About Honey
Honey is a company based in Pasadena (United States) founded in 2012 was acquired by PayPal in November 2019. It operates as a Freemium and Affiliate Model. Honey has raised $9.8 million across 3 funding rounds from investors including PayPal. Honey offers products and services including Honey Extension, Droplist, and Honey on Amazon. Honey operates in a competitive market with competitors including Lolli, Kudos, Karma, Checkmate and Pouch, among others.
- Headquarter Pasadena, United States
- SectorsRetail
- Website joinhoney.com
- Social LinkedIn X Facebook
- Acquired by PayPal (Nov 2019)
- Legal Name Honey Science Llc
Products & Services of Honey
Honey offers a comprehensive portfolio of products and services, including Honey Extension, Droplist, and Honey on Amazon.
Automatic coupon application is provided at online checkout.
Price drops are monitored and notifications are sent.
Sellers on Amazon are compared for better pricing.
Apps and channels of Honey
Honey publishes 2 mobile apps with over 5M+ downloads.
Funding Insights of Honey
Honey has successfully raised a total of $9.8M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $5 million completed in October 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $9.8M
- Total Rounds 3
- Last Round Series B β $5M
All 3 funding rounds of Honey with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2016 | $5M | Series B | β | β | β |
| Jan 2016 | $4.8M | Series A | β | β | β |
| Jun 2013 | – | Seed | β | β | β |
1 investors in total: 1 institutional.
Investors in Honey
Honey has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include PayPal.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Online payment solutions are offered to consumers and businesses. | 1998 | paypal.com | San Jose, United States |
Investor details for Honey
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Honey
1073 people are tracked at Honey (373 in leadership, 11 in board & advisors, 689 in team).
| Name | Role | Group |
|---|---|---|
Joanne Bradford | – | Leadership |
Alli Comeau | Head Of Partnership Marketing | Leadership |
Eugenio Piccolo | Senior Partner Success Manager | Leadership |
Kc Sin | Head Of International Compensation And Regulatory Compensation Lead | Leadership |
Kerri Warner | Head Of Employee Communications, Culture & Engagement | Leadership |
John Verdi | Senior Director, Global Privacy (legal) | Leadership |
Michele Hungerford | Director, Automation & Technology Business Program Management | Leadership |
Mike Peterson | Director Of Finance, Technology | Leadership |
Sylvia Wood | Senior Director | Leadership |
Rhodri Jones | Head Of Legal, Paypal UK Ltd | Leadership |
Nath Parameshwaran | Director, Corporate Affairs, India And South Asia | Leadership |
Brian Heffernan | Director Data Science | Leadership |
Reese Haydon | Senior Director, Head Of Executive Talent & Learning | Leadership |
Alexandra Hughmanick | Relationship Manager, Channel Partner Marketing | Leadership |
Karen Kaskel | Executive Assistant To Svp, Chief Communications And Corporate Affairs Officer | Leadership |
Ravi Retineni | Director, Data Engineering And Architecture | Leadership |
Elizabeth Casey | Head Of Social Marketing | Leadership |
Ramesh Murugan | Senior Director, Employee Technology & Experiences | Leadership |
Sarah Deaton | Retired, Vice President, Global Customer Support: Global Brands, Latam & Enablement | Leadership |
Srini Venkatesan | Executive Vice President And Chief Technology Officer | Leadership |
1053 more people are available in the full profile.
Complete people profiles for Honey
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Honey
4 dated milestones of Honey across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Honey is founded.
- Funding First funding round.
- Funding Latest funding round, Series B, of $5.0M.
- Exit Acquired by PayPal.
Competitors of Honey
Honey operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Lolli, Kudos, Karma, Checkmate and Pouch, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| lolli.com | 2018 | New York, United States | $28.25M | – | Browser extension for earning bitcoin or cash | |
| joinkudos.com | 2021 | Remote, United States | $40.38M | – | Kudos is focused on enhancing credit card rewards. | |
| karmanow.com | 2014 | Tel Aviv, Israel | $25M | – | Karma is recognized as a shopping assistant for online deals. | |
| joincheckmate.com | 2021 | San Francisco, United States | $25.3M | – | Browser extension for coupon discovery and application is offered. | |
| joinpouch.com | 2016 | London, United Kingdom | – | 37 | Provider of browser extension for finding offers on online stores | |
| onsleek.com | 2021 | Toronto, Canada | $125,000 | – | Sleek is focused on AI-driven browser extensions for shopping. | |
| lumaly.com | 2020 | Berlin, Germany | $1.07M | – | Lumaly is recognized as a smart shopping assistant tool. | |
| joinesty.com | 2013 | Chicago, United States | $27,206 | 5 | Browser plug-in and secure online password manager |
Detailed competitors of Honey
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Honey
The website of Honey (joinhoney.com) receives about 9.3M visits a month.
- Monthly visits9.3M
▼ 21.9% vs previous month
Websites whose visitors overlap most with Honey. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| couponfollow.com | 100% | 10M | #4,774 | View details | |
| retailmenot.com | 99% | 16M | #3,183 | View details | |
| coupert.com | 97% | 13.8M | #4,683 | View details | |
| capitaloneshopping.com | 87% | – | #1,522 | View details | |
| rakuten.com | 85% | 199.2M | #252 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Honey
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Honey
Complete news archive for Honey
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Honey
10 companies that operate in the same segment as Honey (Deals, Rewards & Comparison Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cashback is provided on multi-category product purchases via mobile app. | 2012 | Denver, Colorado, United States | USD 97.58 M | USD 342.39 M | 886 | |
Online platform offering discovery of local deals, experiences, and rewards | 2015 | Gurugram, Haryana, India | USD 105.82 M | USD 37.82 M | 414 | |
Online group-buying platform offering coupons for multi-category products and services | 2010 | Beijing, China | USD 9.86 B | USD 47.13 B | – | |
Online platform for discovering and booking hotel accommodations at discounted prices | 2016 | San Francisco, California, United States | USD 226.3 M | – | – | |
Promotion-based circulars are digitized for retailers via an app-based solution. | 2006 | Toronto, Ontario, Canada | USD 78 M | – | 358 | |
Cashback is provided on multi-category products through an app-based platform. | 1997 | San Francisco, California, United States | – | USD 15.96 B | 29,330 | |
Cashback and coupon offers are provided for e-commerce shopping. | – | Gurugram, Haryana, India | USD 32.61 M | – | – | |
Cashback is provided automatically through app on diverse purchases. | 2016 | Austin, Texas, United States | USD 87.36 M | – | 78 | |
Online platform offering rewards and cashback for multi-category products | 2014 | Singapore, Singapore | USD 331.7 M | – | – | |
Promotion management and cashback solutions are provided to retailers. | 2016 | Washington, District Of Columbia, United States | USD 250 M | – | – |
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Frequently Asked Questions about Honey
Honey was founded in 2012 and raised its 1st funding round 1 year after it was founded.
Honey is headquartered in Pasadena, United States. It is registered at Pasadena, California, United States.
Honey is a funded company, having raised a total of $9.8M across 3 funding rounds to date.
Honey is operated as a browser extension and toolset focused on e-commerce savings. It is designed to automatically search for and apply coupons across over 30,000 online stores. Solutions like Droplist for price tracking and Honey on Amazon for seller comparison are offered. The service targets sectors such as retail, travel, and food delivery, ensuring users are supported in finding deals with minimal effort.
Honey offers Honey Extension, Droplist, and Honey on Amazon.
Honey has 1 investor. Key investors include PayPal.
Honey operates through Honey Science Llc.
Yes. Honey was acquired by PayPal in November 2019.
Yes. Honey publishes PayPal Honey: Coupons, Rewards and 1 more app, with over 5 million downloads.
The website of Honey receives about 9.3 million visits a month.

