StyleTheory

Singapore, Singapore Founded: 2016 • Age: 10 yrs
Apparel is rented via an online subscription platform.
Annual revenue - Latest available
Total funding $15.0M 2 rounds
Employees - Tracked headcount
Investors 3 Known backers
Products 6 Services tracked
Competitors 2 Brand Intelligence

About StyleTheory

StyleTheory is a company based in Singapore (Singapore) founded in 2016. StyleTheory has raised $15 million across 2 funding rounds from investors including Paradise Group, Alpha JWC Ventures and SBVA. StyleTheory offers products and services including Apparel Rental, Bag Rental, One-Time Rental, Consignment, and Buy Preloved. StyleTheory operates in a competitive market with competitors including Rent A Dress Singapore, among others.

  • Headquarter Singapore, Singapore
  • Sectors
    Retail
    Media & Entertainment
  • Phone
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  • Website
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  • Social
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  • Legal Name Styletheory Private Limited
  • Date of Incorporation 04 Apr, 2024
  • Jurisdiction Ambarnath, Maharashtra, India
Operational Areas
Retail → Fashion & Retail Innovation Unlock Sub-Sector Unlock Segment
Media & Entertainment → Event & Media Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $15 M (USD)

    in 2 rounds

  • Latest Funding Round
    $15 M (USD), Series B

    Dec 07, 2019

  • Investors
  • Employee Count
    Not available
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Products & Services of StyleTheory

StyleTheory offers a comprehensive portfolio of products and services, including Apparel Rental, Bag Rental, One-Time Rental, Consignment, and Buy Preloved.

Product name locked
Category locked
Primary

Rent luxury dresses and outfits for occasions like parties.

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Rent designer bags with authenticity guarantees for events.

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Rent individual designer items for specific big events.

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Sell or consign personal bags and clothes for passive income.

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Purchase discounted authenticated preloved luxury items.

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Restore and repair leather products by professional artisans.

People of StyleTheory

Headcount 50-200
Employee Profiles 9
Employee Profiles
People
Nirmala O.
Finance Operations Assistant Manager
People
Raena Lim
Co Founder and COO
People
Joana Priou
Head Of Marketing (growth, Acquisition, Crm, Customer Experience)
People
Diana Darmawan
Lifecycle Manager

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Funding Insights of StyleTheory

StyleTheory has successfully raised a total of $15M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $15 million completed in December 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in StyleTheory

StyleTheory has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Paradise Group, Alpha JWC Ventures and SBVA.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Tech focused VC firm making investment in seed and early stage companies in the US & Asia
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Early-stage venture capital arm of SoftBank Group
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Casual dining restaurants are operated as a chain in Singapore.
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Investor details for StyleTheory

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

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Investments & Acquisitions by StyleTheory

Investments
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Investment portfolio details for StyleTheory

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  • Transaction dates
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Financial Statements - StyleTheory

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Detailed financials for StyleTheory

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  • Profit trends
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Styletheory Comparisons

StyleTheory Primary company
Description
Apparel is rented via an online subscription platform.
Location
Singapore, Singapore
Founded Year
2016
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for StyleTheory

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

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Competitors of StyleTheory

StyleTheory operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Rent A Dress Singapore, among others.

Company Name Domain Founded year HQ Location Description
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An online platform for renting designer dresses, offering convenient access to fashion rentals.
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Detailed competitors of StyleTheory

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  • Domains and locations
  • Full company profiles
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Latest news on Styletheory

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Complete news archive for StyleTheory

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about StyleTheory

StyleTheory was founded in 2016 and raised its 1st funding round 1 year after it was founded.

StyleTheory is headquartered in Singapore, Singapore.

StyleTheory is a funded company, having raised a total of $15M across 2 funding rounds to date.

StyleTheory was founded in 2016 in Singapore and operates as an online subscription-based rental platform in the apparel sector. Items such as pants, shorts, frocks, gowns, sweatshirts, shirts, handbags, and wallets are included in the catalog. The platform is accessible through applications on iOS and Android devices, facilitating rentals for users in the region.

StyleTheory's top competitors include Rent A Dress Singapore.

StyleTheory offers Apparel Rental, Bag Rental, One-Time Rental, Consignment, and 2 more products and services.

StyleTheory has 3 investors. Key investors include Paradise Group, Alpha JWC Ventures, and SBVA.

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