Ibotta

Denver, United States Founded: 2012 • Age: 14 yrs
Cashback is provided on multi-category product purchases via mobile app.
Annual revenue $367.2M Latest available
Total funding $97.6M 7 rounds
Employees 886 Tracked headcount
Investors 9 Known backers
Products 3 Services tracked
Competitors 9 Brand Intelligence

About Ibotta

Ibotta is a company based in Denver (United States) founded in 2012. Ibotta has raised $97.58 million across 7 funding rounds from investors including Kleiner Perkins, FJ Labs and Koch Disruptive Technologies. The company has 886 employees as of December 31, 2024. Ibotta offers products and services including Ibotta App, Brand Solutions, and Rewards as a Service. Ibotta operates in a competitive market with competitors including LivingSocial, Comment Sold, Shopkick, Mobee and Pogo, among others.

  • Headquarter Denver, United States
  • Employees 886 as on 31 Dec, 2024
  • Stage Public
  • Sectors
    Retail
    Technology
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Ibotta, Inc.
Operational Areas
Retail → E-Commerce Platforms & Marketplaces Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $367.25 M (USD)
    14.75
    as on Dec 31, 2024
  • Net Profit
    $68.74 M (USD)
    80.34
    as on Dec 31, 2024
  • EBITDA
    $36.01 M (USD)
    -42.54
    as on Dec 31, 2024
  • Total Equity Funding
    $97.58 M (USD)

    in 7 rounds

  • Latest Funding Round
    Not available
  • Investors
  • Employee Count
    886

    as on Dec 31, 2024

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IPO & Listings of Ibotta

Ibotta is a publicly listed company on the NYSE with ticker symbol IBTA in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

Exchange: NYSE · Ticker: IBTA · Sector: Technology services · USA

Products & Services of Ibotta

Ibotta offers a comprehensive portfolio of products and services, including Ibotta App, Brand Solutions, and Rewards as a Service.

Product name locked
Category locked
Primary

App for earning cash back on purchases and shopping.

Product name locked
Category locked
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Platform for brands to target consumers via promotions.

Product name locked
Category locked
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Service to enhance customer loyalty through rewards.

People of Ibotta

Headcount 500-1000
Employee Profiles 220
Board Members and Advisors 6
Employee Profiles
People
Bernie Clark
Content Specialist
People
Sean Masters
Director, General Merchandise
People
Austin Gurley
Senior Client Partner Director - Beverage Alcohol
People
Ryan Bakker
Director Of Client Partnerships

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Board Members and Advisors
people
Valarie Sheppard
Director
people
Larry W. Sonsini
Director
people
Amanda Baldwin
Director
people
Thomas D. Lehrman
Director

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Funding Insights of Ibotta

Ibotta has successfully raised a total of $97.58M across 7 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Ibotta

Ibotta has secured backing from 9 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Kleiner Perkins, FJ Labs and Koch Disruptive Technologies.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Multiple sectors are invested in by the venture capital firm.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Consumer and enterprise software is invested in by Haystack Partners.
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Investor details for Ibotta

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
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  • Participation history

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Investments & Acquisitions by Ibotta

Investments
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Investment portfolio details for Ibotta

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  • Portfolio identities
  • Transaction dates
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Financial Statements - Ibotta

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Detailed financials for Ibotta

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  • Profit trends
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Ibotta Comparisons

Ibotta Primary company
Description
Cashback is provided on multi-category product purchases via...
Location
Denver, United States
Founded Year
2012
Annual Revenue
$367.25 M (USD)
Net Profit
$68.74 M (USD)
EBITDA
$36.01 M (USD)
Employees
886
As of 2024
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Peer comparison for Ibotta

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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Competitors of Ibotta

Ibotta operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as LivingSocial, Comment Sold, Shopkick, Mobee and Pogo, among others.

Company Name Domain Founded year HQ Location Description
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Daily deals on local experiences and products are offered online.
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Live streaming storefronts are enabled by an online SaaS platform.
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Hyperlocal mobile-app platform offering rewards and shopping assistance to consumers
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Rewards and cashback are delivered through a mobile app platform.
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Pogo is focused on helping users monetize personal data.
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Detailed competitors of Ibotta

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  • Domains and locations
  • Full company profiles
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Latest news on Ibotta

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Complete news archive for Ibotta

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Ibotta

Ibotta was founded in 2012.

Ibotta is headquartered in Denver, United States. It is registered at Denver, Colorado, United States.

Ibotta is a funded company, having raised a total of $97.58M across 7 funding rounds to date.

As of Dec 31, 2024, the latest employee count at Ibotta is 886.

Annual revenue of Ibotta is $367.25M as on Dec 31, 2024.

Ibotta was founded in 2012 in Denver, United States, as a fintech platform focused on consumer rewards. Cashback is earned by users on in-store and online purchases across various retailers. Deals are added to the app before shopping, with redemptions handled through receipt uploads or linked loyalty cards. Operations emphasize multi-category products in the consumer goods sector.

Ibotta's top competitors include Pogo, Comment Sold and LivingSocial.

Ibotta offers Ibotta App, Brand Solutions, and Rewards as a Service.

Yes, Ibotta is publicly traded on NYSE under the ticker symbol IBTA.

Ibotta has 9 investors. Key investors include Kleiner Perkins, FJ Labs, Koch Disruptive Technologies, Netscape, and GGV Capital.

The ticker symbol of Ibotta is IBTA on NYSE.

The valuation of Ibotta is $1B as of Aug 2019.

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