About Ebates
Ebates is a Retail company based in San Mateo (United States) founded in 1998, and was acquired by ShopBack in April 2020. Cashback rewards are provided on multi-category online purchases. Ebates has completed 8 acquisitions, including AnyCoupons, Cartera and Extrabux. Its website ebates.com draws about 130 thousand monthly visits. Ebates offers products and services including Rakuten Website. Its focus areas include Coupons and Deals, Rewards & Cashback, Online and Horizontal. Its competitors include MyPoints and Swagbucks; 2 of its 2 listed competitors have raised funding.
Company details
Ebates was founded in 1998 in San Mateo, United States, as an online platform in the e-commerce rewards sector. Cashback incentives are offered on purchases across categories such as beauty care, apparel, fashion accessories, footwear, headphones, electronics, and food. Operations include a mobile app compatible with Android and iOS devices, along with a browser extension for Chrome users, facilitating rewards on eligible transactions.
- Headquarters San Mateo, United States
- Stage Acquired
- SectorsRetail
- Website ebates.com
- Social LinkedIn X
- Acquired by ShopBack (Apr 2020)
- InvestorsRakuten
& 1 more
- Investments & AcquisitionsAnyCoupons
& 7 more
- Acquired by
Products & Services of Ebates
Ebates offers a comprehensive portfolio of products and services, including Rakuten Website.
Online platform for shopping and earning cash back rewards
Investors in Ebates
Ebates has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Rakuten and ShopBack.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Cashback is provided on multi-category products through an app-based platform. | 1997 | rakuten.com | San Francisco, United States | |
Online platform offering rewards and cashback for multi-category products | 2014 | shopback.com | Singapore, Singapore |
Investor details for Ebates
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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- Co-investor network
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People of Ebates
154 people are tracked at Ebates (55 in leadership, 12 in board & advisors, 87 in team).
| Name | Role | Group |
|---|---|---|
Amit Patel | CEO, Rakuten International | Leadership |
Yuji Kusunoki | President, Rakuten Securities | Leadership |
Zoran Stejic | General Manager, Big Data Department (bdd) | Leadership |
Hiroyuki Nagai | President, Rakuten Bank | Leadership |
Hiroshi Mikitani | Chairman, President and CEO | Leadership |
Pierre Villa | Head Of Product | Leadership |
Pratik S. | Sr Director: Quantitative Research, Data Science And Analytics | Leadership |
Hongmei Liu | Head Of Consumer Data Science | Leadership |
Takahiro Yamaya | General Manager, Data Solution Dept, Marketing Solutions Business | Leadership |
Anna Hirose | Executive Assistant To Director, Executive Vp, COO And CCO | Leadership |
Gaurav Jain | Vice President - AI And Data Products | Leadership |
Shunsuke Yazawa | Representative Director & Executive Vice President, Rakuten Mobile, Inc. | Leadership |
Hiroshi Takasawa | President, Investment & Incubation Company | Leadership |
Atsushi Tamura | Executive Officer (coo Of Rakuten Mobile / CCO Of Rakuten Symphony) | Leadership |
Ofir Eyal | CEO, Rakuten Viber | Leadership |
Ryo Matsumura | President Of Commerce & Marketing Company | Leadership |
Seiichiro Sonoda | FinTech Segment Leader & President of FinTech Group Company | Leadership |
Ting Cai | Chief Data Officer & Group Senior Managing Executive Officer Of Technology Services | Leadership |
Kentaro Hyakuno | EVP, COO & Senior Director of Group Company Division | Leadership |
Jack Shalom | Director Of Product Management | Leadership |
134 more people are available in the full profile.
Complete people profiles for Ebates
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by Ebates
Ebates has strategically engaged in corporate development activities, having acquired 8 companies. Notable acquisitions include AnyCoupons, Cartera and Extrabux.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Ecommerce products from retailers are discovered and searched on ShopStyle. | shopstyle.com | San Francisco, United States | 2006 | Feb 2017 | β’β’β’β’ | |
A cloud-based platform for card-linked customer loyalty is provided. | cartera.com | Lexington, United States | 2005 | Jan 2017 | β’β’β’β’ | |
Personalized promotions are delivered to shoppers via GPS-enabled app. | shopular.com | Redwood, United States | 2012 | Mar 2016 | β’β’β’β’ | |
Cashback is provided for online shopping from numerous retailers. | extrabux.com | San Diego, United States | 2006 | Mar 2014 | β’β’β’β’ | |
Tool for PIM on shopping apps | simpleupc.com | San Francisco, United States | 2011 | Jan 2013 | β’β’β’β’ | |
Instant Coupons Grocery Shopping List | pushpinsapp.com | Menlo Park, United States | 2010 | Jan 2013 | $10M | |
Consumer products are retailed by OneReceipt in various categories. | onereceipt.com | New York, United States | 2011 | Sep 2012 | β’β’β’β’ | |
Coupons platform for online shopping | anycoupons.com | Los Angeles, United States | 2000 | Sep 2011 | β’β’β’β’ |
Complete acquisition details for Ebates
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
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- Exports
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Timeline of Ebates
11 dated milestones of Ebates across 22 years, from founding to its latest funding, stage changes and deals.
- Founded Ebates is founded.
- Acquisition Acquires AnyCoupons.
- Acquisition Acquires OneReceipt.
- Acquisition Acquires Pushpins.
- Acquisition Acquires SimpleUPC.
- Acquisition Acquires Extrabux.
- Exit Acquired by Rakuten.
- Acquisition Acquires Shopular.
- Acquisition Acquires Cartera.
- Acquisition Acquires ShopStyle.
- Exit Acquired by ShopBack.
Competitors of Ebates
Ebates has 2 listed competitors in our database, 2 of them funded. They include MyPoints and Swagbucks.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| mypoints.com | 1996 | San Francisco, United States | $10M | 262 | Online shopping rewards | |
| swagbucks.com | 2005 | El Segundo, United States | $60M | 273 | Cashback rewards are provided to users for online brand engagements. |
Detailed competitors of Ebates
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- Full competitor set
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Web traffic of Ebates
The website of Ebates (ebates.com) receives about 129.6K visits a month.
- Monthly visits129.6K
▼ 25.7% vs previous month
Websites whose visitors overlap most with Ebates. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| retailmenot.com | 100% | 16M | #3,183 | View details | |
| fatwallet.com | 100% | View details | |||
| mrrebates.com | 100% | #198,981 | View details | ||
| shopathome.com | 100% | View details | |||
| couponcabin.com | 98% | 1.1M | #52,458 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 38 similar websites and full traffic analytics for Ebates
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 38 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Deals, Rewards & Comparison Platforms
3 companies that operate in the same segment as Ebates (Deals, Rewards & Comparison Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cashback is provided on multi-category product purchases via mobile app. | 2012 | Denver, Colorado, United States | USD 97.58 M | USD 342.39 M | 942 | |
Online platform for discovering and booking hotel accommodations at discounted prices | 2016 | San Francisco, California, United States | USD 226.3 M | |||
Cashback is provided on multi-category products through an app-based platform. | 1997 | San Francisco, California, United States | USD 15.96 B | 29,330 |
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Related news about Ebates
Complete news archive for Ebates
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Frequently Asked Questions about Ebates
Ebates was founded in 1998.
Ebates is headquartered in San Mateo, United States. It is registered at San Mateo, California, United States.
Ebates was founded in 1998 in San Mateo, United States, as an online platform in the e-commerce rewards sector. Cashback incentives are offered on purchases across categories such as beauty care, apparel, fashion accessories, footwear, headphones, electronics, and food. Operations include a mobile app compatible with Android and iOS devices, along with a browser extension for Chrome users, facilitating rewards on eligible transactions.
Ebates offers Rakuten Website.
Ebates has made 8 acquisitions, including AnyCoupons, Cartera, and Extrabux.
Yes. Ebates was acquired by ShopBack in April 2020.
The website of Ebates receives about 130 thousand visits a month.

