SparkPost

Columbia, United States Founded: 2011 • Age: 15 yrs Acquired By MessageBird
Transactional email delivery is facilitated via a cloud-based platform.
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About SparkPost

SparkPost is a company based in Columbia (United States) founded in 2011 was acquired by MessageBird in April 2021.. SparkPost has raised $258.7 million across 8 funding rounds from investors including PNC, Hercules Capital and Square 1 Bank. The company has 151 employees as of December 31, 2022. SparkPost has completed 3 acquisitions, including Port25, Taxi for Email and eDataSource. SparkPost offers products and services including Email API, Voice API, SMS API, WhatsApp API, and Numbers API. SparkPost operates in a competitive market with competitors including Mailgun, Message Bus, Woodpecker, MailUp and Postmark, among others.

  • Headquarter Columbia, United States
  • Employees 151 as on 31 Dec, 2022
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Message Systems, Inc.
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $258.7 M (USD)

    in 8 rounds

  • Latest Funding Round
    $180 M (USD), Series D

    Jan 27, 2021

  • Investors
    PNC

    & 6 more

  • Employee Count
    151

    as on Dec 31, 2022

  • Investments & Acquisitions
    Port25

    & 2 more

  • Acquired by
    MessageBird

    (Apr 28, 2021)

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Products & Services of SparkPost

SparkPost offers a comprehensive portfolio of products and services, including Email API, Voice API, SMS API, WhatsApp API, and Numbers API. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

API for sending and optimizing emails worldwide

API for voice messaging and calls

API for sending text messages

API for WhatsApp communications

API for phone number management

People of SparkPost
Headcount 200-500
Employee Profiles 18
Employee Profiles
People
Fiona Snoddy
Sr. Manager, Program Management
People
Dustin Lineweber
Sr. Staff Software Engineer
People
Daniel Chalef
SVP, Data Science
People
Mark Salloom
CFO

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Funding Insights of SparkPost

SparkPost has successfully raised a total of $258.7M across 8 strategic funding rounds. The most recent funding activity was a Series D round of $180 million completed in January 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 8
  • Last Round Series D — $180.0M
  • First Round
  • Investors Count 6
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2021 Amount Series D - SparkPost Valuation LLR Partners , NewSpring
Mar, 2017 Amount Debt – Conventional - SparkPost Valuation

investors

Dec, 2016 Amount Series A - SparkPost Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in SparkPost

SparkPost has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include PNC, Hercules Capital and Square 1 Bank. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Private equity firm investing in technology and healthcare businesses for growth capital.
Founded Year Domain Location
Investment firm focusing on lower-middle market growth, healthcare, and various strategies.
Founded Year Domain Location
Tech-focused Venture debt provider investing primarily in the US and Canada
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by SparkPost

SparkPost has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Port25, Taxi for Email and eDataSource. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Cloud-based email collaboration and marketing solutions are offered.
2013
Competitive intelligence for email marketing, social media and ecommerce activity
2003
High-volume emails are delivered via PowerMTA SMTP server.
1999
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - SparkPost

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Sparkpost Comparisons

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Competitors of SparkPost

SparkPost operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Mailgun, Message Bus, Woodpecker, MailUp and Postmark, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Transactional email services are delivered via an API for applications.
domain founded_year HQ Location
Cloud-native messaging for email and mobile channels is enabled.
domain founded_year HQ Location
Email marketing automation is delivered for business outreach and follow-ups.
domain founded_year HQ Location
Email and SMS marketing solutions
domain founded_year HQ Location
Transactional email delivery is ensured for web applications via API.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Frequently Asked Questions about SparkPost

When was SparkPost founded?

SparkPost was founded in 2011 and raised its 1st funding round 1 year after it was founded.

Where is SparkPost located?

SparkPost is headquartered in Columbia, United States.

Is SparkPost a funded company?

SparkPost is a funded company, having raised a total of $258.7M across 8 funding rounds to date. The company's 1st funding round was a Series A of $10M, raised on Jun 01, 2012.

How many employees does SparkPost have?

As of Dec 31, 2022, the latest employee count at SparkPost is 151.

What does SparkPost do?

SparkPost was founded in 2011 in Columbia, United States, and operates in the software-as-a-service sector focused on email infrastructure. Transactional emails are delivered through its cloud platform, where message disposition data is analyzed to refine sending rules and minimize bounces, blocks, and delays. Real-time analytics are provided across various metrics, alongside features for data security, privacy, and performance monitoring. Notable clients include Zillow, Intercom, and Adobe.

Who are the top competitors of SparkPost?

SparkPost's top competitors include Mailgun, Woodpecker and Message Bus.

What products or services does SparkPost offer?

SparkPost offers Email API, Voice API, SMS API, WhatsApp API, and Numbers API.

How many acquisitions has SparkPost made?

SparkPost has made 3 acquisitions, including Port25, Taxi for Email, and eDataSource.

Who are SparkPost's investors?

SparkPost has 7 investors. Key investors include PNC, Hercules Capital, Square 1 Bank, Wellington Financial, and LLR Partners.

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