About Shopular
Shopular is a Retail company based in Redwood City (United States) founded in 2012, and was acquired by Ebates in March 2016. Personalized promotions are delivered to shoppers via GPS-enabled app. Shopular has raised $13.72 million across 4 funding rounds from investors including Ebates, Sequoia Capital and Y Combinator. Shopular offers products and services including Rakuten Shopping Platform. Its focus areas include Coupons and Deals, Digital Coupons, O2O and Horizontal. Its competitors include Ibotta, RetailMeNot and SheerID; 3 of its 3 listed competitors have raised funding.
Company details
Shopular was founded in 2012 in Redwood City, United States, as a mobile app in the retail technology sector. Retailers and shoppers are connected through GPS functionality that detects store arrivals and displays tailored promotions. Operations focus on local shopping experiences, with the app available on Apple and Android platforms. Over 2.5 million users are served, supported by nearly 25,000 ratings averaging close to 5.
- Headquarters Redwood City, United States
- Stage Acquired
- SectorsRetail
- Website shopular.com
- Social LinkedIn X
- Acquired by Ebates (Mar 2016)
Products & Services of Shopular
Shopular offers a comprehensive portfolio of products and services, including Rakuten Shopping Platform.
Enables online shopping with cash back rewards for consumers
Funding Insights of Shopular
Shopular has successfully raised a total of $13.72M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $6.4 million completed in September 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $13.72M
- Total Rounds 4
- Last Round Series A β $6.4M
- First Round $120,000
(Nov 2012)
- Investors Count 2
All 4 funding rounds of Shopular with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2013 | $6.4M | Series A | β | β | |
| Jul 2013 | Debt – Conventional | β | β | β | |
| Jul 2013 | $7.2M | Series A | β | β | β |
| Nov 2012 | $120,000 | Seed | β | β |
3 investors in total: 3 institutional.
Investors in Shopular
Shopular has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Ebates, Sequoia Capital and Y Combinator.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Sequoia Capital is engaged in venture capital investments. | 1972 | sequoiacap.com | ||
Early-stage startups are accelerated via funding and educational programs. | ycombinator.com | Mountain View, United States | ||
Cashback rewards are provided on multi-category online purchases. | 1998 | ebates.com | San Mateo, United States |
Investor details for Shopular
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Shopular
4 dated milestones of Shopular across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Shopular is founded.
- Funding First funding round of $120K.
- Funding Latest funding round, Series A, of $6.4M.
- Exit Acquired by Ebates.
Competitors of Shopular
Shopular has 3 listed competitors in our database, 3 of them funded. They include Ibotta, RetailMeNot and SheerID.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ibotta.com | 2012 | Denver, United States | $97.58M | 988 | Cashback is provided on multi-category product purchases via mobile app. | |
| retailmenot.com | 2009 | Austin, United States | $314.5M | 378 | Provider of app and browser extension offering digital coupons & deals | |
| sheerid.com | 2011 | Portland, United States | $96.13M | 139 | Customer eligibility for special offers is verified online instantly. |
Detailed competitors of Shopular
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Shopular
Websites that share an audience with Shopular (shopular.com).
Websites whose visitors overlap most with Shopular. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
coupons.answers.com | coupons.answers.com | 100% | β | ||
| snipsnap.it | 65% | View details | |||
play.google.com | play.google.com | 42% | β | ||
| techcrunch.com | 41% | 8.3M | #10,239 | View details | |
| facebook.com | 29% | 12.1B | #3 | View details |
Top companies in Deals, Rewards & Comparison Platforms
3 companies that operate in the same segment as Shopular (Deals, Rewards & Comparison Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cashback is provided on multi-category product purchases via mobile app. | 2012 | Denver, Colorado, United States | USD 97.58 M | USD 342.39 M | 942 | |
Online platform for discovering and booking hotel accommodations at discounted prices | 2016 | San Francisco, California, United States | USD 226.3 M | |||
Cashback is provided on multi-category products through an app-based platform. | 1997 | San Francisco, California, United States | USD 15.96 B | 29,330 |
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Related news about Shopular
Complete news archive for Shopular
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Frequently Asked Questions about Shopular
Shopular was founded in 2012.
Shopular is headquartered in Redwood City, United States. It is registered at Redwood City, California, United States.
Shopular is a funded company, having raised a total of $13.72M across 4 funding rounds to date. The company's 1st funding round was a Seed of $120K, raised on Nov 2012.
Shopular was founded in 2012 in Redwood City, United States, as a mobile app in the retail technology sector. Retailers and shoppers are connected through GPS functionality that detects store arrivals and displays tailored promotions. Operations focus on local shopping experiences, with the app available on Apple and Android platforms. Over 2.5 million users are served, supported by nearly 25,000 ratings averaging close to 5.
Shopular's top competitors include Ibotta, SheerID and RetailMeNot.
Shopular offers Rakuten Shopping Platform.
Shopular has 3 investors. Key investors include Ebates, Sequoia Capital, and Y Combinator.
Yes. Shopular was acquired by Ebates in March 2016.

