About Snackbrands
Snackbrands is a Consumer company based in Sydney (Australia) founded in 1991, and was acquired by URC in August 2016. It operates as a snacks such as chips and popcorn are produced by Snackbrands. Its chief executive is Paul Musgrave. Snackbrands offers products and services including Kettle Chips, Cheezels, Chickadees, Jumpy’s, and French Fries. Its focus areas include Food and Agriculture, Food & Beverage Products, Convenience Foods and Snacks. Its competitors include Popchips, Burts, Spudsy, The Good Crisp Company and Deep River Snacks and 3 more; 5 of its 8 listed competitors have raised funding.
Company details
Snackbrands is a producer and company of snacks. Their products include varieties of chips and popcorn with different flavors such as cheese, salt vinegar, sea salt, salted popcorn, sweet potato sea salt, honey soy chicken, cheeses, french fries, and atomic potatoes. Their brands include CCs, Thins, Kettle, Kettle Popcorn, Kettle Sweet potato, Natural Chips, Cheezels, Chickadees, French Fries, Jumpys, Samboy, and Multipacks.
- Headquarters Sydney, Australia
- Stage Acquired
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website snackbrands.com.au
- Social LinkedIn
- Acquired by URC (Aug 2016)
Products & Services of Snackbrands
Snackbrands offers a comprehensive portfolio of products and services, including Kettle Chips, Cheezels, Chickadees, Jumpy’s, and French Fries.
Variety of flavored potato chips for everyday snacking.
Cheesy rings in different flavors for quick treats.
Chicken-flavored snacks in various pack sizes.
Fun flavored treats for consumers to enjoy.
Crispy chip snacks with diverse flavors available.
Investors in Snackbrands
Snackbrands has secured backing from 1 investor. Prominent investors backing the company include URC.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Food products are retailed by URC in the Philippines. | 1954 | urc.com.ph | Pasig, Philippines |
Investor details for Snackbrands
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People of Snackbrands
1 people are tracked at Snackbrands (1 in leadership).
| Name | Role | Group |
|---|---|---|
Paul Musgrave | CEO | Leadership |
Complete people profiles for Snackbrands
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Timeline of Snackbrands
2 dated milestones of Snackbrands across 25 years, from founding to its latest funding, stage changes and deals.
- Founded Snackbrands is founded.
- Exit Acquired by URC.
Competitors of Snackbrands
Snackbrands has 8 listed competitors in our database, 5 of them funded. They include Popchips, Burts, Spudsy, The Good Crisp Company and Deep River Snacks, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| popchips.com | 2007 | Los Angeles, United States | $2M | – | Potato chips are manufactured by Popchips as a core activity. | |
| burtschips.com | 1997 | Devon, United States | – | – | Potato chips brand | |
| spudsy.com | 2006 | Costa Mesa, United States | $3.3M | – | Brand of potato puffs | |
| thegoodcrispcompany.com | 2016 | Longmont, United States | $5.31M | – | Gluten-free potato chips in various flavors are produced and sold. | |
| deepriversnacks.com | 2001 | Deep River, United States | $4M | – | Snack foods are manufactured and distributed in the United States. | |
| pringles.com | 1967 | Battle Creek, United States | – | – | A leading brand specializing in extruded snack products for consumers. | |
| 12tides.com | 2019 | San Francisco, United States | $5.67M | – | Chip products are offered via an internet-first brand model. | |
| our-home.com | 2018 | Boonton, United States | – | – | Brand of chips |
Detailed competitors of Snackbrands
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Web traffic of Snackbrands
The website of Snackbrands (snackbrands.com.au) receives about 5.4K visits a month.
- Monthly visits5.4K
▼ 20.9% vs previous month
Websites whose visitors overlap most with Snackbrands. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
thegourmetpantry.com.au | thegourmetpantry.com.au | 100% | – | #961,249 | – |
fantasticsnacks.com.au | fantasticsnacks.com.au | 94% | – | #2,015,155 | – |
mamee.com.au | mamee.com.au | 90% | – | – | – |
maggi.com.au | maggi.com.au | 88% | – | #1,748,117 | – |
| smiths.com.au | 88% | 9.2K | #2,708,276 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 14 similar websites and full traffic analytics for Snackbrands
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Top companies in Food & Beverage Products & Processing
10 companies that operate in the same segment as Snackbrands (Food & Beverage Products & Processing), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering a subscription-based delivery service for fresh milk and groceries | 2015 | Gurugram, Haryana, India | USD 228.42 M | USD 99.78 M | 3,464 | |
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Subscription-based coffee products are offered by an internet-first brand. | 2013 | Gurugram, Haryana, India | USD 112.84 M | USD 25.83 M | 2,059 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | – | – | |
Meat and seafood products are delivered via an online platform. | 2015 | Bengaluru, Karnataka, India | USD 564.84 M | USD 97.26 M | 2,828 | |
Dry snacks and coffee are manufactured and distributed. | 2015 | Chennai, Tamil Nadu, India | USD 16.52 M | USD 208 K | 29 | |
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | – | USD 93.92 B | 319,000 | |
Multi-category organic dairy products are offered online. | 2010 | Tiptur, Karnataka, India | USD 58.15 M | USD 23.34 M | 810 | |
Packaged food products are offered through an online platform. | 2019 | Mumbai, Maharashtra, India | USD 37.6 M | USD 4.41 M | 168 | |
Multi-category food and beverage products are produced and distributed globally. | 1866 | Vevey, Vaud, Switzerland | – | USD 2.36 B | 16,250 |
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Related news about Snackbrands
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Frequently Asked Questions about Snackbrands
Snackbrands was founded in 1991.
Snackbrands is headquartered in Sydney, Australia. It is registered at Sydney, New South Wales, Australia.
Paul Musgrave is the current CEO of Snackbrands.
Snackbrands is a producer and company of snacks. Their products include varieties of chips and popcorn with different flavors such as cheese, salt vinegar, sea salt, salted popcorn, sweet potato sea salt, honey soy chicken, cheeses, french fries, and atomic potatoes. Their brands include CCs, Thins, Kettle, Kettle Popcorn, Kettle Sweet potato, Natural Chips, Cheezels, Chickadees, French Fries, Jumpys, Samboy, and Multipacks.
Snackbrands offers Kettle Chips, Cheezels, Chickadees, Jumpy’s, and French Fries.
Snackbrands has 1 investor. Key investors include URC.
Yes. Snackbrands was acquired by URC in August 2016.