About LivingSocial
LivingSocial is a Retail company based in Washington (United States) founded in 2007, and was acquired by Groupon in October 2016. Daily deals on local experiences and products are offered online. LivingSocial has raised $1.11 billion across 17 funding rounds from investors including Amazon, J P Morgan and Lightspeed Venture Partners. LivingSocial has completed 8 acquisitions, including BuyYourFriendADrink.com, Ensogo and GoNabit. Its website livingsocial.com draws about 154 thousand monthly visits. Its focus areas include Coupons and Deals, Deals, O2O and Horizontal. Its competitors include RetailMeNot, SheerID and Groupon; 2 of its 3 listed competitors have raised funding.
Company details
LivingSocial was founded in 2007 as an e-commerce platform focused on daily deals. Access to local services, including restaurants, spas, concerts, sports, and fitness options, is provided at discounted prices for a limited time. Members can share deals with others to earn cashback or obtain free purchases. Operations center on facilitating user recommendations and exclusive offers through the livingsocial.com domain.
- Headquarters Washington, United States
- Stage Acquired
- SectorsRetail
- Website livingsocial.com
- Social LinkedIn X Facebook
- Acquired by Groupon (Oct 2016)
- Total Equity Funding$1.11B (USD)
in 17 rounds
- InvestorsAmazon
& 11 more
- Investments & AcquisitionsBuyYourFriendADrink.com
& 7 more
- Acquired byGroupon
(Oct 2016)
Apps and channels of LivingSocial
LivingSocial publishes 1 mobile app with over 5M+ downloads.
Funding Insights of LivingSocial
LivingSocial has successfully raised a total of $1.11B across 17 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.11B
- Total Rounds 17
- First Round $5M
(Jul 2008)
- Investors Count 11
Latest 10 of 17 funding rounds of LivingSocial with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2015 | Series F | – | DMG Ventures | – | |
| Dec 2013 | $1.59M | Series F | – | – | – |
| Feb 2013 | $110M | Series F | – | – | |
| Apr 2012 | $6.5M | Series F | – | – | – |
| Nov 2011 | $176.01M | Series F | – | J P Morgan | |
| Sep 2011 | $142.89M | Series F | – | – | – |
| Jul 2011 | $30M | Series F | – | – | – |
| May 2011 | $999,994 | Series E | – | – | – |
| Apr 2011 | $1.59M | Series E | – | – | – |
| Apr 2011 | $400M | Series E | – | T. Rowe Price, IVP |
12 investors in total: 10 institutional and 2 angel.
Investors in LivingSocial
LivingSocial has secured backing from 12 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Amazon, J P Morgan and Lightspeed Venture Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage startups are invested in by sector-agnostic DMG Ventures. | dmgventures.co.uk | London, United Kingdom | ||
Early-stage US tech startups are invested in by Grotech Ventures. | grotech.com | Arlington, United States | ||
Revolution is recognized as a D.C.-based investment firm. | revolution.com | Washington, Dc, United States | ||
VC firm that focuses on early stage investments in the US | usvp.com | Menlo Park, United States | ||
Venture capital investing in innovative companies across global sectors is undertaken by Lightspeed Venture Partners. | 1997 | lsvp.com | Menlo Park, United States | |
Growth in technology companies is supported through venture capital. | ivp.com | Menlo Park, United States | ||
Comprehensive financial services are provided to corporations and individuals. | 1799 | jpmorgan.com | New York, United States | |
Diversified asset management services are provided to investors globally. | 1937 | troweprice.com | Baltimore, United States | |
Multi-category products are offered through an online marketplace. | 1994 | amazon.com | Seattle, United States | |
Online marketplace offering deals on multi-category products and services | 2007 | groupon.com | Chicago, United States |
Investor details for LivingSocial
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of LivingSocial
1 people are tracked at LivingSocial (1 in leadership).
| Name | Role | Group |
|---|---|---|
Paul Langston | CEO | Leadership |
Complete people profiles for LivingSocial
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by LivingSocial
LivingSocial has strategically engaged in corporate development activities, having acquired 8 companies. Notable acquisitions include BuyYourFriendADrink.com, Ensogo and GoNabit.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Online and mobile ordering technology is provided for restaurant chains. | onosys.com | Cleveland, United States | 2003 | Apr 2012 | $6.5M | |
Operates a social commerce website for daily deals and shopping. | gonabit.com | Dubai, United Arab Emirates | 2010 | Jun 2011 | •••• | |
Functions as an online marketplace for deals and discounts. | ensogo.com | Bangkok, Thailand | 2009 | Jun 2011 | •••• | |
Social advertising platform is provided for publishers and advertisers. | socialmedia.com | San Francisco, United States | 2007 | Apr 2011 | $3M | |
Software development, consulting, and related services are provided. | infoether.com | Reston, United States | 2001 | Mar 2011 | •••• | |
Australia's group buying site | jumponit.com | Sydney, Australia | 2009 | Nov 2010 | •••• | |
Legal services for personal injury cases are provided. | urbanescapesnyc.com | United States | 2008 | Oct 2010 | •••• | |
Gift certificates for bars are sold through an e-commerce platform. | buyyourfriendadrink.com | Palma, Spain | 2007 | Apr 2009 | •••• |
Complete acquisition details for LivingSocial
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of LivingSocial
12 dated milestones of LivingSocial across 9 years, from founding to its latest funding, stage changes and deals.
- Founded LivingSocial is founded.
- Funding First funding round of $5.0M.
- Acquisition Acquires BuyYourFriendADrink.com.
- Acquisition Acquires Urbanescapesnyc.
- Acquisition Acquires Jump On It.
- Acquisition Acquires InfoEther.
- Acquisition Acquires SocialMedia.
- Acquisition Acquires GoNabit.
- Acquisition Acquires Ensogo.
- Acquisition Acquires Onosys.
- Funding Latest funding round, Series F,.
- Exit Acquired by Groupon.
Competitors of LivingSocial
LivingSocial has 3 listed competitors in our database, 2 of them funded. They include RetailMeNot, SheerID and Groupon.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| retailmenot.com | 2009 | Austin, United States | $314.5M | 378 | Provider of app and browser extension offering digital coupons & deals | |
| sheerid.com | 2011 | Portland, United States | $96.13M | 139 | Customer eligibility for special offers is verified online instantly. | |
| groupon.com | 2007 | Chicago, United States | 969 | Online marketplace offering deals on multi-category products and services |
Detailed competitors of LivingSocial
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of LivingSocial
The website of LivingSocial (livingsocial.com) receives about 154.2K visits a month.
- Monthly visits154.2K
▼ 2.8% vs previous month
Websites whose visitors overlap most with LivingSocial. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| groupon.com | 100% | 19.4M | #2,572 | View details | |
yipit.com | yipit.com | 81% | – | ||
| buywithme.com | 81% | View details | |||
everyday.com.my | everyday.com.my | 69% | – | ||
sweetjack.com | sweetjack.com | 67% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for LivingSocial
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Deals, Rewards & Comparison Platforms
3 companies that operate in the same segment as LivingSocial (Deals, Rewards & Comparison Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cashback is provided on multi-category product purchases via mobile app. | 2012 | Denver, Colorado, United States | USD 97.58 M | USD 342.39 M | 942 | |
Online platform for discovering and booking hotel accommodations at discounted prices | 2016 | San Francisco, California, United States | USD 226.3 M | |||
Cashback is provided on multi-category products through an app-based platform. | 1997 | San Francisco, California, United States | USD 15.96 B | 29,330 |
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Related news about Livingsocial
Complete news archive for LivingSocial
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about LivingSocial
LivingSocial was founded in 2007 and raised its 1st funding round 1 year after it was founded.
LivingSocial is headquartered in Washington, United States. It is registered at Washington, District Of Columbia, United States.
LivingSocial is a funded company, having raised a total of $1.11B across 17 funding rounds to date. The company's 1st funding round was a Series E of $400M, raised on Jul 2008.
LivingSocial was founded in 2007 as an e-commerce platform focused on daily deals. Access to local services, including restaurants, spas, concerts, sports, and fitness options, is provided at discounted prices for a limited time. Members can share deals with others to earn cashback or obtain free purchases. Operations center on facilitating user recommendations and exclusive offers through the livingsocial.com domain.
LivingSocial's top competitors include SheerID, RetailMeNot and Groupon.
LivingSocial has made 8 acquisitions, including BuyYourFriendADrink.com, Ensogo, and GoNabit.
LivingSocial has 12 investors. Key investors include Amazon, J P Morgan, Lightspeed Venture Partners, T. Rowe Price, and Groupon.
Yes. LivingSocial was acquired by Groupon in October 2016.
Yes. LivingSocial publishes LivingSocial - Great Value, with over 5 million downloads.
The website of LivingSocial receives about 154 thousand visits a month.