Ibotta

Denver, United States Founded: 2012 • Age: 14 yrs Listed
Cashback is provided on multi-category product purchases via mobile app.

About Ibotta

Ibotta is a publicly listed company based in Denver (United States) founded in 2012 by Bryan Leach. Cashback is provided on multi-category product purchases via mobile app. It operates in the Retail and Technology sectors. Ibotta has raised $97.58 million across 7 funding rounds from investors including Kleiner Perkins, FJ Labs and Koch Disruptive Technologies. The company has 942 employees. Ibotta was last valued at $2.4 billion in April 2024. Its chief executive, as recorded, is Bryan Leach. Ibotta offers products and services including Ibotta App, Brand Solutions, and Rewards as a Service. Its focus areas include Coupons and Deals, Rewards & Cashback, O2O and Horizontal. Its legal entity is IBOTTA, INC. Its competitors include Comment Sold, Shopkick and Mobee; 2 of its 3 listed competitors have raised funding.

Company details

Ibotta was founded in 2012 in Denver, United States, as a fintech platform focused on consumer rewards. Cashback is earned by users on in-store and online purchases across various retailers. Deals are added to the app before shopping, with redemptions handled through receipt uploads or linked loyalty cards. Operations emphasize multi-category products in the consumer goods sector.

Key Metrics
  • Annual Revenue
    $342.39 M (USD)
    -6.77
    as on Dec 31, 2025
  • Net Profit
    $3.58 M (USD)
    -94.8
    as on Dec 31, 2025
  • EBITDA
    $9.97 M (USD)
    -72.3
    as on Dec 31, 2025
  • Total Equity Funding
    $97.58M (USD)

    in 7 rounds

  • Investors
  • Employee Count
    942

Products & Services of Ibotta

Ibotta offers a comprehensive portfolio of products and services, including Ibotta App, Brand Solutions, and Rewards as a Service.

Ibotta App
Mobile App

App for earning cash back on purchases and shopping.

Brand Solutions
Advertising Platform

Platform for brands to target consumers via promotions.

Rewards as a Service
Loyalty Program

Service to enhance customer loyalty through rewards.

Apps and channels of Ibotta

Ibotta publishes 2 mobile apps with over 10M+ downloads; its YouTube channel Ibotta has 8.72K subscribers and 30 videos.

Ibotta: Save & Earn Cash Back
App Store Shopping 17+
Developer: Ibotta, Inc.
Ibotta: Save & Earn Cash Back
Google Play Shopping Everyone Free
Developer: Ibotta
View on Google Play
Ibotta
YouTube 8.72K subscribers 30 videos Science & Technology
Open channel

Videos from Ibotta

The most watched videos on Ibotta's YouTube channel, Ibotta (8.72K subscribers). Click a video to play it here.

Start with Ibotta to Get Cash Back
3.8M views
Try a sample of Ibotta
1.1M views
Try a sample of Ibotta
666.6K views
Ibotta Performance Network
316.5K views

More on Ibotta.

Funding Insights of Ibotta

Ibotta has successfully raised a total of $97.58M across 7 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $97.58M
  • Total Rounds 7
  • First Round $3M

    (Feb 2012)

  • Investors Count 11

All 7 funding rounds of Ibotta with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Aug 2019Series D$1BKoch Disruptive Technologies
–
Jul 2017$24.96MSeries C–GGV Capital
Oct 2015$40MSeries C––
–
Jun 2014$20MSeries B––
Apr 2013$7.92MSeries A––
–
Jun 2012$1.7MSeed––
–
Feb 2012$3MSeed––
–
Valuation history
DateValuationStage
Aug 2019$1Bβ€’β€’β€’β€’β€’β€’β€’β€’

Last known valuation $2.4B (Apr 2024). 11 investors in total: 9 institutional and 2 angel.

Investors in Ibotta

Ibotta has secured backing from 11 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Kleiner Perkins, FJ Labs and Koch Disruptive Technologies.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Multiple sectors are invested in by the venture capital firm.
2017kochdisruptivetechnologies.comWichita, United States
Venture capital is invested in cybersecurity, fintech, and AI startups.
ggvc.comMenlo Park, United States
Consumer and enterprise software is invested in by Haystack Partners.
haystackpartners.comNew York, United States
Venture capital firm focused on marketplaces, gaming, web3, fintech, and multiple sectors
2007fjlabs.comNew York, United States
Tech focused early-stage micro VC firm investing in the US
greatoaksvc.comNew York, United States
Venture capital firm investing in early-stage tech startups
1972kleinerperkins.comMenlo Park, United States
Early-to-growth-stage companies are funded by the venture capital firm.
notablecap.comMenlo Park, United States
Venture capital is invested in consumer and enterprise software services.
teamworthy.comGreenwich, United States
News on multiple categories is delivered via an online platform.
1994netscape.comDulles, United States

Tom Glocer

Former CEO of Thomson Reuters, active angel investor in tech startups.
unknown_fc890ec138714d3ba
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Investor details for Ibotta

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People of Ibotta

227 people are tracked at Ibotta (56 in leadership, 6 in board & advisors, 165 in team); the tracked headcount is 942.

NameRoleGroup
Bryan Leach
Co-Founder & CEOLeadership
Sean Masters
Director, General MerchandiseLeadership
Austin Gurley
Senior Client Partner Director - Beverage AlcoholLeadership
Ryan Bakker
Director Of Client PartnershipsLeadership
Craig McDowell
Director Of Account ManagementLeadership
Allie Barker
Senior Director Of Talent ManagementLeadership
Andy Hibbler
Strategic Director, Client PartnershipsLeadership
Matt Puckett
Chief Financial Officer, Interim Principal Accounting OfficerLeadership
Michael Woolley
Director Of Engineering, Ibotta ExperiencesLeadership
Kayla Stevens Trimble
Senior Vice President, Talent Acquisition & CompensationLeadership
Chris Riedy
Chief Revenue Officer (cro)Leadership
Lauren Crowl
Senior Director Of Client PartnershipsLeadership
Brad Christian
Vice President Of Financial Planning AnalysisLeadership
Jeff Hepburn
Senior Director Engineering - Enablement Platforms (data, Ai, And Infrastructure Engineering)Leadership
Jen C.
HR Business PartnerLeadership
Sean Stephens
Vice President Of Business DevelopmentLeadership
Shalin Patel
Senior Vice President, Strategic Finance And Investor RelationsLeadership
Ben Donovan
Director Of Client Partnerships, General MerchandiseLeadership
Kelly Garbo
Senior Director Of Client PartnershipsLeadership
Hannah Brady
Director Of Business Transformation And OperationsLeadership

207 more people are available in the full profile.

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Complete people profiles for Ibotta

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IPO & Listings of Ibotta

Ibotta is a publicly listed company on the NYSE with ticker symbol IBTA in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

  • IPO date18 Apr 2024
  • Listed onNASDAQ: IBTA
  • Listed entityIbotta, Inc.
  • Exchange sectorTechnology services
  • ISINUS4510511060
  • Share price$43.28 (+0.74% on the day) · 2026-10-13
  • Market capitalisation$1.00B
  • Price to earnings9.9
  • EPS (diluted, trailing year)$-0.47
  • Volume (last session)360,378

Financials of Ibotta

Exchange-reported annual figures
YearRevenueNet incomeEBITDA
2025$342.4M$3.6M$10.0M
2024$367.2M$68.7M$36.0M
2023$320.0M$38.1M$62.7M
2022$210.7M-$54.9M-$34.0M
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Detailed financial statements for Ibotta

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

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Timeline of Ibotta

5 dated milestones of Ibotta across 12 years, from founding to its latest funding, stage changes and deals.

  1. Founded Ibotta is founded.
  2. Funding First funding round of $3.0M.
  3. Funding Latest funding round, Series D,.
  4. Milestone Reaches Unicorn status.
  5. IPO Lists on the stock exchange (IPO).

Competitors of Ibotta

Ibotta has 3 listed competitors in our database, 2 of them funded. They include Comment Sold, Shopkick and Mobee.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
commentsold.com2017Huntsville, United States207
Live streaming storefronts are enabled by an online SaaS platform.
shopkick.com2009Redwood, United States$20M109
Hyperlocal mobile-app platform offering rewards and shopping assistance to consumers
mobeeapp.com2011Boston, United States$14.27M156
Rewards and cashback are delivered through a mobile app platform.
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Detailed competitors of Ibotta

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

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Web traffic of Ibotta

Websites that share an audience with Ibotta (ibotta.com).

Similar websites

Websites whose visitors overlap most with Ibotta. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
swagbucks.com
100%
13.1M#3,447View details
mypoints.com
100%
7.6M#6,945View details
thekrazycouponlady.com
thekrazycouponlady.com
98%
#11,022–
retailmenot.com
91%
16M#3,183View details
topcashback.com
topcashback.com
89%
#24,237–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for Ibotta

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  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Top companies in Deals, Rewards & Comparison Platforms

3 companies that operate in the same segment as Ibotta (Deals, Rewards & Comparison Platforms) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Online platform for discovering and booking hotel accommodations at discounted prices
2016San Francisco, California, United StatesUSD 226.3 M
Cashback is provided on multi-category products through an app-based platform.
1997San Francisco, California, United StatesUSD 15.96 B29,330
Honey is recognized for providing automatic coupons and deals online.
2012Pasadena, California, United StatesUSD 9.8 M
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Related news about Ibotta

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Complete news archive for Ibotta

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Frequently Asked Questions about Ibotta

Ibotta was founded in 2012.

Ibotta is headquartered in Denver, United States. It is registered at Denver, Colorado, United States.

Bryan Leach is the CEO of Ibotta, as recorded in our data. They have also founded this company.

Ibotta is a funded company, having raised a total of $97.58M across 7 funding rounds to date. The company's 1st funding round was a Seed of $3M, raised on Feb 2012.

Ibotta has 942 employees.

Annual revenue of Ibotta is $342.39M as on Dec 31, 2025.

Ibotta was founded in 2012 in Denver, United States, as a fintech platform focused on consumer rewards. Cashback is earned by users on in-store and online purchases across various retailers. Deals are added to the app before shopping, with redemptions handled through receipt uploads or linked loyalty cards. Operations emphasize multi-category products in the consumer goods sector.

Ibotta's top competitors include Comment Sold, Mobee and Shopkick.

Ibotta offers Ibotta App, Brand Solutions, and Rewards as a Service.

Yes, Ibotta is publicly traded on NYSE under the ticker symbol IBTA.

Ibotta has 11 investors. Key investors include Kleiner Perkins, FJ Labs, Koch Disruptive Technologies, Netscape, and GGV Capital.

The valuation of Ibotta is $2.4B as of Apr 2024.

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