About Prodege
Prodege is a company based in Los Angeles (United States) founded in 2005 by Josef Gorowitz and Scott Dudelson was acquired by Great Hill Partners in November 2021.. Prodege has raised $61 million across 2 funding rounds from investors including TCV and Great Hill Partners. The company has 159 employees as of April 09, 2024. Prodege has completed 9 acquisitions, including AdGate Media, BitBurst and Coupon Cause. Prodege offers products and services including Peeq Platform, Data Viz Platform, and Loyalty Programs. Prodege operates in a competitive market with competitors including Suzy, Realeyes, Circana, Streetbees and Earnest Analytics, among others.
- Headquarter Los Angeles, United States
- Employees 159 as on 09 Apr, 2024
- Founders Josef Gorowitz, Scott Dudelson
-
Sectors
Technology
-
Phone
*********
-
Website
*********
-
Social
*********
- Legal Name Prodege India Private Limited
- Date of Incorporation 20 Jul, 2020
- Jurisdiction Industrial Complex Dundahera, Haryana, India
-
Annual Revenue
$3.79 M (USD)30.65as on Mar 31, 2023
-
Net Profit
$431.15 K (USD)30.62as on Mar 31, 2023
-
EBITDA
$770.55 K (USD)55.24as on Mar 31, 2023
-
Total Equity Funding
$61 M (USD)
in 2 rounds
-
Latest Funding Round
$130 M (USD), Debt – Conventional
Nov 01, 2018
-
Investors
TCV
& 1 more
-
Employee Count
159
as on Apr 09, 2024
-
Investments & Acquisitions
AdGate Media
& 8 more
-
Acquired by
Great Hill Partners
(Nov 15, 2021)
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Products & Services of Prodege
Prodege offers a comprehensive portfolio of products and services, including Peeq Platform, Data Viz Platform, and Loyalty Programs. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for analyzing consumer behaviors and delivering insights
Tool for formatting and exporting campaign results quickly
Services that fuel marketing through rewards and data collection
Unlock access to complete
Unlock access to complete
Funding Insights of Prodege
Prodege has successfully raised a total of $61M across 2 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $130 million completed in November 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Debt – Conventional — $130.0M
-
First Round
First Round
(14 May 2014)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov, 2018 | Amount | Debt – Conventional - Prodege | Valuation |
investors |
|
| May, 2014 | Amount | Series C - Prodege | Valuation | TCV |
|
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Prodege
Prodege has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include TCV and Great Hill Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Venture capital is invested in global technology companies by TCV.
|
Founded Year | Domain | Location | |
|
Business acquisitions are targeted by the private equity firm.
|
Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
|
Venture capital is directed toward companies in multiple sectors.
|
Founded Year | Domain | Location | |
|
Venture capital is invested in cybersecurity, fintech, and AI startups.
|
Founded Year | Domain | Location |
Investments & Acquisitions by Prodege
Prodege has strategically engaged in corporate development activities, having acquired 9 companies. Notable acquisitions include AdGate Media, BitBurst and Coupon Cause. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Bionic investment advisor platform
|
2016 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Promotional content delivery apps are developed for Android users.
|
2014 | ||||
|
Multi-category digital coupons are facilitated via an online platform.
|
2013 | ||||
|
Mobile survey monetization platform
|
2013 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
OVO is recognized as a smart digital payment application.
|
2017 | ||||
|
Bionic investment advisor platform
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 |
Financial Statements - Prodege
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Prodege Comparisons
Competitors of Prodege
Prodege operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Suzy, Realeyes, Circana, Streetbees and Earnest Analytics, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Customer targeting and feedback management platform is utilized for insights.
|
|
| domain | founded_year | HQ Location |
AI-powered attention measurement and identity verification solutions are provided.
|
|
| domain | founded_year | HQ Location |
Customer analytics solutions are provided for brands and retailers.
|
|
| domain | founded_year | HQ Location |
AI-based marketing intelligence is collected via crowdsourced mobile workforce.
|
|
| domain | founded_year | HQ Location |
Consumer intelligence data is analyzed via an online research platform.
|
|
| domain | founded_year | HQ Location |
Consumer insights are generated through AI-driven visual research tools.
|
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
|
|
| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Latest news on Prodege
Frequently Asked Questions about Prodege
When was Prodege founded?
Prodege was founded in 2005 and raised its 1st funding round 9 years after it was founded.
Where is Prodege located?
Prodege is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Is Prodege a funded company?
Prodege is a funded company, having raised a total of $61M across 2 funding rounds to date. The company's 1st funding round was a Series C of $61M, raised on May 14, 2014.
How many employees does Prodege have?
As of Apr 09, 2024, the latest employee count at Prodege is 159.
What is the annual revenue of Prodege?
Annual revenue of Prodege is $3.79M as on Mar 31, 2023.
What does Prodege do?
Prodege was established in 2005 in Los Angeles, United States, focusing on digital rewards management and market research. Operations are conducted via platforms including Swagbucks, Prodege, and MyPoints, where SB points are awarded to customers for purchases at partnered businesses. Points are redeemable for gift cards from retailers such as Amazon and Walmart. Customer purchasing patterns and demographics are analyzed to support targeted campaigns aimed at retention.
Who are the top competitors of Prodege?
Prodege's top competitors include Earnest Analytics, Faraday and Cint.
What products or services does Prodege offer?
Prodege offers Peeq Platform, Data Viz Platform, and Loyalty Programs.
How many acquisitions has Prodege made?
Prodege has made 9 acquisitions, including AdGate Media, BitBurst, and Coupon Cause.
Who are Prodege's investors?
Prodege has 2 investors. Key investors include TCV, and Great Hill Partners.
Book a demo & talk to our team
Share a few details and we’ll reach out to schedule a session.