About Speedway Motorsports
Speedway Motorsports is a Media & Entertainment company based in Charlotte (United States) founded in 1959 by Bruton Smith, and was acquired by Sonic Automotive in July 2019. Major motorsports venues and racing events are owned and operated. Speedway Motorsports has completed 1 acquisition, including Dover International Speedway. Its chief executive, as recorded, is Marcus Smith. Its website speedwaymotorsports.com draws about 19 thousand monthly visits. Speedway Motorsports offers products and services including Motorsports Events and Souvenir Merchandising. Its focus areas include Consumer and Sports Services. Its legal entity is Speedway Motorsports, LLC.
Company details
Speedway Motorsports was founded in 1959 and is headquartered in Charlotte, United States. The company operates within the sports entertainment sector, focusing on motorsports. Facilities such as speedways are owned and managed across various U.S. locations, where NASCAR and other racing events are hosted annually. Leadership is provided by Bruton Smith as founder and chairman, with Marcus Smith serving as CEO and director. Operations emphasize track maintenance and event coordination.
- Headquarters Charlotte, United States
- Founders Bruton Smith
- Stage Acquired
- SectorsMedia & Entertainment
- Website category Vehicles · Automotive Industry
- Email••••••••
- Phone•••• ••••
- Website speedwaymotorsports.com
- Social LinkedIn X
- Acquired by Sonic Automotive (Jul 2019)
- Legal Name Speedway Motorsports, Llc
- Annual Revenue$461.91 M (USD)1as on Dec 31, 2018
- Net Profit$40.45 M (USD)-73as on Dec 31, 2018
- EBITDA$105.98 M (USD)-4as on Dec 31, 2018
- Investors
- Investments & Acquisitions
- Acquired bySonic Automotive
(Jul 2019)
Products & Services of Speedway Motorsports
Speedway Motorsports offers a comprehensive portfolio of products and services, including Motorsports Events and Souvenir Merchandising.
Racing events are promoted and hosted at various speedways
Merchandising services are provided through subsidiaries for event attendees
Investors in Speedway Motorsports
Speedway Motorsports has secured backing from 1 investor. Prominent investors backing the company include Sonic Automotive.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
New and used cars are sold online through dealership operations. | 1997 | sonicautomotive.com | Charlotte, United States |
Investor details for Speedway Motorsports
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People of Speedway Motorsports
25 people are tracked at Speedway Motorsports (18 in leadership, 7 in team).
| Name | Role | Group |
|---|---|---|
Bruton Smith | Founder & Chairman | Leadership |
Marcus Smith | CEO & Director | Leadership |
Stephen Swift | SR Vice President Of Operations And Development | Leadership |
John Cox | Vice President Business Development | Leadership |
Sara Grafals | Senior Vice President Finance | Leadership |
Devron Jeffers | Vice President Of Business Development, National Sales Team | Leadership |
Chuck Swannack | Vice President, Armed Forces Affairs | Leadership |
Geoff Ulrich | Senior Vice President Of Consumer Strategy | Leadership |
Jason Christofferson | Vice President | Consumer Operations | Speedway Motorsports | Leadership |
Naysan Gray | Sr. Vice President, Business Development | Leadership |
Derek Allan | Director Of Consumer Sales, Charlotte Motor Speedway & Atlanta Motor Speedway | Leadership |
John Pitts | Director Of Project Management | Leadership |
Graham Smith | Vice President OEM Partnerships | Leadership |
Rob Lofland | Vp, Corporate Sales, Dover Motor Speedway & New Hampshire Motor Speedway | Leadership |
Nick Skrabalak | Vice President, Consumer Sales | Leadership |
Jason Bowling | Vice President, Ticket & Marketing Information | Leadership |
William Tharp | Director - Social Media Marketing | Leadership |
Kenton Nelson | Vice President Events, Texas Motor Speedway/ Director Events, Speedway Motorsports | Leadership |
Mike Jones | Corporate Sales | Team |
Rosalinda Alvarado | Account Executive, Consumer Sales | Team |
5 more people are available in the full profile.
Complete people profiles for Speedway Motorsports
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Investments & Acquisitions by Speedway Motorsports
Speedway Motorsports has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Dover International Speedway.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Automotive event ticketing marketplace provider | doverspeedway.com | Dover, United States | 1969 | Nov 2021 | •••• |
Complete acquisition details for Speedway Motorsports
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- Exports
Verified entity values are shown only after access is granted.
Timeline of Speedway Motorsports
4 dated milestones of Speedway Motorsports across 62 years, from founding to its latest funding, stage changes and deals.
- Founded Speedway Motorsports is founded.
- IPO Lists on the stock exchange (IPO).
- Exit Acquired by Sonic Automotive.
- Acquisition Acquires Dover International Speedway.
Web traffic of Speedway Motorsports
The website of Speedway Motorsports (speedwaymotorsports.com) receives about 18.7K visits a month and ranks #1,110,087 among all websites worldwide, #9,273 in Automotive Industry.
- Monthly visits18.7K
▼ 4.1% vs previous month
- Unique visitors9.5K
per month
- Global rank#1,110,087
among all websites
- Category rank#9,273
Vehicles · Automotive Industry
- Bounce rate48%
- Pages per visit3.1
- Average visit39 sec
- DevicesDesktop 33% · Mobile 67%
Websites whose visitors overlap most with Speedway Motorsports. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| winnebagoind.com | 100% | 29.8K | #827,887 | View details | |
sniper.com.au | sniper.com.au | 95% | – | ||
barrygrant.com | barrygrant.com | 95% | – | ||
offcamberracing.com | offcamberracing.com | 95% | – | ||
jetwebb.com | jetwebb.com | 95% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 35 similar websites and full traffic analytics for Speedway Motorsports
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- 35 similar websites
- Audience overlap
- Engagement analytics
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Top companies in Sports & Fitness Services
3 companies that operate in the same segment as Speedway Motorsports (Sports & Fitness Services) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Organizer of obstacle course races and endurance events | 2006 | Boston, Massachusetts, United States | USD 32.4 M | |||
Mixed martial arts tournaments and events are organized globally. | 2012 | Washington, District Of Columbia, United States | USD 153 M | |||
Tennis news, scores, rankings, and live coverage are provided. | 1954 | New York, New York, United States | USD 151.49 M |
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Frequently Asked Questions about Speedway Motorsports
Speedway Motorsports was founded in 1959.
Speedway Motorsports is headquartered in Charlotte, United States. It is registered at Charlotte, North Carolina, United States.
Marcus Smith is the CEO of Speedway Motorsports, as recorded in our data.
Annual revenue of Speedway Motorsports is $461.91M as on Dec 31, 2018.
Speedway Motorsports was founded in 1959 and is headquartered in Charlotte, United States. The company operates within the sports entertainment sector, focusing on motorsports. Facilities such as speedways are owned and managed across various U.S. locations, where NASCAR and other racing events are hosted annually. Leadership is provided by Bruton Smith as founder and chairman, with Marcus Smith serving as CEO and director. Operations emphasize track maintenance and event coordination.
Speedway Motorsports offers Motorsports Events and Souvenir Merchandising.
Speedway Motorsports has made 1 acquisition, including Dover International Speedway.
Speedway Motorsports has 1 investor. Key investors include Sonic Automotive.
Speedway Motorsports operates through Speedway Motorsports, Llc.
Yes. Speedway Motorsports was acquired by Sonic Automotive in July 2019.