Super Retail Group

Lawnton, Australia Founded: 1972 • Age: 54 yrs
Sports and outdoor apparel and equipment are manufactured and retailed.
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About Super Retail Group

Super Retail Group is a company based in Lawnton (Australia) founded in 1972.. The company has 15,980 employees as of June 30, 2025. Super Retail Group has completed 2 acquisitions, including Macpac and rebel.

  • Headquarter Lawnton, Australia
  • Employees 15980 as on 30 Jun, 2025
  • Stage Public
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Super Retail Group Limited
Operational Areas
Key Metrics
  • Annual Revenue
    $2.66 B (USD)
    4.53
    as on Jun 30, 2025
  • Net Profit
    $144.83 M (USD)
    -7.62
    as on Jun 30, 2025
  • EBITDA
    $491.19 M (USD)
    3.68
    as on Jun 30, 2025
  • Latest Funding Round
  • Investors
  • Employee Count
    15980

    as on Jun 30, 2025

  • Investments & Acquisitions
    Macpac

    & 1 more

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IPO & Listings of Super Retail Group

Super Retail Group is a publicly listed company on the ASX with ticker symbol SUL in Australia, operating in the Retail trade sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

Exchange: ASX · Ticker: SUL . Sector: Retail trade · Australia
People of Super Retail Group
Headcount 10000+
Employee Profiles 208
Board Members and Advisors 8
Employee Profiles
People
Jacques Chung
Customer Insights Analyst
People
Dustan Nimmo
Enterprise Technology Architecture Lead
People
Fiona Carlstrom
Head Of Group Internal Audit
People
Nikki Ingram
Change And Communications Manager

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Board Members and Advisors
people
Peter Everingham
Independent Non-Executive Director
people
Annabelle Chaplain Am
Independent Non-Executive Director
people
Reg Rowe
Non-Executive Director
people
Judith Swales
Independent Non-Executive Director

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Funding Insights of Super Retail Group

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investments & Acquisitions by Super Retail Group

Super Retail Group has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Macpac and rebel. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Sporting goods, footwear, and apparel are retailed for various sports.
1985
Outdoor apparel and equipment are sold by Macpac for adventurers.
1973
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Super Retail Group

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Super Retail Group Comparisons

Employees
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Competitors of Super Retail Group

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Super Retail Group

Frequently Asked Questions about Super Retail Group

When was Super Retail Group founded?

Super Retail Group was founded in 1972.

Where is Super Retail Group located?

Super Retail Group is headquartered in Lawnton, Australia. It is registered at Lawnton, Queensland, Australia.

How many employees does Super Retail Group have?

As of Jun 30, 2025, the latest employee count at Super Retail Group is 15,980.

What is the annual revenue of Super Retail Group?

Annual revenue of Super Retail Group is $2.66B as on Jun 30, 2025.

What does Super Retail Group do?

Sports and outdoor apparel and equipment are manufactured and retailed.

Is Super Retail Group publicly traded?

Yes, Super Retail Group is publicly traded on ASX under the ticker symbol SUL.

How many acquisitions has Super Retail Group made?

Super Retail Group has made 2 acquisitions, including Macpac, and rebel.

What is Super Retail Group's ticker symbol?

The ticker symbol of Super Retail Group is SUL on ASX.

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