About Stratton Finance
Stratton Finance is a company based in Port Melbourne (Australia) founded in 1998 by Rob Chaloner was acquired by Pepper in July 2022. Stratton Finance offers products and services including Car Finance, Boat Finance, Caravan Finance, Commercial Finance, and Personal Loans. Stratton Finance operates in a competitive market with competitors including CarClarity, Pepper Money, 360Finance, DB Finance and Platform Finance, among others.
- Headquarter Port Melbourne, Australia
- Founders Rob Chaloner
- SectorsTransportation, Automotive & LogisticsFinancial Services
- Website category Vehicles · Automotive Industry
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website strattonfinance.com.au
- Social LinkedIn X Facebook YouTube
- Acquired by Pepper (Jul 2022)
- Legal Name Stratton Finance Pty Ltd
Products & Services of Stratton Finance
Stratton Finance offers a comprehensive portfolio of products and services, including Car Finance, Boat Finance, Caravan Finance, Commercial Finance, and Personal Loans.
Service for securing loans on new or used cars
Finance options for boats and marine assets
Loans for new or used caravans
Funding for business loans and equipment
General loans for personal financial needs
Apps and channels of Stratton Finance
its YouTube channel Stratton Finance has 110 subscribers and 30 videos.
Videos from Stratton Finance
The most watched videos on Stratton Finance's YouTube channel, Stratton Finance (110 subscribers). Click a video to play it here.
More on Stratton Finance.
Funding Insights of Stratton Finance
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Stratton Finance with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2014 | – | Private Equity Round | β | β |
2 investors in total: 2 institutional.
Investors in Stratton Finance
Stratton Finance has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Carsales and Pepper.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Online listing platform for used cars | 1998 | carsales.com.au | Melbourne, Australia | |
- | – | pepper.com.au | - |
Investor details for Stratton Finance
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Stratton Finance
17 people are tracked at Stratton Finance (3 in leadership, 14 in team).
| Name | Role | Group |
|---|---|---|
Rob Chaloner | Founder & Managing Director | Leadership |
Josh Seneviratne | Head Of Product And Operations | Leadership |
Chris Dimopoulos | Head Of Marketing | Leadership |
Nicholas Potter | Regional Sales Manager North | Team |
Vassi Vasilakis | Stratton Finance Broker | Team |
Nisha Sharma | Salesforce Developer | Team |
Jonathan Beikoff | Digital Marketing Manager | Team |
Tiahn Levinge | Sales Manager | Team |
Kevin Smith | Franchise Principal - Wanneroo (w.a) | Team |
Amila Gamlath | Software Development Manager | Team |
Jessica Desmond | Franchise Owner - Southwest Sydney | Team |
Jiewei Jin | Data Platforms Manager | Team |
Larry Heath | Regional Manager Franchises | Team |
Katrina Lee | Senior Asset Finance Broker/liverpool Franchise Manager | Team |
Luke Musumeci | Team Leader | Team |
Rhiannon Clancy-Burns | Asset Finance Broker | Team |
Tony Gentle | Franchise Owner - Cronulla | Team |
Complete people profiles for Stratton Finance
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Stratton Finance
3 dated milestones of Stratton Finance across 24 years, from founding to its latest funding, stage changes and deals.
- Founded Stratton Finance is founded.
- Funding First funding round.
- Exit Acquired by Pepper.
Competitors of Stratton Finance
Stratton Finance operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as CarClarity, Pepper Money, 360Finance, DB Finance and Platform Finance, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| carclarity.com.au | 2020 | Surry Hills, Australia | $3.78M | – | Comparison platform for car loans | |
| peppermoney.com.au | 2000 | Sydney, Australia | – | – | Online platform offering diversified loans | |
| 360finance.com.au | 2007 | Brisbane, Australia | – | – | Personal loans broker | |
| dbfin.com.au | 2010 | Lidcombe, Australia | – | – | DB Finance is engaged in providing personal and business loans. | |
| platform.com.au | 2005 | Chatswood, Australia | – | – | Online marketplace for consumer and business loans | |
| mortgageinvest.com.au | 2012 | Perth, Australia | – | – | Provides mortgage secured lending, investments, and financial services for businesses. | |
| fincue.com.au | 2017 | Riverstone, Australia | – | 10 | Operates an online marketplace for consumer and business loans. | |
| autocarloans.com.au | 2015 | Camberwell, Australia | – | – | Operates an online B2C marketplace for auto loans. |
Detailed competitors of Stratton Finance
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Stratton Finance
The website of Stratton Finance (strattonfinance.com.au) receives about 71.9K visits a month and ranks #553,051 among all websites worldwide, #4,105 in Automotive Industry.
- Monthly visits71.9K
▲ 23.1% vs previous month
- Unique visitors30.2K
per month
- Global rank#553,051
among all websites
- Category rank#4,105
Vehicles · Automotive Industry
- Bounce rate54%
- Pages per visit2.2
- Average visit1 min 02 sec
- DevicesDesktop 38% Β· Mobile 62%
Websites whose visitors overlap most with Stratton Finance. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
aussiecarloans.com.au | aussiecarloans.com.au | 100% | – | #7,989,536 | β |
leaseplan.com.au | leaseplan.com.au | 83% | – | #10,460,888 | β |
| carsales.com.au | 82% | 17.9M | #2,155 | View details | |
| toyotafleetmanagement.com.au | 75% | 21.6K | #1,374,111 | View details | |
| fleetpartners.com.au | 73% | 27.5K | #884,717 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 39 similar websites and full traffic analytics for Stratton Finance
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 39 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Stratton Finance
Complete news archive for Stratton Finance
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Stratton Finance
10 companies that operate in the same segment as Stratton Finance (Automotive Retail & Aftersales), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Pre-owned vehicles are sold online with financing and valuation services. | 2012 | Phoenix, Arizona, United States | USD 460 M | USD 20.32 B | 17,400 | |
Insurance products for vehicles, health, travel, and life are offered. | 2016 | Bengaluru, Karnataka, India | USD 655.23 M | USD 216.04 M | 461 | |
Retailer of inspected, certified pre-owned vehicles with service and finance options | 2015 | Gurugram, Haryana, India | USD 716.48 M | USD 446.48 M | 3,992 | |
Pre-owned cars are certified, inspected, and traded online via Kavak. | 2016 | Lerma De Villada, Estado De Mexico, Mexico | USD 1.98 B | – | 2,500 | |
Auto insurance is delivered via app to individual drivers. | 2017 | London, England, United Kingdom | USD 206.3 M | – | – | |
Provider of car service and repair network | 2016 | Gurugram, Haryana, India | USD 62.01 M | USD 8.06 M | 171 | |
Second-hand cars are listed online to connect buyers and sellers. | 2003 | Mumbai, Maharashtra, India | USD 5.89 M | USD 5.28 M | 451 | |
Vehicle parts and accessories are sold via an online platform. | 1897 | Walsall, West Midlands, United Kingdom | USD 20.37 M | – | – | |
Full-stack marketplace services for car ownership are provided. | 2015 | Singapore, Singapore | USD 685.9 M | USD 806.83 M | 1,000 | |
Retailer of new automobiles, used vehicles, and related automotive news | 2008 | Jaipur, Rajasthan, India | USD 60 M | USD 289.58 M | 721 |
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Frequently Asked Questions about Stratton Finance
Stratton Finance was founded in 1998 and raised its 1st funding round 16 years after it was founded.
Stratton Finance is headquartered in Port Melbourne, Australia. It is registered at Port Melbourne, Victoria, Australia.
Stratton Finance was established in 1998 and is based in Port Melbourne, Australia. Operations focus on the financial services sector, where an online marketplace connects users with auto loan options for vehicles, boats, caravans, commercial equipment, and similar assets. Loan terms, rates, and repayment structures are offered variably. Applications require submission of personal details and documents, with approved funds transferred to designated bank accounts.
Stratton Finance's top competitors include CarClarity, Pepper Money and 360Finance.
Stratton Finance offers Car Finance, Boat Finance, Caravan Finance, Commercial Finance, and Personal Loans.
Stratton Finance has 2 investors. Key investors include Carsales, and Pepper.
Stratton Finance operates through Stratton Finance Pty Ltd.
Yes. Stratton Finance was acquired by Pepper in July 2022.

