Snyder's-Lance

Charlotte, United States Founded: 1913 • Age: 113 yrs Acquired By Campbell Soup Co
Snack products are manufactured, distributed, and marketed by Snyders-Lance.
Request Access

About Snyder's-Lance

Snyder's-Lance is a company based in Charlotte (United States) founded in 1913 was acquired by Campbell Soup Co in December 2017.. Snyder's-Lance has completed 2 acquisitions, including Baptistas Bakery and Diamond Foods. Snyder's-Lance offers products and services including Goldfish, Cape Cod Chips, Kettle Brand Chips, Pepperidge Farm Cookies, and Snyder’s of Hanover Pretzels. Snyder's-Lance operates in a competitive market with competitors including Panera Bread, Mars, Mondelez International, HumanCo and Campbell Soup Co, among others.

  • Headquarter Charlotte, United States
  • Stage Public
  • Sectors
    Consumer
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name The Campbell's Company
Operational Areas
Consumer → Food, Beverage & Nutrition
Key Metrics
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of Snyder's-Lance

Snyder's-Lance offers a comprehensive portfolio of products and services, including Goldfish, Cape Cod Chips, Kettle Brand Chips, Pepperidge Farm Cookies, and Snyder’s of Hanover Pretzels. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Crackers shaped like fish for everyday snacking.

Potato chips made with natural ingredients.

Kettle-cooked chips for flavored snacking.

Baked cookies for dessert options.

Pretzels for savory snacking experiences.

People of Snyder's-Lance
Headcount 10000+
Employee Profiles 647
Board Members and Advisors 12
Employee Profiles
People
Kelley Midili
Customer Engagement Manager
People
Dave vander Meer
Senior Customer Business Manager
People
Jennifer Prebola
AVP R&d Soup And Broth And NAFS
People
Cristi Fernandez
Senior Supply Chain Training Leader

Unlock access to complete

Board Members and Advisors
people
Archbold D. van Beuren
Independent Director
people
Bennett Dorrance
Bennett Dorrance, Jr.
people
Howard M. Averill
Independent Director
people
Kurt T. Schmidt
Independent Director

Unlock access to complete

Funding Insights of Snyder's-Lance

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Snyder's-Lance

Snyder's-Lance has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Campbell Soup Co. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Branded convenience food products are manufactured and marketed worldwide.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Snyder's-Lance

Snyder's-Lance has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Baptistas Bakery and Diamond Foods. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Baked goods are produced and distributed by Baptistas Bakery.
1999
Trail mixes and nuts are provided by an internet-first brand.
1911
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Snyders-Lance

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Snyder's-Lance Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of Snyder's-Lance

Snyder's-Lance operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Panera Bread, Mars, Mondelez International, HumanCo and Campbell Soup Co, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Provider of bakery-cafe services and a loyalty program
domain founded_year HQ Location
Grains, legumes, snacks, pet care, and confectionery products are produced.
domain founded_year HQ Location
Multi-category convenience foods are produced and distributed globally.
domain founded_year HQ Location
Venture capital investments are directed across multiple sectors by HumanCo.
domain founded_year HQ Location
Branded convenience food products are manufactured and marketed worldwide.
domain founded_year HQ Location
Manufacturer of snacks from regenerative ingredients
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Snyder's-Lance

Frequently Asked Questions about Snyder's-Lance

When was Snyder's-Lance founded?

Snyder's-Lance was founded in 1913.

Where is Snyder's-Lance located?

Snyder's-Lance is headquartered in Charlotte, United States. It is registered at Charlotte, North Carolina, United States.

What does Snyder's-Lance do?

Snyders Lance is a manufacturer, distributor, and marketer of snack products. Products they offer include sandwich crackers, cookies, restaurant crackers and bread items, candy, chips, meat snacks, nuts, and bakery items. The company was formed as a result of a merger between Lance and Snyders of Hanover. Acquisitions include Snack Factory for 312M (2012), Stateline Service Corp (2013) and Diamond Foods for 1.27B (2015). Their products are distributed under their private labels and acquired brands.

Who are the top competitors of Snyder's-Lance?

Snyder's-Lance's top competitors include Panera Bread, Mondelez International and HumanCo.

What products or services does Snyder's-Lance offer?

Snyder's-Lance offers Goldfish, Cape Cod Chips, Kettle Brand Chips, Pepperidge Farm Cookies, and Snyder’s of Hanover Pretzels.

How many acquisitions has Snyder's-Lance made?

Snyder's-Lance has made 2 acquisitions, including Baptistas Bakery, and Diamond Foods.

Who are Snyder's-Lance's investors?

Snyder's-Lance has 1 investor. Key investors include Campbell Soup Co.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available