About MyPoints
MyPoints is a company based in San Francisco (United States) founded in 1996 was acquired by Prodege in April 2016.. MyPoints has raised $10 million across 1 funding round from investors including Prodege, TCV and United Online. The company has 262 employees as of December 31, 2019. MyPoints has completed 1 acquisition, including CyberGold. MyPoints operates in a competitive market with competitors including Rakuten, Méliuz, Fave, ShopBack and Commons, among others.
- Headquarter San Francisco, United States
- Employees 262 as on 31 Dec, 2019
- Stage Public
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Sectors
Retail
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Phone
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Website
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Social
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Funding Insights of MyPoints
MyPoints has successfully raised a total of $10M through 1 strategic funding round. The most recent funding activity was a Series A round of $10 million completed in April 1999. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Series A — $10.0M
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First Round
First Round
(02 Apr 1999)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr, 1999 | Amount | Series A - MyPoints | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in MyPoints
MyPoints has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Prodege, TCV and United Online. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital is invested in global technology companies by TCV.
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Founded Year | Domain | Location | |
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Digital rewards management and market research solutions are provided.
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Founded Year | Domain | Location | |
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Internet access and advertising solutions are provided by United Online.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by MyPoints
MyPoints has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include CyberGold. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Micropayments and online rewards were provided by Cybergold since 1995.
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1995 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - MyPoints
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Mypoints Comparisons
Competitors of MyPoints
MyPoints operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Rakuten, Méliuz, Fave, ShopBack and Commons, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Internet services in e-commerce, finance, and digital content are operated.
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| domain | founded_year | HQ Location |
Loyalty site which offers cash redemption
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| domain | founded_year | HQ Location |
A lifestyle app for deals and payments in Asia.
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| domain | founded_year | HQ Location |
Online platform offering rewards and cashback for multi-category products
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| domain | founded_year | HQ Location |
Carbon footprint solutions are provided via an online tracking platform.
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| domain | founded_year | HQ Location |
Pogo is focused on helping users monetize personal data.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about MyPoints
When was MyPoints founded?
MyPoints was founded in 1996 and raised its 1st funding round 3 years after it was founded.
Where is MyPoints located?
MyPoints is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Is MyPoints a funded company?
MyPoints is a funded company, having raised a total of $10M across 1 funding round to date. The company's 1st funding round was a Series A of $10M, raised on Apr 02, 1999.
How many employees does MyPoints have?
As of Dec 31, 2019, the latest employee count at MyPoints is 262.
What does MyPoints do?
MyPoints was founded in 1996 in San Francisco, United States, as an online shopping rewards platform. Points are accumulated by users through purchases from partner brands, surveys, video views, coupon usage, and friend referrals. Rewards can be redeemed as gift cards, PayPal cash, or travel miles. Revenue is generated via affiliate partnerships and advertising. The platform acquired CyberGold for 157 million in 1999.
Who are the top competitors of MyPoints?
How many acquisitions has MyPoints made?
MyPoints has made 1 acquisition, including CyberGold.
Who are MyPoints's investors?
MyPoints has 3 investors. Key investors include Prodege, TCV, and United Online.
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