About Skylar
Skylar is a Consumer company based in Los Angeles (United States) founded in 2017 by Cat Chen, and was acquired by Starco Brands in January 2023. It operates as a fragrances and home care products are offered online by Skylar. Skylar has raised $11 million across 2 funding rounds from investors including FirstMark, Amplify and Starco Brands. Its chief executive is Cat Chen. Its website skylar.com draws about 105 thousand monthly visits. Skylar offers products and services including Perfumes, Discovery Set, Hair and Body Mist, and Scent Club. Its focus areas include Consumer Goods, Beauty & Personal Care Products, Fragrances and Multi Category. Its legal entity is SKYLAR BODY, LLC. Its competitors include The Yankee Candle, Goose Creek, Otherland, Baobab Collection and NEST New York and 3 more; 3 of its 8 listed competitors have raised funding.
Company details
Skylar was founded in 2017 in Los Angeles, United States, within the fragrance sector. Perfumes form the primary offerings, supplemented by home care items like scented candles. Operations are conducted through an online store, with products available in the US, UK, Canada, Australia, and France. Leadership is provided by founder and CEO Cat Chen.
- Headquarters Los Angeles, United States
- Founders Cat Chen
- Stage Acquired
- SectorsConsumer
- Emailβ’β’β’β’β’β’β’β’
- Website skylar.com
- Social LinkedIn X Facebook Instagram
- Acquired by Starco Brands (Jan 2023)
- Legal Name Skylar Body, Llc
- Total Equity Funding$11M (USD)
in 2 rounds
- Latest Funding Round$8M (USD), Series A
Feb 2019
- InvestorsFirstMark
& 5 more
- Acquired byStarco Brands
(Jan 2023)
Products & Services of Skylar
Skylar offers a comprehensive portfolio of products and services, including Perfumes, Discovery Set, Hair and Body Mist, and Scent Club.
Hypoallergenic perfumes for everyday personal use.
Collection of fragrances to sample various scents.
Mists for hair and body with clean ingredients.
Monthly fragrance delivery program with rewards.
Funding Insights of Skylar
Skylar has successfully raised a total of $11M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $8 million completed in February 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $11M
- Total Rounds 2
- Last Round Series A β $8M
- First Round $3M
(Jan 2018)
- Investors Count 5
All 2 funding rounds of Skylar with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2019 | $8M | Series A | β | FirstMark | |
| Jan 2018 | $3M | Seed | β | Kaktus Capital | β |
6 investors in total: 6 institutional.
Investors in Skylar
Skylar has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include FirstMark, Amplify and Starco Brands.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Capital is provided to women-led ventures in early stages. | – | gingerbreadcap.com | Menlo Park, United States | |
Venture capital funding is provided to early-stage companies. | – | upfront.com | Los Angeles, United States | |
Tech startups are accelerated sector-agnostically by Amplify. | 2011 | amplify.la | Los Angeles, United States | |
Early-stage venture capital is invested in tech startups across sectors. | 1987 | firstmark.com | New York, United States | |
Early stage capital is provided for transformative consumer brands. | – | kaktuscapital.com | Los Angeles, United States | |
Contract manufacturer of personal care, house hold, and disinfection products | 2010 | starcobrands.com | Santa Monica, United States |
Investor details for Skylar
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People of Skylar
3 people are tracked at Skylar (2 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Cat Chen | Founder & CEO | Leadership |
Lauralynn Pacini | Senior Director Of Product Development | Leadership |
Miriam Castaneda | Email Marketing Strategist | Team |
Complete people profiles for Skylar
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Timeline of Skylar
4 dated milestones of Skylar across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Skylar is founded.
- Funding First funding round of $3.0M.
- Funding Latest funding round, Series A, of $8.0M.
- Exit Acquired by Starco Brands.
Competitors of Skylar
Skylar has 8 listed competitors in our database, 3 of them funded. They include The Yankee Candle, Goose Creek, Otherland, Baobab Collection and NEST New York, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| yankeecandle.com | 1969 | South Deerfield, United States | – | 3,385 | Premium scented candles are sold by an internet-first brand. | |
| goosecreekcandle.com | 1998 | Libertyville, United States | $50M | 1 | Brand of candles | |
| otherland.com | 2017 | New York, United States | $2.7M | 152 | Scented candles and home decor are offered online by Otherland. | |
| baobabcollection.com | 2002 | Wavre, Belgium | – | 20 | Brand of home fragrance products | |
| nestnewyork.com | 2013 | New York, United States | – | – | Brand of scented candle, lotions and diffuser products | |
| shopscentlab.com | 2021 | New York, United States | $20,000 | – | Customized scented candles are offered by an internet-first brand. | |
| shoparchipelago.com | 1998 | Los Angeles, United States | – | – | Archipelago is engaged in crafting fragrances for bath, body, and home. | |
| partylite.com | 1973 | Norwell, United States | – | 951 | Internet first brand offering scented candles |
Detailed competitors of Skylar
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- Full competitor set
- Operating metrics
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Web traffic of Skylar
The website of Skylar (skylar.com) receives about 105.2K visits a month.
- Monthly visits105.2K
▼ 12.7% vs previous month
Websites whose visitors overlap most with Skylar. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| sephora.com | 100% | 54.5M | #494 | View details | |
| ulta.com | 92% | 47.7M | #504 | View details | |
| bathandbodyworks.com | 90% | 23.3M | #864 | View details | |
jomalone.ca | jomalone.ca | 85% | – | #461,153 | β |
| ensaroud.com | 85% | – | #632,197 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 31 similar websites and full traffic analytics for Skylar
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- 31 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Beauty & Personal Care Products
10 companies that operate in the same segment as Skylar (Beauty & Personal Care Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 3,752 | |
3M is recognized as a global leader in industrial innovation. | 1902 | United States | – | USD 24.95 B | 74 | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Baby products from multiple retailers are aggregated and browsed online. | 2011 | Oakland, California, United States | USD 40.67 M | – | – | |
Online platform for preschool management and parent updates is offered. | 2014 | San Francisco, California, United States | USD 88.8 M | – | – | |
Internet first brand offering wearable breast pumps | 2013 | London, England, United Kingdom | USD 157.63 M | – | – | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 |
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Related news about Skylar
Complete news archive for Skylar
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Frequently Asked Questions about Skylar
Skylar was founded in 2017 and raised its 1st funding round 1 year after it was founded.
Skylar is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Cat Chen is the current CEO of Skylar. They have also founded this company.
Skylar is a funded company, having raised a total of $11M across 2 funding rounds to date. The company's 1st funding round was a Seed of $3M, raised on Jan 2018.
Skylar was founded in 2017 in Los Angeles, United States, within the fragrance sector. Perfumes form the primary offerings, supplemented by home care items like scented candles. Operations are conducted through an online store, with products available in the US, UK, Canada, Australia, and France. Leadership is provided by founder and CEO Cat Chen.
Skylar's top competitors include The Yankee Candle, Otherland and Goose Creek.
Skylar offers Perfumes, Discovery Set, Hair and Body Mist, and Scent Club.
Skylar has 6 investors. Key investors include FirstMark, Amplify, Starco Brands, GingerBread Capital, and Upfront Ventures.
Skylar operates through Skylar Body, Llc.
Yes. Skylar was acquired by Starco Brands in January 2023.
The website of Skylar receives about 105 thousand visits a month.

