About SnipSnap
SnipSnap is a Retail company based in Philadelphia (United States) founded in 2011, and was acquired by Slyce in January 2015. Coupons are crowdsourced using OCR on user-submitted photos. SnipSnap has raised $2.5 million across 5 funding rounds from investors including Ben Franklin Technology Partners, Slyce and Ben Franklin Technology Partners. The company was acqui-hired. Its focus areas include Coupons and Deals, Digital Coupons, Coupon Discovery and Crowdsourced. Its legal entity is SnipSnap App Ltd Liability Co. Its competitors include Slickdeals, The Dealmap and HotUKDeals; 1 of its 3 listed competitors has raised funding.
Company details
SnipSnap is a mobile coupon app that crowdsources coupons and deals, instead of aggregating from affiliate providers. Mobile consumers contribute to SnipSnaps database of coupons by snapping photos of printed coupons using their smartphones camera. The app then recognizes the text and images on the coupon, and makes it available to other users to discover in the app or surface via search. SnipSnap works with coupons for most major retailers and restaurants, but not grocery store coupons. Has 4 million users on iOS and Android in first 2 years and 100 million coupons used and 200 million saved. They also power mobile couponing systems for over 50 national retailers including Bed, Bath Beyond, Toys R Us, Party City, Rite Aid, Lord Taylor and others. They also provide white label solution lets retailers use SnipSnap to create all their coupons for their websites, mobile apps, SMS and email. SnipSnap won a MediaPost Appy award for the Best Finance App of 2013, and the award for Best Shopping App of 2013 by About.com.
- Headquarters Philadelphia, United States
- Stage Acquired
- SectorsRetail
- Website snipsnap.it
- Social LinkedIn X Facebook
- Acquired by Slyce (Jan 2015)
- Legal Name Snipsnap App Ltd Liability Co
- Total Equity Funding$2.5M (USD)
in 5 rounds
- Latest Funding Round$460K (USD), Seed
Dec 2013
- InvestorsBen Franklin Technology Partners
& 5 more
- Acquired bySlyce
(Jan 2015)
Funding Insights of SnipSnap
SnipSnap has successfully raised a total of $2.5M across 5 strategic funding rounds. The most recent funding activity was a Seed round of $460 thousand completed in December 2013. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.5M
- Total Rounds 5
- Last Round Seed — $460,000
- Investors Count 5
All 5 funding rounds of SnipSnap with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2013 | $460,000 | Seed | – | – | – |
| Jul 2013 | $100,000 | Seed | – | Ben Franklin Technology Partners | – |
| Mar 2013 | $1.39M | Seed | – | – | – |
| Jun 2012 | $550,000 | Seed | – | – | |
| Dec 2011 | Seed | – | Dreamit | – |
6 investors in total: 4 institutional and 2 angel.
Investors in SnipSnap
SnipSnap has secured backing from 6 investors, including venture fund and angel investors. Prominent investors backing the company include Ben Franklin Technology Partners, Slyce and Ben Franklin Technology Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Technology ecosystem growth is supported in Southeastern Pennsylvania. | sep.benfranklin.org | Philadelphia, United States | ||
Investment and support are provided for Pennsylvania's tech-based companies. | 1983 | benfranklin.org | State College, United States | |
Startup accelerator | dreamit.com | New York, United States | ||
MR Michael Rubin | American entrepreneur, angel investor, founder of Fanatics, active in Indian startups | unknown_baa5a8bf2b4b4ca68 | ||
CS Chris Saridakis | unknown_f43e8828db1f495f9 | |||
Visual search technology is integrated into mobile shopping platforms. | 2012 | slyce.it | Philadelphia, United States |
Investor details for SnipSnap
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of SnipSnap
14 people are tracked at SnipSnap (4 in leadership, 10 in team).
| Name | Role | Group |
|---|---|---|
Vered Levy-Ron | CEO | Leadership |
Matthew McAlister | Vice President, Marketing & Business Development | Leadership |
Tal Livne Havivi | Head Of Product | Leadership |
Gidi Fisher | Head Of US | Leadership |
Danielle Stone | Senior Manager, Global Partnerships & Business Development | Team |
Asaf Ninio | Senior Product Manager | Team |
Mohannad Abed El Qadir | Senior Demand Generation Manager | Team |
Gabriella Hirshfield | eCommerce Specialist | Team |
Sarah Lastmann | French Senior Customer Success Manager | Team |
Lionel Sion | Executive Business Development And Sales EMEA | Team |
Shany Yehezkel | Product Marketing Manager | Team |
Dorit Mor Tutian | Senior Product Designer | Team |
Jisu B | Business Manager | Team |
Omer Beer | AE | Team |
Complete people profiles for SnipSnap
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of SnipSnap
4 dated milestones of SnipSnap across 4 years, from founding to its latest funding, stage changes and deals.
- Founded SnipSnap is founded.
- Funding First funding round.
- Funding Latest funding round, Seed, of $460K.
- Exit Acquired by Slyce.
Competitors of SnipSnap
SnipSnap has 3 listed competitors in our database, 1 of them funded. They include Slickdeals, The Dealmap and HotUKDeals.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| slickdeals.net | 1999 | Las Vegas, United States | 187 | Coupons and deals are crowdsourced for online and offline purchases. | ||
| thedealmap.com | 2010 | Menlo Park, United States | $8.9M | Local deals aggregator | ||
| hotukdeals.com | 2012 | Duluth, United States | Operates a crowdsourced website offering coupons and deals to help consumers save on purchases. |
Detailed competitors of SnipSnap
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of SnipSnap
Websites that share an audience with SnipSnap (snipsnap.it).
Websites whose visitors overlap most with SnipSnap. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| itunes.apple.com | 100% | 25.4M | View details | ||
play.google.com | play.google.com | 96% | – | ||
| thecouponsapp.com | 76% | #1,005,923 | View details | ||
| facebook.com | 69% | 12.1B | #3 | View details |
Top companies in Deals, Rewards & Comparison Platforms
3 companies that operate in the same segment as SnipSnap (Deals, Rewards & Comparison Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cashback is provided on multi-category product purchases via mobile app. | 2012 | Denver, Colorado, United States | USD 97.58 M | USD 342.39 M | 942 | |
Online platform for discovering and booking hotel accommodations at discounted prices | 2016 | San Francisco, California, United States | USD 226.3 M | |||
Cashback is provided on multi-category products through an app-based platform. | 1997 | San Francisco, California, United States | USD 15.96 B | 29,330 |
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Related news about Snipsnap
Complete news archive for SnipSnap
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Frequently Asked Questions about SnipSnap
SnipSnap was founded in 2011.
SnipSnap is headquartered in Philadelphia, United States. It is registered at Philadelphia, Pennsylvania, United States.
SnipSnap is a funded company, having raised a total of $2.5M across 5 funding rounds to date.
SnipSnap is a mobile coupon app that crowdsources coupons and deals, instead of aggregating from affiliate providers. Mobile consumers contribute to SnipSnaps database of coupons by snapping photos of printed coupons using their smartphones camera. The app then recognizes the text and images on the coupon, and makes it available to other users to discover in the app or surface via search. SnipSnap works with coupons for most major retailers and restaurants, but not grocery store coupons. Has 4 million users on iOS and Android in first 2 years and 100 million coupons used and 200 million saved. They also power mobile couponing systems for over 50 national retailers including Bed, Bath Beyond, Toys R Us, Party City, Rite Aid, Lord Taylor and others. They also provide white label solution lets retailers use SnipSnap to create all their coupons for their websites, mobile apps, SMS and email. SnipSnap won a MediaPost Appy award for the Best Finance App of 2013, and the award for Best Shopping App of 2013 by About.com.
SnipSnap's top competitors include Slickdeals, The Dealmap and HotUKDeals.
SnipSnap has 6 investors. Key investors include Ben Franklin Technology Partners, Slyce, Ben Franklin Technology Partners, Michael Rubin, and Chris Saridakis.
SnipSnap operates through Snipsnap App Ltd Liability Co.
Yes. SnipSnap was acquired by Slyce in January 2015.