MyPoints

San Francisco, United States Founded: 1996 • Age: 30 yrs Acquired By Prodege
Online shopping rewards
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About MyPoints

MyPoints is a company based in San Francisco (United States) founded in 1996 was acquired by Prodege in April 2016.. MyPoints has raised $10 million across 1 funding round from investors including Prodege, TCV and United Online. The company has 262 employees as of December 31, 2019. MyPoints has completed 1 acquisition, including CyberGold. MyPoints operates in a competitive market with competitors including Rakuten, Méliuz, Fave, ShopBack and Commons, among others.

  • Headquarter San Francisco, United States
  • Employees 262 as on 31 Dec, 2019
  • Stage Public
  • Sectors
    Retail
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → E-Commerce Platforms & Marketplaces
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $10 M (USD)

    in 1 rounds

  • Latest Funding Round
    $10 M (USD), Series A

    Apr 02, 1999

  • Investors
    Prodege

    & 2 more

  • Employee Count
    262

    as on Dec 31, 2019

  • Investments & Acquisitions
  • Acquired by
    Prodege

    & 1 more

    (Apr 19, 2016)

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Funding Insights of MyPoints

MyPoints has successfully raised a total of $10M through 1 strategic funding round. The most recent funding activity was a Series A round of $10 million completed in April 1999. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Series A — $10.0M
  • First Round

    (02 Apr 1999)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Apr, 1999 Amount Series A - MyPoints Valuation

investors

TCV
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in MyPoints

MyPoints has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Prodege, TCV and United Online. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital is invested in global technology companies by TCV.
Founded Year Domain Location
Digital rewards management and market research solutions are provided.
Founded Year Domain Location
Internet access and advertising solutions are provided by United Online.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by MyPoints

MyPoints has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include CyberGold. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Micropayments and online rewards were provided by Cybergold since 1995.
1995
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - MyPoints

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Mypoints Comparisons

Employees
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Competitors of MyPoints

MyPoints operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Rakuten, Méliuz, Fave, ShopBack and Commons, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Internet services in e-commerce, finance, and digital content are operated.
domain founded_year HQ Location
Loyalty site which offers cash redemption
domain founded_year HQ Location
A lifestyle app for deals and payments in Asia.
domain founded_year HQ Location
Online platform offering rewards and cashback for multi-category products
domain founded_year HQ Location
Carbon footprint solutions are provided via an online tracking platform.
domain founded_year HQ Location
Pogo is focused on helping users monetize personal data.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Mypoints

Frequently Asked Questions about MyPoints

When was MyPoints founded?

MyPoints was founded in 1996 and raised its 1st funding round 3 years after it was founded.

Where is MyPoints located?

MyPoints is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

Is MyPoints a funded company?

MyPoints is a funded company, having raised a total of $10M across 1 funding round to date. The company's 1st funding round was a Series A of $10M, raised on Apr 02, 1999.

How many employees does MyPoints have?

As of Dec 31, 2019, the latest employee count at MyPoints is 262.

What does MyPoints do?

MyPoints was founded in 1996 in San Francisco, United States, as an online shopping rewards platform. Points are accumulated by users through purchases from partner brands, surveys, video views, coupon usage, and friend referrals. Rewards can be redeemed as gift cards, PayPal cash, or travel miles. Revenue is generated via affiliate partnerships and advertising. The platform acquired CyberGold for 157 million in 1999.

Who are the top competitors of MyPoints?

MyPoints's top competitors include ShopBack, Méliuz and Rakuten.

How many acquisitions has MyPoints made?

MyPoints has made 1 acquisition, including CyberGold.

Who are MyPoints's investors?

MyPoints has 3 investors. Key investors include Prodege, TCV, and United Online.

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