About SportsEngine
SportsEngine is a Media & Entertainment company based in Minneapolis (United States) founded in 2008, and was acquired by PlayMetrics in May 2026. Sports teams and leagues are managed through an online platform. SportsEngine has raised $49.29 million across 8 funding rounds from investors including Icon Ventures, NBC Sports and PlayMetrics. SportsEngine has completed 6 acquisitions, including Advanced Event Systems, Beyond the Scores and Bracket Pal. Its website sportsengine.com draws about 853 thousand monthly visits. SportsEngine offers products and services including SportsEngine HQ, SportsEngine Motion, SportsEngine Play, SportsEngine Tourney, and SportsEngine AES. Its focus areas include Consumer, Sports Tech, Sports IT and Diversified. Its legal entity is SPORTSENGINE, INC. Its competitors include LeagueApps, Overtime and Stack Sports; 2 of its 3 listed competitors have raised funding.
Company details
Founded in 2008 in Minneapolis, United States, SportsEngine operates as a platform in the sports management sector. Online tools and mobile applications are provided for team and tournament management, including scheduling, communication, scoring, statistics, and standings. Operations are supported for local organizations and national bodies such as USA Hockey and USA Wrestling. Acquisitions of e7sports in 2014 and Advanced Event Systems in 2015 have been completed to expand capabilities.
- Headquarters Minneapolis, United States
- Stage Acquired
- SectorsMedia & Entertainment
- Website category Sports
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website sportsengine.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by NBC Sports (Jul 2016)
- Legal Name Sportsengine, Inc.
- Total Equity Funding$49.29M (USD)
in 8 rounds
- Latest Funding Round$35K (USD), Seed
Jun 2018
- InvestorsIcon Ventures
& 5 more
- Investments & AcquisitionsAdvanced Event Systems
& 5 more
- Acquired by
Products & Services of SportsEngine
SportsEngine offers a comprehensive portfolio of products and services, including SportsEngine HQ, SportsEngine Motion, SportsEngine Play, SportsEngine Tourney, and SportsEngine AES.
Platform for clubs and leagues to handle registrations and payments.
Software for gyms and studios to manage classes and schedules.
App for streaming events and creating athlete highlights.
System for scheduling and running sports brackets.
Tool for volleyball events and online registrations.
Apps and channels of SportsEngine
SportsEngine publishes 2 mobile apps with over 1M+ downloads; its YouTube channel SportsEngine has 1.14K subscribers and 30 videos.
Videos from SportsEngine
The most watched videos on SportsEngine's YouTube channel, SportsEngine (1.14K subscribers). Click a video to play it here.
More on SportsEngine.
Funding Insights of SportsEngine
SportsEngine has successfully raised a total of $49.29M across 8 strategic funding rounds. The most recent funding activity was a Seed round of $35 thousand completed in June 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $49.29M
- Total Rounds 8
- Last Round Seed β $35,000
- First Round $629,500
(Jun 2009)
- Investors Count 4
All 8 funding rounds of SportsEngine with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2018 | $35,000 | Seed | β | β | β |
| Jul 2014 | $29M | Series D | β | β | |
| Apr 2013 | $6M | Series C | β | β | |
| Nov 2012 | $6M | Series C | β | El Dorado Ventures | β |
| Aug 2011 | $3.5M | Series B | β | β | |
| Aug 2011 | $3.5M | Series B | β | β | |
| Jun 2009 | $629,500 | Seed | β | β | β |
| Jun 2009 | $629,500 | Series A | β | β | β |
6 investors in total: 6 institutional.
Investors in SportsEngine
SportsEngine has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include Icon Ventures, NBC Sports and PlayMetrics.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Growth-stage investments are made in sports media and technology firms. | causewaymp.com | Cambridge, United States | ||
Sector-agnostic growth stage VC investment company funding companies in the US and Asia | 1992 | iconventures.com | Palo Alto, United States | |
Early-stage US investments in tech and offline sectors are targeted. | eldorado.com | Menlo Park, United States | ||
Middle market focused investment bank | 1895 | piperjaffray.com | Minneapolis, United States | |
Provider of sports news, scores, and video content | 1926 | nbcsports.com | New York, United States | |
Provider of a club management application for soccer | 2017 | playmetrics.com | Morrisville, United States |
Investor details for SportsEngine
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of SportsEngine
734 people are tracked at SportsEngine (406 in leadership, 328 in team).
| Name | Role | Group |
|---|---|---|
Daniel Mayerhofer | Vice President, Product Management, Data-enabled Advertising | Leadership |
Cherise Masukawa | Director | Leadership |
Ethan Koehler | VP Digital Sales NBCU And Telemundo Business Development | Leadership |
Abigail Lake | Vice President, Production Finance | Leadership |
Cindy Tam | Director, Fp&a | Leadership |
Erin Underhill | President | Leadership |
Han Tran | Senior Director, Ad Technology, Data Analytics | Leadership |
Naman Diwaker | Vice President, Video Software Engineering (live & Dai) | Leadership |
Peter Levinsohn | Chairman & Chief Distribution Officer | Leadership |
Fred Mendes | Director | Leadership |
Drita Mulla | Director, Risk Management & Compliance | Leadership |
Clara Fon-Sing | VP & GM, NBC News Archives | Leadership |
Lina L. | Vice President, Olympics & Paralympics, Advertising & Partnerships | Leadership |
Justin Byczek | Executive Vice President, Programming & Rights Management | Leadership |
Robin Strauss | Executive Assistant, EVP / Chief Revenue Officer, Peacock | Leadership |
Jillian Margolis | Vice President Planning Monetization | Leadership |
Kayla Weatherman | Director, Programmatic Partnerships | Leadership |
Zachary Baker | Director Of Enterprise Product Development | Leadership |
Mike Harrell | Senior Vice President, Global Network And Distribution Engineering | Leadership |
Dominic Martinez | Director | Leadership |
714 more people are available in the full profile.
Complete people profiles for SportsEngine
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by SportsEngine
SportsEngine has strategically engaged in corporate development activities, having acquired 6 companies. Notable acquisitions include Advanced Event Systems, Beyond the Scores and Bracket Pal.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Cloud-based tools for managing amateur sports leagues are provided. | bracketpal.com | Milwaukee, United States | 2011 | Nov 2017 | β’β’β’β’ | |
Crowdfunding is facilitated for athletes, teams, and sports organizations. | rallyme.com | Salt Lake, United States | 2010 | Sep 2016 | β’β’β’β’ | |
Cloud-based SaaS solutions for youth athletics events are offered. | beyondthescores.com | 2011 | Jul 2016 | β’β’β’β’ | ||
Provider of swimming team management software solutions | teamunify.com | Bend, United States | 2007 | Jul 2016 | β’β’β’β’ | |
Web and mobile platforms for soccer team management are developed. | kyck.com | Charlotte, United States | 2011 | Jul 2016 | β’β’β’β’ | |
Sports tournaments are managed via online software solutions. | advancedeventsystems.com | Rochester, United States | 2000 | Nov 2015 | β’β’β’β’ |
Complete acquisition details for SportsEngine
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of SportsEngine
11 dated milestones of SportsEngine across 18 years, from founding to its latest funding, stage changes and deals.
- Founded SportsEngine is founded.
- Funding First funding round of $630K.
- Acquisition Acquires Advanced Event Systems.
- Acquisition Acquires KYCK.com.
- Exit Acquired by NBC Sports.
- Acquisition Acquires TeamUnify.
- Acquisition Acquires Beyond the Scores.
- Acquisition Acquires RallyMe.
- Acquisition Acquires Bracket Pal.
- Funding Latest funding round, Seed, of $35K.
- Exit Acquired by PlayMetrics.
Competitors of SportsEngine
SportsEngine has 3 listed competitors in our database, 2 of them funded. They include LeagueApps, Overtime and Stack Sports.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| leagueapps.com | 2010 | New York, United States | $23.25M | Offers sports league management and registration software | ||
| overtime.tv | 2016 | New York, United States | $218.69M | 402 | Sports content is produced and shared across multiple digital platforms. | |
| stacksports.com | 2016 | Plano, United States | 271 | SaaS-based platform for sports team and event management is developed. |
Detailed competitors of SportsEngine
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of SportsEngine
The website of SportsEngine (sportsengine.com) receives about 852.9K visits a month and ranks #62,006 among all websites worldwide, #1,973 in Sports.
- Monthly visits852.9K
▼ 2.6% vs previous month
- Unique visitors535.3K
per month
- Global rank#62,006
among all websites
- Category rank#1,973
Sports · Sports
- Bounce rate47%
- Pages per visit2.5
- Average visit1 min 32 sec
- DevicesDesktop 42% Β· Mobile 58%
Websites whose visitors overlap most with SportsEngine. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| tourneymachine.com | 100% | 445.7K | #90,959 | View details | |
gomotionapp.com | gomotionapp.com | 99% | #24,605 | β | |
| hudl.com | 93% | 11.1M | #4,463 | View details | |
| advancedeventsystems.com | 92% | 1.7M | #64,603 | View details | |
sportsengineplay.com | sportsengineplay.com | 92% | #169,256 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for SportsEngine
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Sports Technology Platforms
3 companies that operate in the same segment as SportsEngine (Sports Technology Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Subscription-based platform for streaming soccer content is offered. | 2015 | New York, New York, United States | USD 154.63 M | USD 1.62 B | 590 | |
Developer of a fantasy platform for multiple sports | 2009 | New York, New York, United States | USD 416.2 M | 4,115 | ||
Subscription-based social networking platform for runners and cyclists | 2009 | San Francisco, California, United States | USD 180 M | 999 |
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Related news about Sportsengine
Complete news archive for SportsEngine
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about SportsEngine
SportsEngine was founded in 2008 and raised its 1st funding round 1 year after it was founded.
SportsEngine is headquartered in Minneapolis, United States. It is registered at Minneapolis, Minnesota, United States.
SportsEngine is a funded company, having raised a total of $49.29M across 8 funding rounds to date. The company's 1st funding round was a Series A of $629.5K, raised on Jun 2009.
Founded in 2008 in Minneapolis, United States, SportsEngine operates as a platform in the sports management sector. Online tools and mobile applications are provided for team and tournament management, including scheduling, communication, scoring, statistics, and standings. Operations are supported for local organizations and national bodies such as USA Hockey and USA Wrestling. Acquisitions of e7sports in 2014 and Advanced Event Systems in 2015 have been completed to expand capabilities.
SportsEngine's top competitors include LeagueApps, Overtime and Stack Sports.
SportsEngine offers SportsEngine HQ, SportsEngine Motion, SportsEngine Play, SportsEngine Tourney, and SportsEngine AES.
SportsEngine has made 6 acquisitions, including Advanced Event Systems, Beyond the Scores, and Bracket Pal.
SportsEngine has 6 investors. Key investors include Icon Ventures, NBC Sports, PlayMetrics, Piper Jaffray, and Causeway.
SportsEngine operates through Sportsengine, Inc..
Yes. SportsEngine was acquired by NBC Sports in July 2016.
Yes. SportsEngine publishes SportsEngine β Team Management and 1 more app, with over 1 million downloads.
The website of SportsEngine receives about 853 thousand visits a month and ranks #62,006 among all websites worldwide.

