About SodaHead
SodaHead is a company based in Los Angeles (United States) founded in 2006, and was acquired by Prodege in July 2014. Consumer insights and marketing platform powered by loyalty programs. SodaHead has raised $12.65 million across 2 funding rounds from investors including Prodege, Mission Ventures and Mohr Davidow Ventures. SodaHead offers products and services including Consumer Insights Platform and Loyalty Programs. Its legal entity is Prodege, LLC.
Company details
Founded in 2006 and based in Los Angeles, United States, SodaHead operates in the consumer insights and marketing sector. A platform powered by loyalty programs is offered to help marketers analyze customer data, reach audiences, and expand customer bases. Services include data-driven insights from a global audience, feedback collection, and engagement strategies to support loyalty and revenue growth across various brands. Operations emphasize quality, speed, and consumer-centric approaches.
Products & Services of SodaHead
SodaHead offers a comprehensive portfolio of products and services, including Consumer Insights Platform and Loyalty Programs.
A platform that is utilized for gathering and analyzing consumer data to support marketing efforts
Programs that are employed to fuel client success through scalable growth and revenue generation
Funding Insights of SodaHead
SodaHead has successfully raised a total of $12.65M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $8.4 million completed in June 2008. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $12.65M
- Total Rounds 2
- Last Round Series B — $8.4M
- First Round $4.25M
(Jan 2007)
- Investors Count 4
All 2 funding rounds of SodaHead with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2008 | $8.4M | Series B | – | – | |
| Jan 2007 | $4.25M | Series A | – | – |
5 investors in total: 4 institutional and 1 angel.
Investors in SodaHead
SodaHead has secured backing from 5 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Prodege, Mission Ventures and Mohr Davidow Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
VC firm for early-stage startups | missionventures.com | San Diego, United States | ||
Venture capital investments are managed in technology and healthcare sectors by this firm. | mdv.com | |||
Angel Network for companies based in Southern California | techcoastangels.com | Los Angeles, United States | ||
Digital rewards management and market research solutions are provided. | 2005 | prodege.com | Los Angeles, United States | |
RC Ron Conway | unknown_f66fe5013d7f4305a |
Investor details for SodaHead
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of SodaHead
4 dated milestones of SodaHead across 8 years, from founding to its latest funding, stage changes and deals.
- Founded SodaHead is founded.
- Funding First funding round of $4.2M.
- Funding Latest funding round, Series B, of $8.4M.
- Exit Acquired by Prodege.
Web traffic of SodaHead
Websites that share an audience with SodaHead (sodahead.com).
Websites whose visitors overlap most with SodaHead. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| twitter.com | 100% | View details | |||
| facebook.com | 100% | 12.1B | #3 | View details | |
| linkedin.com | 82% | 1.9B | #18 | View details | |
| netlog.com | 75% | 17.7K | #1,176,682 | View details | |
sphinn.com | sphinn.com | 75% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 21 similar websites and full traffic analytics for SodaHead
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 21 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about SodaHead
SodaHead was founded in 2006 and raised its 1st funding round 1 year after it was founded.
SodaHead is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
SodaHead is a funded company, having raised a total of $12.65M across 2 funding rounds to date. The company's 1st funding round was a Series A of $4.25M, raised on Jan 2007.
Founded in 2006 and based in Los Angeles, United States, SodaHead operates in the consumer insights and marketing sector. A platform powered by loyalty programs is offered to help marketers analyze customer data, reach audiences, and expand customer bases. Services include data-driven insights from a global audience, feedback collection, and engagement strategies to support loyalty and revenue growth across various brands. Operations emphasize quality, speed, and consumer-centric approaches.
SodaHead offers Consumer Insights Platform and Loyalty Programs.
SodaHead has 5 investors. Key investors include Prodege, Mission Ventures, Mohr Davidow Ventures, Tech Coast Angels, and Ron Conway.
SodaHead operates through Prodege, Llc.
Yes. SodaHead was acquired by Prodege in July 2014.