product references in editorial and user-generated content, and turns these into unobtrusive shopping links. Skimlinks turns links on content sites into their affiliate marketing link equivalents on-the-fly. Integrated with more than 20,000 merchants, Skimlinks claims to processes 300 million clicks a month on over 1.5 million sites around the web. Clients include publishers like Time Inc, Gawker Media, Condé Nast, Hearst and The Huffington Post. Acquisitions include Atma Links and InvisibleHand.

Skimlinks's top competitors include stck.me and Heloola.

Skimlinks has made 2 acquisitions, including Atma Links, and Getinvisiblehand.

Skimlinks has 10 investors. Key investors include SVB, Connexity, Frog Capital, BDMI, and Greycroft.

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