Upromise

Newton, United States Founded: 2000 • Age: 26 yrs Acquired By Prodege
Cashback rewards for college savings are earned via Upromise platform.

About Upromise

Upromise is a company based in Newton (United States) founded in 2000 was acquired by Prodege in June 2020. Upromise has raised $55 million across 1 funding round from investors including Goldman Sachs, Kleiner Perkins and Sallie Mae. Upromise operates in a competitive market with competitors including Ibotta, LivingSocial, Mobee, Shopkick and Shopular, among others.

  • Headquarter Newton, United States
  • Sectors
    Retail
  • Website category Finance · Financial Planning and Management
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website upromise.com
  • Social LinkedIn X Facebook
  • Acquired by Prodege (Jun 2020)
Key Metrics
  • Total Equity Funding
    $55M (USD)

    in 1 rounds

  • Latest Funding Round
    $55M (USD), Series B

    Nov 2000

  • Investors
  • Acquired by
    Prodege

    & 1 more

    (Jun 2020)

Funding Insights of Upromise

Upromise has successfully raised a total of $55M through 1 strategic funding round. The most recent funding activity was a Series B round of $55 million completed in November 2000. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $55M
  • Total Rounds 1
  • Last Round Series B β€” $55M
  • First Round $55M

    (Nov 2000)

  • Investors Count 6

All 1 funding rounds of Upromise with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Nov 2000$55MSeries B–Hellman & Friedman
Valuation history

8 investors in total: 8 institutional.

Investors in Upromise

Upromise has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Goldman Sachs, Kleiner Perkins and Sallie Mae.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Investment banking services are delivered across multiple financial sectors.
1869goldmansachs.comNew York, United States
CRV is recognized as a venture capital firm investing in technology startups.
–crv.comPalo Alto, United States
Private equity fund focused on global markets
1980generalatlantic.comNew York, United States
Investment and transformation services for entrepreneurs in technology and finance sectors.
–generalcatalyst.com-
Private equity firm focused on acquisitions
–hf.comSan Francisco, United States
Venture capital firm investing in early-stage tech startups
1972kleinerperkins.comMenlo Park, United States
Commercial banking services in education financing are provided nationwide.
1972salliemae.comNewark, United States
Digital rewards management and market research solutions are provided.
2005prodege.comLos Angeles, United States
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Investor details for Upromise

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Upromise

5 people are tracked at Upromise (2 in leadership, 3 in team).

NameRoleGroup
Michael Bronner
CEO / PresidentLeadership
Al Leitao
Director, Business IntelligenceLeadership
Santosh Tatireddy
Software EngineerTeam
Jeremy Krafchin
Project ManagerTeam
Jannette Camacho
Asistente De AdministracionTeam
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Complete people profiles for Upromise

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of Upromise

4 dated milestones of Upromise across 20 years, from founding to its latest funding, stage changes and deals.

  1. Founded Upromise is founded.
  2. Funding First funding round of $55.0M.
  3. Exit Acquired by Sallie Mae.
  4. Exit Acquired by Prodege.

Competitors of Upromise

Upromise operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Ibotta, LivingSocial, Mobee, Shopkick and Shopular, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
ibotta.com2012Denver, United States$97.58M988
Cashback is provided on multi-category product purchases via mobile app.
livingsocial.com2007–$1.11B–
Daily deals on local experiences and products are offered online.
mobeeapp.com2011Boston, United States$14.27M156
Rewards and cashback are delivered through a mobile app platform.
shopkick.com2009Redwood, United States$20M109
Hyperlocal mobile-app platform offering rewards and shopping assistance to consumers
shopular.com2012Redwood, United States$13.72M–
Personalized promotions are delivered to shoppers via GPS-enabled app.
bloomspot.com2008San Francisco, United States$46.1M–
Exclusive local deals for experiences were offered by Bloomspot.
fluz.app2018New York, United States––
Rewards and cashback are facilitated via an app-based platform.
shooger.com2008Coral Gables, United States$10M–
Deal sourcing and Local marketing platform
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Detailed competitors of Upromise

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Upromise

The website of Upromise (upromise.com) receives about 844K visits a month and ranks #48,193 among all websites worldwide, #3,054 in Financial Planning and Management.

  • Monthly visits
    844K

    ▼ 3.5% vs previous month

  • Unique visitors
    269.9K

    per month

  • Global rank
    #48,193

    among all websites

  • Category rank
    #3,054

    Finance · Financial Planning and Management

Similar websites

Websites whose visitors overlap most with Upromise. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
savingforcollege.com
100%
230.3K#241,235View details
salliemae.com
83%
2.6M#20,647View details
collegesavings.org
collegesavings.org
71%
–#1,065,500–
barclaycardus.com
65%
–#3,121View details
privatecollege529.com
privatecollege529.com
63%
–––
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β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 39 similar websites and full traffic analytics for Upromise

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 39 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Upromise

Premium access

Complete news archive for Upromise

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to Upromise

10 companies that operate in the same segment as Upromise (Deals, Rewards & Comparison Platforms), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Cashback is provided on multi-category product purchases via mobile app.
2012Denver, Colorado, United StatesUSD 97.58 MUSD 342.39 M886
Online platform offering discovery of local deals, experiences, and rewards
2015Gurugram, Haryana, IndiaUSD 105.82 MUSD 37.82 M414
Online group-buying platform offering coupons for multi-category products and services
2010Beijing, ChinaUSD 9.86 BUSD 47.13 B–
Online platform for discovering and booking hotel accommodations at discounted prices
2016San Francisco, California, United StatesUSD 226.3 M––
Promotion-based circulars are digitized for retailers via an app-based solution.
2006Toronto, Ontario, CanadaUSD 78 M–358
Cashback is provided on multi-category products through an app-based platform.
1997San Francisco, California, United States–USD 15.96 B29,330
Cashback and coupon offers are provided for e-commerce shopping.
–Gurugram, Haryana, IndiaUSD 32.61 M––
Honey is recognized for providing automatic coupons and deals online.
2012Pasadena, California, United StatesUSD 9.8 M––
Cashback is provided automatically through app on diverse purchases.
2016Austin, Texas, United StatesUSD 87.36 M–78
Online platform offering rewards and cashback for multi-category products
2014Singapore, SingaporeUSD 331.7 M––
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Frequently Asked Questions about Upromise

Upromise was founded in 2000.

Upromise is headquartered in Newton, United States. It is registered at Newton, Massachusetts, United States.

Upromise is a funded company, having raised a total of $55M across 1 funding round to date. The company's 1st funding round was a Series B of $55M, raised on Nov 2000.

Online platform offering rewards points. It enables its members to earn cashback for college across shopping online, eating at restaurants, booking travel, and picking up groceries, drug store items, health fitness, etc. The company also provides information to students and their parents to make decisions on money matters, college planning, and education.

Upromise's top competitors include Ibotta, LivingSocial and Mobee.

Upromise has 8 investors. Key investors include Goldman Sachs, Kleiner Perkins, Sallie Mae, General Atlantic, and Prodege.

Yes. Upromise was acquired by Prodege in June 2020.

The website of Upromise receives about 844 thousand visits a month and ranks #48,193 among all websites worldwide.

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