About Smart Pension
Smart Pension is a Technology company based in London (United Kingdom) founded in 2014. Pension management and administration are provided for businesses. Smart Pension has raised $22.89 million across 2 funding rounds from investors including Tom Valentine and William Reeve. Its website smartpension.co.uk draws about 157 thousand monthly visits. Smart Pension offers products and services including Pension App, Investment Funds, and Financial Wellbeing Hub. Its focus areas include FinTech, Investment Tech, Wealth Management IT and Financial Planning. Its legal entity is SMART PENSION LIMITED. Its competitors include XPS Pensions Group, Now Pensions and Aptia Group.
Company details
Smart Pension was founded in 2014 in London, United Kingdom, within the financial services sector focused on pensions. A digital platform is operated to handle pension administration for employers. Automatic enrollment of employees into pension schemes is facilitated to meet UK government auto-enrolment regulations. Additional services encompass retirement planning, savings options, and financial wellbeing tools. Operations are tailored for the pension marketplace, supporting administrative tasks digitally.
- Headquarters London, United Kingdom
- SectorsTechnology
- Website category Finance · Accounting and Auditing
- Email••••••••
- Phone•••• ••••
- Website smartpension.co.uk
- Social LinkedIn X Facebook YouTube
- Legal Name Smart Pension Limited
- Date of Incorporation 07 May, 2014
- Jurisdiction LONDON, UNITED KINGDOM
- Total Equity Funding$22.89M (USD)
in 2 rounds
- Latest Funding Round$19.33M (USD), Series B
Jun 2017
Products & Services of Smart Pension
Smart Pension offers a comprehensive portfolio of products and services, including Pension App, Investment Funds, and Financial Wellbeing Hub.
App for managing retirement savings and investments securely.
Range of funds focusing on sustainable returns and net zero targets.
Resources for money-saving tips and retirement planning assistance.
Apps and channels of Smart Pension
its YouTube channel Smart has 659 subscribers and 30 videos.
Videos from Smart Pension
The most watched videos on Smart Pension's YouTube channel, Smart (659 subscribers). Click a video to play it here.
More on Smart.
Funding Insights of Smart Pension
Smart Pension has successfully raised a total of $22.89M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $19.33 million completed in June 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $22.89M
- Total Rounds 2
- Last Round Series B — $19.33M
- First Round $3.56M
(Jan 2016)
- Investors Count 2
All 2 funding rounds of Smart Pension with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2017 | $19.33M | Series B | – | – | |
| Jan 2016 | $3.56M | Series A | – | – |
2 investors in total: 0 institutional and 2 angel.
Investors in Smart Pension
Smart Pension has secured backing from 2 investors, including angel investors. Prominent investors backing the company include Tom Valentine and William Reeve.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
TV Tom Valentine | Indian angel investor focusing on early-stage tech startups. | unknown_0f5376065fd94b35b | ||
WR William Reeve | unknown_97beea71daed45b38 |
Investor details for Smart Pension
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Smart Pension
57 people are tracked at Smart Pension (26 in leadership, 31 in team).
| Name | Role | Group |
|---|---|---|
Arthur Mark Ruston Smith | Non Executive Chairman | Leadership |
Thomas Joseph Valentine | Leadership | |
Eoin Corcoran | Chief Financial Officer | Leadership |
Ian Digby | Head of Governance & Regulation | Leadership |
Charles Janeway | Director | Leadership |
Becky Burks | Product Director - Accounts Domain | Leadership |
Tom Copsey | Director Of Engineering Operations | Leadership |
Andy Marshall | Chief Commercial Officer (cco) | Leadership |
Mireia Reyes Mas | Group Head Of HR | Leadership |
Jamie Fiveash | CEO, Smart UK & Ireland | Leadership |
Andrew Evans | Group CEO | Leadership |
Sue Whittington | Director, Operations | Leadership |
David Reymond | Head Of Procurement & Vendor Management | Leadership |
Peter Hudson | Product Director | Leadership |
Jeremy Leslie-Smith | Head Of Client Onboarding | Leadership |
Bahea Izmeqna | Chief Product Officer | Leadership |
Mischa Power | Senior Finance Business Partner | Leadership |
Kim Baines | Head Of Platform: Global | Leadership |
Edric Brown | Solutions Director | Leadership |
Gavin Collinson | Business Development Director | Leadership |
37 more people are available in the full profile.
Complete people profiles for Smart Pension
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Smart Pension
3 dated milestones of Smart Pension across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Smart Pension is founded.
- Funding First funding round of $3.6M.
- Funding Latest funding round, Series B, of $19.3M.
Competitors of Smart Pension
Smart Pension has 3 listed competitors in our database. They include XPS Pensions Group, Now Pensions and Aptia Group.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| xpsgroup.com | 2012 | London, United Kingdom | Pension investment management services are provided by XPS Pensions Group. | |||
| nowpensions.com | 2011 | London, United Kingdom | Tech-enabled pension management platform is provided for enterprises. | |||
| aptia-group.com | 2023 | London, United Kingdom | 12 | Pensions administration services for schemes and members in financial sector. |
Detailed competitors of Smart Pension
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Smart Pension
The website of Smart Pension (smartpension.co.uk) receives about 156.8K visits a month and ranks #328,362 among all websites worldwide, #828 in Accounting and Auditing.
- Monthly visits156.8K
▲ 24.4% vs previous month
- Unique visitors59.6K
per month
- Global rank#328,362
among all websites
- Category rank#828
Finance · Accounting and Auditing
- Bounce rate56%
- Pages per visit1.9
- Average visit38 sec
- DevicesDesktop 53% · Mobile 47%
Websites whose visitors overlap most with Smart Pension. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| nestpensions.org.uk | 100% | #14,592 | View details | ||
aviva.co.uk | aviva.co.uk | 80% | #9,637 | – | |
| smart.co | 80% | 12.2K | #1,715,323 | View details | |
| professionalpensions.com | 79% | #920,843 | View details | ||
| thepensionlab.co.uk | 77% | 77.3K | #361,605 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 36 similar websites and full traffic analytics for Smart Pension
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 36 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Smart Pension
Complete news archive for Smart Pension
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Smart Pension
Smart Pension was founded in 2014 and raised its 1st funding round 2 years after it was founded.
Smart Pension is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Smart Pension is a funded company, having raised a total of $22.89M across 2 funding rounds to date. The company's 1st funding round was a Series A of $3.56M, raised on Jan 2016.
Smart Pension was founded in 2014 in London, United Kingdom, within the financial services sector focused on pensions. A digital platform is operated to handle pension administration for employers. Automatic enrollment of employees into pension schemes is facilitated to meet UK government auto-enrolment regulations. Additional services encompass retirement planning, savings options, and financial wellbeing tools. Operations are tailored for the pension marketplace, supporting administrative tasks digitally.
Smart Pension's top competitors include XPS Pensions Group, Now Pensions and Aptia Group.
Smart Pension offers Pension App, Investment Funds, and Financial Wellbeing Hub.
Smart Pension has 2 investors. Key investors include Tom Valentine, and William Reeve.
Smart Pension operates through Smart Pension Limited.
The website of Smart Pension receives about 157 thousand visits a month and ranks #328,362 among all websites worldwide.