About Social Snowball
Social Snowball is a company based in Miami (United States) founded in 2020 by Noah Tucker was acquired by dotDigital Group in June 2025.. Social Snowball has raised $430 thousand across 1 funding round from investors including dotDigital Group. Social Snowball offers products and services including Referral Programs, Influencer Management, Safelinks, and TikTok Shop Affiliate. Social Snowball operates in a competitive market with competitors including Mason, Birdseye, Replo, Spently and Cornercart, among others.
- Headquarter Miami, United States
- Founders Noah Tucker
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Sectors
Retail
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Email
***********
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Phone
*********
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$430 K (USD)
in 1 rounds
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Latest Funding Round
$430 K (USD), Seed
Feb 26, 2024
- Investors
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Employee Count
Employee Count
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Acquired by
dotDigital Group
(Jun 26, 2025)
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Products & Services of Social Snowball
Social Snowball offers a comprehensive portfolio of products and services, including Referral Programs, Influencer Management, Safelinks, and TikTok Shop Affiliate. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Tools for creating and managing customer referral incentives.
System for tracking and automating influencer partnerships.
Prevents coupon leaks in affiliate marketing links.
Manages unified affiliate programs for social platforms.
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Funding Insights of Social Snowball
Social Snowball has successfully raised a total of $430K through 1 strategic funding round. The most recent funding activity was a Seed round of $430 thousand completed in February 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Seed — $430,000
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First Round
First Round
(26 Feb 2024)
- Investors Count Investors Count
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb, 2024 | Amount | Seed - Social Snowball | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Social Snowball
Social Snowball has secured backing from 1 investor. Prominent investors backing the company include dotDigital Group. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Marketing service provider
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Social Snowball
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Social Snowball
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Social Snowball Comparisons
Competitors of Social Snowball
Social Snowball operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Mason, Birdseye, Replo, Spently and Cornercart, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
An AI-based shopping copilot is provided for eCommerce businesses.
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| domain | founded_year | HQ Location |
Provider of software suite solutions for Shopify businesses
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| domain | founded_year | HQ Location |
Website development platform for customizable storefronts is offered.
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| domain | founded_year | HQ Location |
SaaS-based post-purchase email marketing is provided to retailers.
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| domain | founded_year | HQ Location |
Cart plugins for Shopify stores are provided and integrated.
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| domain | founded_year | HQ Location |
Transactional data is collected and customers are segmented for campaigns.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Social Snowball
When was Social Snowball founded?
Social Snowball was founded in 2020 and raised its 1st funding round 4 years after it was founded.
Where is Social Snowball located?
Social Snowball is headquartered in Miami, United States. It is registered at Miami, Florida, United States.
Is Social Snowball a funded company?
Social Snowball is a funded company, having raised a total of $430K across 1 funding round to date. The company's 1st funding round was a Seed of $430K, raised on Feb 26, 2024.
What does Social Snowball do?
Social Snowball was founded in 2020 in Miami, United States, as a provider of affiliate marketing solutions for eCommerce businesses. An automated platform is utilized to enable new customers to create affiliate accounts and share discount codes directly from the thank you page. Access to personalized affiliate dashboards is granted following the first referral purchase. Operations are structured around a subscription-based model within the digital marketing sector.
Who are the top competitors of Social Snowball?
What products or services does Social Snowball offer?
Social Snowball offers Referral Programs, Influencer Management, Safelinks, and TikTok Shop Affiliate.
Who are Social Snowball's investors?
Social Snowball has 1 investor. Key investors include dotDigital Group.
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