About Skimlinks
Skimlinks is a company based in London (United Kingdom) founded in 2006 was acquired by Connexity in May 2020.. Skimlinks has raised $23 million across 6 funding rounds from investors including SVB, Connexity and Frog Capital. The company has 54 employees as of January 31, 2020. Skimlinks has completed 2 acquisitions, including Atma Links and Getinvisiblehand. Skimlinks operates in a competitive market with competitors including Heloola and stck.me, among others.
- Headquarter London, United Kingdom
- Employees 54 as on 31 Jan, 2020
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Sectors
Media & Entertainment
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Skimbit Ltd
- Date of Incorporation 20 Aug, 2007
- Jurisdiction LONDON, UNITED KINGDOM
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Annual Revenue
$36.07 M (USD)11as on Dec 31, 2021
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Net Profit
$3.73 M (USD)-75as on Dec 31, 2021
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EBITDA
$7.39 M (USD)-56as on Dec 31, 2021
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Total Equity Funding
$23 M (USD)
in 6 rounds
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Latest Funding Round
$16 M (USD), Series C
Feb 04, 2015
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Investors
SVB
& 9 more
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Employee Count
54
as on Jan 31, 2020
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Investments & Acquisitions
Atma Links
& 1 more
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Acquired by
Connexity
(May 28, 2020)
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Funding Insights of Skimlinks
Skimlinks has successfully raised a total of $23M across 6 strategic funding rounds. The most recent funding activity was a Series C round of $16 million completed in February 2015. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 6
- Last Round Series C — $16.0M
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First Round
First Round
(23 Feb 2009)
- Investors Count 9
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb, 2015 | Amount | Series C - Skimlinks | Valuation | Frog Capital | |
| Mar, 2014 | Amount | Debt – Conventional - Skimlinks | Valuation |
investors |
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| Apr, 2013 | Amount | Series B - Skimlinks | Valuation | Greycroft |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Skimlinks
Skimlinks has secured backing from 10 investors, including venture fund and institutional investors. Prominent investors backing the company include SVB, Connexity and Frog Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital firm investing in European software scale-up companies
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Founded Year | Domain | Location | |
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Venture capital investments are provided by BDMI to technology companies.
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Founded Year | Domain | Location | |
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Multiple sectors are targeted for venture capital investments by Greycroft.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Skimlinks
Skimlinks has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Atma Links and Getinvisiblehand. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Contextual affiliate links are generated to monetize online content.
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2009 | ||||
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2009 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Skimlinks
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Skimlinks Comparisons
Competitors of Skimlinks
Skimlinks operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Heloola and stck.me, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Monthly books are delivered via a subscription-based book club service.
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| domain | founded_year | HQ Location |
Book publishing and monetization platform for authors is operated.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Skimlinks
Frequently Asked Questions about Skimlinks
When was Skimlinks founded?
Skimlinks was founded in 2006 and raised its 1st funding round 3 years after it was founded.
Where is Skimlinks located?
Skimlinks is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Is Skimlinks a funded company?
Skimlinks is a funded company, having raised a total of $23M across 6 funding rounds to date.
How many employees does Skimlinks have?
As of Jan 31, 2020, the latest employee count at Skimlinks is 54.
What is the annual revenue of Skimlinks?
Annual revenue of Skimlinks is $36.07M as on Dec 31, 2021.
What does Skimlinks do?
Skimlinks offers two products SkimLinks, an affiliate marketing tool for publishers which converts existing links into affiliate marketing links, and SkimWords, which turns product references into monetizable shopping links by recognizing unambiguous product references in editorial and user-generated content, and turns these into unobtrusive shopping links. Skimlinks turns links on content sites into their affiliate marketing link equivalents on-the-fly. Integrated with more than 20,000 merchants, Skimlinks claims to processes 300 million clicks a month on over 1.5 million sites around the web. Clients include publishers like Time Inc, Gawker Media, Condé Nast, Hearst and The Huffington Post. Acquisitions include Atma Links and InvisibleHand.
How many acquisitions has Skimlinks made?
Skimlinks has made 2 acquisitions, including Atma Links, and Getinvisiblehand.
Who are Skimlinks's investors?
Skimlinks has 10 investors. Key investors include SVB, Connexity, Frog Capital, BDMI, and Greycroft.
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