Sotrue

Delhi, India Founded: 2019 • Age: 7 yrs
Offers science-based skincare and hair care products via online sales.
Annual revenue $864,113 Latest available
Total funding $1.2M 3 rounds
Employees - Tracked headcount
Investors 1 Known backers
Products 5 Services tracked
Competitors 9 Brand Intelligence

About Sotrue

Sotrue is a company based in Delhi (India) founded in 2019. It operates as a D2C and B2C. Sotrue has raised $1.19 million across 3 funding rounds from investors including Artha Venture Fund. Sotrue offers products and services including Strobe Cream, Hair Growth Serum, Derma Roller, Gel Sunscreen, and Derma Stamp. Sotrue operates in a competitive market with competitors including Mamaearth, The Ayurveda Experience, WOW Skin Science, Juicy Chemistry and Pureplay Skin Sciences, among others.

  • Headquarter Delhi, India
  • Sectors
    Consumer
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Alphanso Products Private Limited
  • Jurisdiction New Delhi, Delhi, India
Operational Areas
Consumer → Beauty, Personal & Household Care Unlock Sub-Sector Unlock Segment
Consumer → Baby, Parenting & Pet Care Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $864.11 K (USD)
    60.02
    as on Mar 31, 2023
  • Net Profit
    -$16.53 K (USD)
    -169.28
    as on Mar 31, 2023
  • EBITDA
    -$86.67 K (USD)
    -794.74
    as on Mar 31, 2023
  • Total Equity Funding
    $1.19 M (USD)

    in 3 rounds

  • Latest Funding Round
    $941.21 K (USD), Seed

    Nov 14, 2024

  • Investors
  • Employee Count
    Not available
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of Sotrue

Sotrue offers a comprehensive portfolio of products and services, including Strobe Cream, Hair Growth Serum, Derma Roller, Gel Sunscreen, and Derma Stamp.

Product name locked
Category locked
Primary

Cream for instant glow and skin enhancement

Product name locked
Category locked
Locked

Serum to promote hair growth and scalp health

Product name locked
Category locked
Locked

Tool for skin rejuvenation and treatment

Product name locked
Category locked
Locked

Sunscreen for daily UV protection and hydration

Product name locked
Category locked
Locked

Device for targeted skin and hair treatments

Funding Insights of Sotrue

Sotrue has successfully raised a total of $1.19M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $941.21 thousand completed in November 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Sotrue

Sotrue has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Artha Venture Fund.

All
Venture Fund
Investor Description Founded Year Domain Location
-
Locked Locked Locked
Premium access

Investor details for Sotrue

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Sotrue

Investments
Premium access

Investment portfolio details for Sotrue

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Financial Statements - Sotrue

Premium access

Detailed financials for Sotrue

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

Verified entity values are shown only after access is granted.

Sotrue Comparisons

Sotrue Primary company
Description
Offers science-based skincare and hair care products via onl...
Location
Delhi, India
Founded Year
2019
Annual Revenue
$864.11 K (USD)
Net Profit
-$16.53 K (USD)
EBITDA
-$86.67 K (USD)
Employees
Not available
Premium access

Peer comparison for Sotrue

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

Verified entity values are shown only after access is granted.

+
Add Comparison
Available on Premium

Competitors of Sotrue

Sotrue operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Mamaearth, The Ayurveda Experience, WOW Skin Science, Juicy Chemistry and Pureplay Skin Sciences, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Online brand offering multi-category natural skin care and makeup products
Locked Locked Locked
Provides online sales of Ayurvedic face, body, hair care, and educational resources.
Locked Locked Locked
Organic beauty products are offered by an internet-first brand.
Locked Locked Locked
Natural skin and hair care products are sold online.
Locked Locked Locked
Online platform offering beauty & personal care products
Locked Locked Locked
Multi-category natural beauty products are offered online by Brillare.
Premium access

Detailed competitors of Sotrue

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Sotrue

Premium access

Complete news archive for Sotrue

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Sotrue

Sotrue was founded in 2019 and raised its 1st funding round 3 years after it was founded.

Sotrue is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.

Sotrue is a funded company, having raised a total of $1.19M across 3 funding rounds to date.

Annual revenue of Sotrue is $864.11K as on Mar 31, 2023.

Sotrue, under Alphanso Products Private Limited in Noida, India, delivers science-backed skincare and hair care products. They sell items like strobe creams, serums, and derma rollers through an online platform. Products focus on vegan, cruelty-free formulations for everyday use, emphasizing affordability and effective results. The company serves general consumers with bundle deals and fast delivery options.

Sotrue's top competitors include Mamaearth, WOW Skin Science and Brillare.

Sotrue offers Strobe Cream, Hair Growth Serum, Derma Roller, Gel Sunscreen, and Derma Stamp.

Sotrue has 1 investor. Key investors include Artha Venture Fund.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available