About Otherland
Otherland is a company based in New York (United States) founded in 2017 by Sayyid Markar and Abigail Cook Stone was acquired by CURiO Brands in June 2023.. Otherland has raised $2.7 million across 1 funding round from investors including Lerer Hippeau, CURiO Brands and Global Founders Capital. Otherland offers products and services including Scented Candles and Candle Bundles. Otherland operates in a competitive market with competitors including The Yankee Candle, LuDela, Scent Lab, Archipelago and PartyLite, among others.
- Headquarter New York, United States
- Founders Sayyid Markar, Abigail Cook Stone
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Sectors
RetailConsumer
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Email
***********
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Phone
*********
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Website
*********
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$2.7 M (USD)
in 1 rounds
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Latest Funding Round
$2.7 M (USD), Seed
Oct 15, 2019
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Investors
Lerer Hippeau
& 4 more
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Employee Count
Employee Count
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Acquired by
CURiO Brands
(Jun 09, 2023)
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Products & Services of Otherland
Otherland offers a comprehensive portfolio of products and services, including Scented Candles and Candle Bundles. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Hand-poured candles with various scents for creating home ambiance
Collections of candles bundled for gifting and multi-scent experiences
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Funding Insights of Otherland
Otherland has successfully raised a total of $2.7M through 1 strategic funding round. The most recent funding activity was a Seed round of $2.7 million completed in October 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Seed — $2.7M
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First Round
First Round
(15 Oct 2019)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2019 | Amount | Seed - Otherland | Valuation | Lerer Hippeau |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Otherland
Otherland has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Lerer Hippeau, CURiO Brands and Global Founders Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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USA focused VC firm investing in seed and early stage startups
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Founded Year | Domain | Location | |
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Venture capital firm focused on early-stage startups
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Founded Year | Domain | Location | |
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Venture capital firm focused on aerospace, biopharma, consumer, and multiple sectors
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Otherland
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Otherland
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Otherland Comparisons
Competitors of Otherland
Otherland operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as The Yankee Candle, LuDela, Scent Lab, Archipelago and PartyLite, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Premium scented candles are sold by an internet-first brand.
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| domain | founded_year | HQ Location |
Scented candles are branded and distributed by LuDela.
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| domain | founded_year | HQ Location |
Customized scented candles are offered by an internet-first brand.
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| domain | founded_year | HQ Location |
Archipelago is engaged in crafting fragrances for bath, body, and home.
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| domain | founded_year | HQ Location |
Internet first brand offering scented candles
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Otherland
When was Otherland founded?
Otherland was founded in 2017 and raised its 1st funding round 2 years after it was founded.
Where is Otherland located?
Otherland is headquartered in New York, United States. It is registered at New York, New York, United States.
Who is the current CEO of Otherland?
Abigail Cook Stone is the current CEO of Otherland. They have also founded this company.
Is Otherland a funded company?
Otherland is a funded company, having raised a total of $2.7M across 1 funding round to date. The company's 1st funding round was a Seed of $2.7M, raised on Oct 15, 2019.
What does Otherland do?
Otherland was founded in 2017 and is based in New York, United States. An internet-first model is employed in the home decor sector, with a focus on scented candles. These products are crafted using cotton wicks and reusable glass tumblers. Flavors such as sandalwood, champagne, mint, and rosebud are included in the catalog. Free shipping is provided on orders.
Who are the top competitors of Otherland?
Otherland's top competitors include The Yankee Candle, Archipelago and Homesick.
What products or services does Otherland offer?
Otherland offers Scented Candles and Candle Bundles.
Who are Otherland's investors?
Otherland has 5 investors. Key investors include Lerer Hippeau, CURiO Brands, Global Founders Capital, Correlation Ventures, and Cleo Capital.
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