SmileMakers

Spartanburg, United States Founded: 1977 • Age: 49 yrs Acquired By Oriental Trading
Retailer of toys and stickers

About SmileMakers

SmileMakers was established in 1977 in Spartanburg, United States, as a retailer specializing in toys and stickers. Products are distributed through the companys domain, smilemakers.com, targeting the novelty and play goods sector. Operations center on wholesale and direct sales to educational and event-based customers. The business maintains a presence in the domestic market, with inventory focused on affordable, themed items for children and promotions.

  • Headquarter Spartanburg, United States
  • Email
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  • Phone
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  • Website smilemakers.com
  • Social LinkedIn X Facebook
  • Acquired by Oriental Trading (Feb 2014)
Key Metrics

Investors in SmileMakers

SmileMakers has secured backing from 1 investor. Prominent investors backing the company include Oriental Trading.

All
InvestorDescriptionFounded YearDomainLocation
Party supplies, toys, and decorations are directly merchandised.
1932orientaltrading.comOmaha, United States
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Investor details for SmileMakers

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  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

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People of SmileMakers

7 people are tracked at SmileMakers (1 in leadership, 6 in team).

NameRoleGroup
Joseph Eiswert
PresidentLeadership
Samantha Franklin
Creative ManagerTeam
Tasha Goldsmith
Digital E-commerce Specialist/front End DesignerTeam
Julie Quaranta
Ecommerce & Digital Marketing ManagerTeam
Karim Adtani
Ecommerce SpecialistTeam
Tammila L Threadgill
Business DevelopmentTeam
Brady Gravett
Merchandise ManagerTeam
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Complete people profiles for SmileMakers

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  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

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Timeline of SmileMakers

2 dated milestones of SmileMakers across 37 years, from founding to its latest funding, stage changes and deals.

  1. Founded SmileMakers is founded.
  2. Exit Acquired by Oriental Trading.

Web traffic of SmileMakers

The website of SmileMakers (smilemakers.com) receives about 46.8K visits a month.

  • Monthly visits
    46.8K

    ▼ 6.3% vs previous month

Similar websites

Websites whose visitors overlap most with SmileMakers. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
cosmedent.com
cosmedent.com
100%
–#1,466,722–
lismilemakers.com
lismilemakers.com
98%
–#11,291,187–
safcodental.com
96%
90.8K#305,301View details
bettymills.com
94%
139.4K#271,966View details
net32.com
91%
–#59,180View details
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β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 29 similar websites and full traffic analytics for SmileMakers

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 29 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

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Frequently Asked Questions about SmileMakers

SmileMakers was founded in 1977.

SmileMakers is headquartered in Spartanburg, United States. It is registered at Spartanburg, South Carolina, United States.

SmileMakers was established in 1977 in Spartanburg, United States, as a retailer specializing in toys and stickers. Products are distributed through the companys domain, smilemakers.com, targeting the novelty and play goods sector. Operations center on wholesale and direct sales to educational and event-based customers. The business maintains a presence in the domestic market, with inventory focused on affordable, themed items for children and promotions.

SmileMakers has 1 investor. Key investors include Oriental Trading.

Yes. SmileMakers was acquired by Oriental Trading in February 2014.

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