About Sovendus
Sovendus is a Retail company based in Karlsruhe (Germany) founded in 2008 by Michael Kofluk and Oliver Stoll, and was acquired by Paragon Partners in April 2021. E-commerce support services are delivered to online retailers and businesses. Sovendus has completed 1 acquisition, including RMD Regional Marketing. Its chief executive, as recorded, is Frank Sambeth. Its website sovendus.com draws about 4.1 million monthly visits. Sovendus offers products and services including Sovendus Voucher Network, Sovendus Checkout Benefits, Sovendus Optimize, Sovendus Mail, and Sovendus Leads. Its focus areas include E-Commerce Support Services, Marketing Services and Digital Marketing.
Company details
Sovendus was founded in 2008 and is headquartered in Karlsruhe, Germany. Operations focus on the e-commerce sector, where support services such as couponing, customer retention tools, and marketing solutions are provided to enhance online sales. The company serves clients across Europe through its digital platform, sovendus.com, with leadership directed by co-founders and managing directors including Michael Kofluk, Oliver Stoll, Axel Friedrich, and CEO Frank Sambeth.
- Headquarters Karlsruhe, Germany
- Founders Michael Kofluk, Oliver Stoll
- Stage Acquired
- SectorsRetail
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website online.sovendus.com
- Social LinkedIn X Facebook Instagram
- Acquired by Paragon Partners (Apr 2021)
- InvestorsBregal Unternehmerkapital
& 1 more
- Investments & Acquisitions
- Acquired by
Products & Services of Sovendus
Sovendus offers a comprehensive portfolio of products and services, including Sovendus Voucher Network, Sovendus Checkout Benefits, Sovendus Optimize, Sovendus Mail, and Sovendus Leads.
Generates sales through vouchers for online shops and attracts customers.
Offers rewards at checkout to boost sales and customer loyalty.
Improves conversion rates by reducing cart abandonment and optimizing user flow.
Reaches targeted online buyers via newsletters to gain new customers.
Acquires newsletter addresses to expand e-commerce marketing databases.
Investors in Sovendus
Sovendus has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include Bregal Unternehmerkapital and Paragon Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are managed by a family office-backed firm. | paragon.de | Munich, Germany | ||
| bregal.de |
Investor details for Sovendus
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- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Sovendus
4 people are tracked at Sovendus (4 in leadership).
| Name | Role | Group |
|---|---|---|
Michael Kofluk | Co-Founder | Leadership |
Oliver Stoll | Co-Founder & Managing Director | Leadership |
Axel Friedrich | Managing Director | Leadership |
Frank Sambeth | CEO & MD | Leadership |
Complete people profiles for Sovendus
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- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by Sovendus
Sovendus has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include RMD Regional Marketing.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Advertising services are provided for regional markets in Germany. | rmd-regiomarketing.de | Offenburg, Germany | 0 | Apr 2016 | β’β’β’β’ |
Complete acquisition details for Sovendus
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- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of Sovendus
4 dated milestones of Sovendus across 13 years, from founding to its latest funding, stage changes and deals.
- Founded Sovendus is founded.
- Exit Acquired by Bregal Unternehmerkapital.
- Acquisition Acquires RMD Regional Marketing.
- Exit Acquired by Paragon Partners.
Web traffic of Sovendus
The website of Sovendus (sovendus.com) receives about 4.1M visits a month.
- Monthly visits4.1M
▼ 4.5% vs previous month
Websites whose visitors overlap most with Sovendus. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
sovendus-network.com | sovendus-network.com | 100% | #9,902 | β | |
payback.de | payback.de | 91% | #3,806 | β | |
temu.com | temu.com | 89% | #27 | β | |
| otto.de | 88% | 52.9M | #568 | View details | |
| tchibo.de | 87% | #3,688 | View details | ||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 29 similar websites and full traffic analytics for Sovendus
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- 29 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Related news about Sovendus
Complete news archive for Sovendus
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Frequently Asked Questions about Sovendus
Sovendus was founded in 2008.
Sovendus is headquartered in Karlsruhe, Germany. It is registered at Karlsruhe, Baden-wurttemberg, Germany.
Frank Sambeth is the CEO of Sovendus, as recorded in our data.
Sovendus was founded in 2008 and is headquartered in Karlsruhe, Germany. Operations focus on the e-commerce sector, where support services such as couponing, customer retention tools, and marketing solutions are provided to enhance online sales. The company serves clients across Europe through its digital platform, sovendus.com, with leadership directed by co-founders and managing directors including Michael Kofluk, Oliver Stoll, Axel Friedrich, and CEO Frank Sambeth.
Sovendus offers Sovendus Voucher Network, Sovendus Checkout Benefits, Sovendus Optimize, Sovendus Mail, and Sovendus Leads.
Sovendus has made 1 acquisition, including RMD Regional Marketing.
Sovendus has 2 investors. Key investors include Bregal Unternehmerkapital, and Paragon Partners.
Yes. Sovendus was acquired by Paragon Partners in April 2021.
The website of Sovendus receives about 4.1 million visits a month.

